Download - Redesign Agency Client Handbook
design Agency
WHO WILL STAND UP ?
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Welcome to the Redesign Agency. We’re on a mission to introduce a new paradigm of marketing that is both better for business and better for the world. One that doesn’t involve manipulation and deceit but empowerment and authentic value creation. We created this agency to address the problems and complications of working with traditional marketing agencies. Our process is designed to make brand consistency and good design accessible to all businesses of all levels.
We help our clients design and communicate around a company mission. That’s what we do. We’ve found that building around a single company mission is the best way to create consistency as well as inspire loyalty from customers. In a world cluttered with manipulative advertising and marketing messages, the best brands are not the ones with the best advertising but the ones with the most passionate and meaningful company mission. We believe this is the marketing model of the future.
We hope this is the beginning of a long a stimulating relationships where we help you reach your business goals and even realize some new ones.
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WELCOME
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Working with us is like adding a new department to your business that will help you develop and design around a common mission. We give you the tools to make all your marketing consistent from your website, to your print design, to your store design. We are like a filter, that will ensure everything customers see from your businesses is consistent with your mission both in design and content. This structure allows us to be flexible around small budgets by create content for your business only as needed.
We are unlike most agencies in that we define our success not based on the ROI of specific executions but in the long term success of your business. Our success as an agency is rooted solely in the success of your business. We are confident that by working with us, your business will reach levels of success that you never imagined possible.
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WORKING WITH US
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Marketing Strategy
Branding
Web and Graphic Design
Business Concept Creation
Advertising
Redesign Workshops
Entrepreneur Workshops
Social Media Marketing
Company Culture Design
Web Design
Interior Design Consulting
Promotional Planning
We have many of the services required to build consistency around your brand, and we also collaborate with existing agencies. We are like the filter for everything customer’s see from your company. We consider ourselves brand artists, who will meticulously craft all aspects of your brand the way an painter crafts the way people
view his paintings.
Building Consistency
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OUR SERVICES
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Brand (n.): The collected perceptions of your business; your reputation.
Brands are the way customers interpret businesses. It’s the collection of everything people think and know about your company. In today’s world, this is formed by more than just ads and design. It’s formed by everything people see and hear about your company: The way your store looks, your customer service, news stories, blogs and what people say about you on Facebook. In reality, your brand is formed by everything you do in your business. Building a great brand in today’s world requires more than just brochures and commercials. It requires meticulously crafting your entire business around a common mission.
A NEW AGEThe internet and social media have drastically changed how brands are formed. As these tools continue to expand, companies have less and less control over their brands and customers have more and more. Any customer can walk into your business, record a video, and make it instantly accessible to the entire planet. Or write a blog. Or tweet to hundreds of followers. It’s like word of mouth is on steroids. These tools are only in their infancy and will continue to shift the control of brands out of your hands and into the hands of customers. This is the fundamental change in the world that is making it necessary for businesses to change they way they think of marketing.
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WE CRAFT BRANDS
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Recommendations
Mobile
Ap
Print Design
Advertising
Endorsements
New
s
Stor
ies
Frie
nd’s
Face
books
Blogs
Customer
Service
Store Design Website
Criti
c Rev
iew
s
Product
Tweets
Package
Social Review Sites
PricePublic Relations
Store LocationBrand
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Shifting the marketing paradigm
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Communicate to customers
Extracting the most money
and value out of customers
COMMUNICATE TO CUSTOMERS AND
EMPLOYEES
HONESTY AND TRANSPARENCY
PROVIDING THE MOST VALUE FOR
CUSTOMERS
Marketing that follows trends
A SINGLE COMPANY MISSION
Embelishment and deceit
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Brand = advertising and design
BRAND = EVERYTHING CUSTOMERS SEE
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We create ads, marketing, and design materials for our clients, but with a different intention than most agencies. Great brands are no longer created by fabricating value but by proving to customers that your business exists to genuinely progress them and their communities. We’ve found the best way to do this is to craft everything in your business around a single, communicable company mission. This begins by developing a proper mission and building it into the DNA of your company. We make creative content for our clients around this mission that is intended both to transform their company culture and communicate it to customers.
The goal is to shift your business, from a place that merely sells stuff to a living, breathing organization that exists to make a difference in customer’s life. This is how you build passionate loyalty to your brand. This type of marketing has potential to spawn deeper customer relationships than was ever possible through advertising, leading to more sustainable profits.
But is this possible? Is it realistic to think you can design your company around a single mission? We believe with the right tools and the right approach, your company not only can do this but will have to if it is going to thrive in the future.
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OUR PROCESS
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TRADITIONALMARKETING
OUR PROCESS
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Company
Customer
Marketing
CompanyMission
Customer
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MARKETING CAN NOT ONLY BE GOOD FOR THE WORLD, IT CAN BE THE CATALYST FOR MASSIVE CHANGE
Thanks for listening. But we’re not big on talking. We like talking with our work. We ask that you let us pitch concepts and work before you decide to work with us. We promise it will be like nothing you’ve ever seen before.
The future of marketing is a race to prove to customers that your business is not merely a profit seeking entity but a mission for progessing them and their communities. Certainly your business can lead in this, as few realize the race is on.
ENOUGH TALK
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