Download - Ignacio Riesco - MM14NL

B2B and Dropshipping Tools

May 2014

Some info about Me and Interac2v4: My name is Ignacio Riesco

•  I am 39 years old, and father of three kids.

•  CEO of interac2v4.

•  This is my 5th tech business company.

•  My first eCommerce project was delivered at 2001. Based on .asp and own plaHorm. D&R

•  My first contact with Magento was on 2008

© 2012 InteracOv4.com | Prohibida su copia o distribución, total o parcial, sin el consenOmiento del autor | [email protected]

Ignacio Riesco @ignacioriesco

Some info about Me and Interac2v4:

Interac2v4 is an Spanish Magento Agency.

•  We are the only one Magento Partners (at this Ome)

•  Interac2v4 is the proud organizer of Meet Magento event at Spain.

•  Our main business units are:

•  ConsulOng and development services. Magento Development

•  Official Extension Development.

•  We run also our own shops.


InteracOv4: Who we are

Business Units.


InteracOv4: What we do

eCommerce Consultancy and Development Services.

Extension Market Place eCommerce Business -‐ Shops

Business Units.


InteracOv4: What we do

eCommerce Consultancy and Development Services.

Extension Market Place eCommerce Business -‐ Shops

MAGENTO SOLUTION PROVIDER

MAGENTO INDUSTRY PARTNER

MAGENTO MERCHANT

Spain… some geography lessons:

•  This is Spain


eCommerce in Spain


•  We have really BIG merchants at Spain.


Spain Famous Merchants


•  And we also are very good at sports.


Spain


•  We know that Dutch people are good Kung-‐Fu Fighters… but.


Spain


•  … no comments.


Spain


•  … no comments. But let’s see what is going to happen next June 13th on the worldcup.


Spain

The meaning of B2B as a concept B2B •  Wikipedia: Business-‐to-‐business (B2B) describes commerce transacOons

between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer.

We love B2B. •  B2B merchants really know their clients. •  B2B merchants are also mature clients.

•  They know their business. •  They know what they need. •  They know when they need to do anything… (in ADVANCE).


B2B Concept

The Set tools commonly needed in a B2B project Tools and func2onali2es •  Open catalog, hide prices •  My account as a landing page. •  Customer Groups Special Rules

•  Special payment soluOons •  Special shipping opOons •  Price rules

•  Credit Risk management •  Front End and template recommendaOons: Product page for fashion •  Sales Agents and Delegates: Log as a customer •  IntegraOon with ERP


B2B Tools and FuncOonaliOes

The Set tools commonly needed in a B2B project Tools and func2onali2es: Open website. Open catalog, hide prices Situa2on: •  Non registered (or not loggedin user) can browse the project. •  Price problem, they don’t want to publish prices for retailers.

They can have a conflict with regular B2C users retail price (MSRP).

Solu2on: •  Extension that hide prices from catalog •  UX Focus on:

•  New client acquisiOon. •  ExisOng users: Easy access to login.



The Set tools commonly needed in a B2B project Tools and func2onali2es: My account as a landing page. Situa2on: •  Clients need to log-‐in to make a new order. •  We need to make it fast and simple. Solu2on: •  Transform My Account Dashboard as a Landing Page aker login. •  Different opOons to make a new order:

–  Robust and powerful search tools: Sphinx, Solr, … –  Easy catalog access: Category. –  Targeted content: Brains Sins, Strands –  Reordering an exisOng order.

•  Help and assistance opOons must be clear and accessible.



The Set tools commonly needed in a B2B project Tools and func2onali2es: Customer Groups Special Rules Special payment soluOons. Situa2on: •  Not all clients have the same payments opOons available. Solu2on: •  Develop an extension that can make rules to assign different payment

soluOon based on: –  Amount of money. (Credit Risk) –  Customer groups.



The Set tools commonly needed in a B2B project Tools and func2onali2es: Customer Groups Special Rules Special shipping opOons Situa2on: •  There a clients that use different shipping opOons. •  There is also different shipping prices for different client types (Customer

groups) Solu2on: Develop an extension that can make rules on the shipping opOons. •  Increase or decrease (% or fixed) shipping price per Customer group. •  Shipping method restricOons per Customer group.



