Download - Madhyanchal Organic Farmers Ppt2
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Madhyanchal OrganicFarmers
Association
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Madhyanchal Organic Farmers Association is a NonGovernment Organization and association of like
minded, environmentally conscious peoples working
in Bundelkhand region of India since 2004-05 and
registered under societies act 1860 in the year 2007.
It is a non profit Organization and seek to increase
the wealth of skilled, talented people
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Vision
To established a brand identity among global house-hold to achieve
better health and enhance their quality-of-life.
Mission
Consumer focused, global business perspective with sound business
structure
Pursue for most advanced technologies and highest product quality
Achieve business goal as a global teamObjectives
To become responsible, efficient, visionary marketing and
manufacturing company in food sector to offer vide range of
products under one roof to its esteemed clients base worldwide.
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Cereal
Herbal oil
Fruits and Vegetables
Spices
Pulses
Medicinal herbs
Oil Seeds
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Going organic: an attractive alternative forfarmers?
Will being organic help to improve the productivitythat is quantity of produce as well as the quality.
Will it be beneficiary for the fertility of soils?
Will it generate adequate returns to farmers?
From where you generate finances that help youto grow and develop?
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Primary Data
1. Survey
2. Questionnaire
Secondary Data
1. Madhyanchal website
2. Published magzine
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Research Design
Exploratory Research Design
Research Tools
Questionnaire Method
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Sample size 30
Sampling Unit - Company
Sampling Method - Stratified Sampling
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Most important department Marketing Department
- . They spent huge part of their budget on transportation, so
that there is an easy flow of goods to the exporters- Hard working and committed employee
Financial Department
- constant flow of budget to meet all financing type of
risk is confident relaince for short term debtMore investing in marketing department result huge turnover
in their sales and product acceptance.
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Strength
They have Indigenous farming systems
Madhyanchal organic food association has a large laborforce
Strongly motivated and committed employees
Weakness
Lack of awareness of benefits of organic agriculture
Lack of reliable data and information on organic food Poor local market opportunities and infrastructure
Small quantities & irregular supply limit marketopportunities
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Opportunity They have large availability of uncontaminated land
Due to some awareness they are creating an increasinginterest in organic agriculture
Increasing global demand for organic produce Increasing local awareness of benefits of organic foods
Threat
Market threats e.g. Food miles
Incoherent government policies
Pressure from commercial forces to lower standards oforganic agriculture
International competition
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Organic farming like regular agriculture is highly fragmented
and lacks mature players with scale. With global demand set toquadruple in the next decade, this sector could well offer a few
hidden treasures
Company should use special equipment for better production
less use pesticides Producing a quality product India is expected good opportunity
in herbal products
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Bibliography
www.mahhyanchalorganic.com
www.momfed.com
www.google.com www.wekepedia.com
http://www.mahhyanchalorganic.com/http://www.momfed.com/http://www.google.com/http://www.wekepedia.com/http://www.wekepedia.com/http://www.google.com/http://www.momfed.com/http://www.mahhyanchalorganic.com/ -
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Presented by
Garima SinghPriyamSrivastavaPurvi AgarwalSapana Singh