Download - Lina Classon A New start 120810
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A new start
Lina ClassonWomen’s Business Leadership
Part IProfessor Frey
120810
1
Intro
• 19 years old, from Sweden, Au pair• Biggest loser, a great show and my
inspiration
2
My business idea
• 2 weeks or 1 month camp• You choose what you want to
improve with your health• Like a all inclusive hotel on the
countryside
3
Target customer
My target costumer are:• Both women and men in the ages of
20 – 70• The will to change
4
Supporting Research
• More positive feedback than I thought
• 9/10 would want to pay for this
5
Financials
• 150 – 200 dollar per day• 7/9 are willing to pay
6
Actions
• Actions taken: marketing research
• Something for me in the future
7
Continuous Learning
• Experience in hotel management and health
• investors
8
Conclusion
• Any questions?
9