The Set tools commonly needed in a B2B project Tools and func2onali2es: Customer Groups Special Rules: Price rules

Situa2on: Different clients have different prices and promo2ons depending on: •  Customer group. •  Loyalty. •  Special price per product negoOaOon. SomeOmes there is no rule. Every client has it own excep2ons. L Solu2on: If all is based on Customer Group segmentaOon, there is no problem. But if there is too much excepOons… we need to develop an extension that can calculate price variaOons for each client. •  Load promoOon rules, especial prices, and excepOons when client Logs-‐in.



The Set tools commonly needed in a B2B project Tools and func2onali2es: Customer Credit Risk Management

Situa2on: •  B2B Payment methods are normally offline. •  B2B is a credit based business,

they need to measure the Customer credit level. •  SomeOmes the risk level is reached and B2B clients need to avoid further

orders from an specific customer. Solu2on: •  Develop an extension, that allows to unable a customer to make a new

order. •  Log-‐in inspector and Checkout cart inspector. •  Possibility to allow new orders using only online payments (Credit Card) •  Allow users to make online payments of exisOng orders.



The Set tools commonly needed in a B2B project Tools and func2onali2es Front End and template recommendaOons: Product page for wholesale Situa2on: •  B2B clients do not buy one by one. •  We need to offer soluOons that helps the customers to buy easily. Solu2on: •  Develop extension to make grid

ordering at product page.



The Set tools commonly needed in a B2B project Tools and func2onali2es: Sales Agents and Delegates Situa2on: •  B2B merchants have Sales agents and delegates. •  Those agents and delegates normally take care of a group of customers

depending on: –  Geographic Region. North, East, … –  QualificaOon of the client. VIP, gold …

•  The need to control, help and assist only their customers assigned . Solu2on: •  Extension that allow especial users to log-‐in to Admin Panel. •  Access only to orders of their customers. •  “Log as a customer” funcOonality. •  Special OckeOng system: My account access.



The Set tools commonly needed in a B2B project Tools and func2onali2es: IntegraOon with ERP All tools and funcOonaliOes must be synced with the Client’s ERP Solu2on. Be sure of choose the correct method and system to sync all layers needed. •  Catalog •  Stock •  Prices •  Customer & Customer Groups •  Delegates •  Orders •  Shipments, Invoices, Credit Memo. •  …



Dropshipping Dropshipping concept

•  Drop shipping is a supply chain management technique

in which the retailer does not keep goods in stock but instead transfers customer orders and shipment details to a wholesaler who then ships the goods directly to the customer.


New Money Concept for B2B clients

Dropshipping Dropshipping concept



Dropshipping Dropshipping concept Our idea of dropshipping is:

This is

NEW MONEY



Dropshipping Dropshipping tools •  Set of standard tools for Magento B2B clients that enables dropshipping

business.



Magento Extension Magento Wholesale

Magento B2C

Dropshipping Dropshipping tools •  Set of standard tools for Magento B2B clients that enables dropshipping

business.



Magento Extension Magento Wholesale

Magento B2C

Other PlaHform B2C Shop

Dropshipping Dropshipping tools •  Catalog Tools:

•  Catalog CSV •  Stock CSV and WS(API) •  Price CSV and WS(API) •  Images: Hosted CDN

•  Orders (WS): •  New Order: Shipping Address + Order items. •  Order status. •  Response: Total price and tracking number

•  All 100% integrated as a B2B customer.



Dropshipping Dropshipping tools

•  We develop a Magento extension system for dropshipping. •  For B2B merchants: B2B Dropship Extension

•  Enables Dropshipping funcOonaliOes for wholesale. •  Connects to B2C Magento Merchants (using extension) •  Provide a set of tools for universal connecOon.

•  For B2C merchants: B2C Dropship Connector •  Connects to B2B Magento wholesale merchant that uses the B2B Dropship Extension.



Contact info Recap

•  My name is Ignacio Riesco, and you can reach me at:

•  Twiuer: @ignacioriesco

•  Mail: [email protected]

Business Recap

•  If you are a B2B Merchant and are interested in this idea, please contact me.

•  If you are a Developer that want to make great stores and products… You must call me, we are Hiring


Recap

Thanks

Thanks for your aZen2on @ignacioriesco

[email protected]

© 2013 intercOv4.com | Prohibida su copia o distribución, total o parcial, sin el consenOmiento del autor | [email protected]

Download - Ignacio Riesco - MM14NL

Top Related