Release Date: October 1, 2012 Retail Price: $19.99

Format: Trade paperISBN-13: 978-1-4336-7702-1

Page Count: 268Trim Size: 6 x 9Spine Width: .71”Weight: .79 lbsCarton Quantity: 36

BISAC: REL030000 RELIGION/Christian Ministry/EvangelismECPA Category: Church & Ministry/Church Life/Evangelism & OutreachRights: WorldwideCopyright Year: 2012

El Arte del Evangelismo PersonalTestificar de Jesús en una Cultura Cambiante

(The Art of Personal Evangelism: Sharing Jesus in a Changing Culture)

by Will McRaney Jr.

ABOUT THE BOOK Expanding God’s kingdom always happens the same way: one person effectively communicating the person and message of Jesus Christ to another.

Personal evangelism is the foundation for all church growth. As the culture and landscape of the modern world shift, people are looking for spiritual answers to life’s significant questions. In the increasingly crowded marketplace of spiritual ideas, however, people are looking to the church less and less.

Will McRaney addresses this problem at the heart of the solution. If the kingdom of God is to expand, individual Christians will have to learn to communicate their faith in a way that is engaging, personal, and relevant to the listening culture today.

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BEST-SELLING POINTS • Anexperiencedevangelistemphasizeshowimportantitisto strengthen the art of personal faith outreach as spiritual seekers look less to the broader church and more to the individual.• “Inevangelism,personalwitnessinglaysthefoundationforall other approaches; this book provides the essential resource for personal witnessing.” —Alvin Reid, Southeastern Baptist Theological Seminary

ABOUT THE AUTHORWill McRaney Jr. is team strategist for the Anglo Church Planting Team of the Florida Baptist Convention. He holds a PhD from New Orleans Baptist Theological Seminary.