Download - Socialized Public Comm
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The unique social networking web experience connects
13millions of American with the Campaign
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참여자들이 스스로 그룹을 만들고 소통하는 툴을 제공
자발적 참여 독려지지자들간의 유대관계 구축
소셜미디어를 통한 네트워크 확장
Social MediaSocial Communication
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Socialized Public Com-munication
200908139Fruits Summer Course
유혜진
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People Play On The Web
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What Motivates You같은 목적과 가치관을 띄는 일에 협력한다
게시 글에 추천 , 반대의사를 표시한다
자신의 판단에 부합하는 일에 적극 참여한다정보를 공유한다 인맥을 맺는다
같은 관심사를 지닌 사람들과 커뮤니티를 형성한다
이웃 블로그를 방문한다
내 커뮤니티 , 내 온라인 그룹에 지인을 초대한다
나의 의견을 게시한다 .
사진을 올리고 동영상을 업로드한다 .
내 블로그 , 사이트로 방문자를 유도한다 .
내 프로필을 작성 , 공개한다 .
내가 필요한 정보만 검색한다
현실적이고 경제적인 판단으로 구매한다
온라인 공모전에 작품을 공모한다
나에게 유용한 지식정보를 얻는다
빠르고 직접적인 피드백을 기대한다
Accomplishment ConscienceIdentity belonging
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욕구와 사회화
Accomplishment ConscienceIdentity belonging
자아 정체성 집단에 대한 소속감 자아 실현과 성취 집단에의 기여
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“ Social ”
[ 사회성 ]
; 사회생활을 하려고 하는 인간의 근본 성질; 사회에 적응하는 개인의 근본 성질과 대인관계의 원만성 따위; 사회 구성원으로서 타인과의 소통을 통하여 형성되는 개인의 인격
웹에서 사람들의 자발적 행위 ( 학습 , 교류 , 협력 ) 의 동기는 이러한 인간의 기본 속성 , ‘ 사회성’을 반영한다 .
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ActingSharingTranspar-entOpenAuthentic……
Real Time
On The Web,
Socialized Communication Tends To VoluntaryDirect
When it comes to “Public”[ 공중의 / 대중의 / 국민의 ]
; 일반적인 사람을 언급하거나 특정 국가 , 또는 커뮤니티에 속해 있는 사람들; 특정 그룹에서 공통된 흥미를 공유하며 공통된 행동 , 성격을 지닌 사람들; 커뮤니티 또는 국가에 관련된 모든 사람들
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ActingSharingTranspar-entOpenAuthentic……
Real Time
On The Web,
Socialized Communication Tends To VoluntaryDirect
When it comes to “Public”
사회성을 극대화한 커뮤니케이션은 집단 , 공공의 문제에 대한 소통에 있어서
개개인의 ‘영향력’을 강화시킨다 .
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개개인의 영향력이 강화된 대중의 커뮤니케이션으로
구성원이 가진 사회에 대한 영향력이 강화된다 .
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People Who Have Vision & Passion
& Socialized Communication PowerGet Chance To Be Social Entrepreneurs
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Social Way of Selecting Can-didates
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What’s Happening on Twitter?
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Question
Direct Reply
Conversation / Sharing
opinion
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Better World
이상 현실
Socialized public communication changes the con-cept of
Maximize Sym-pathy Among the
People
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When politicians say they want to talk to their constituents,
it is often a polite fiction.
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Social Way of Being in Gov-ernment
http://tweetcongress.org
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Bradley Joyce,
"It's all about transparency and direct communica-tion with constituents, fast and to the point.“
“ You'll never get that from a letter or even an email. With Twitter you get what Americans love so much - instant gratification."
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AuthorityFame
위치 과업
Socialized public communication changes the con-cept of
Break Communication Barrier Determined by Posi-
tion
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Have you ever felt annoyed by lazy government offi-
cials?
Have you ever thought that you would be better if you
are them?
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Social Way of Keeping Trans-parency
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Government
통치력 이행 능력
Socialized public communication changes the con-cept of
Possible to Get Infor-mation Everyone by
Sharing
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“Have you ever heard?”
Socialized communication on the web awakes the blind
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6.29 Birthday
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Female
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2007. 9. 22
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Aung San Suu Kyi
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We Korean, who have already experienced the brutal oppression of a military dictatorship share deep compassion with, and send our sincere encouragement to, the people of Burma, Looking back on our experience, I believe democracy will eventually be restored in Burma, as long as the Burmese people continue their struggle against the military regime, and as long as the international com-munity supports their efforts
Kim Dae-Jung, Nobel Peace Prize winner and former President of Korea
(1997 – 2003) (South Korea)
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Change the Society
개인적 인식영웅 , 개인
집단 행동대중 , 그룹
Socialized public communication changes the con-cept of
Encourage Each Other to Speak out
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[ Reference URL ]
www.transparencycorps.orgwww.Ashoka.orgblog.youthventure.orgwww.changemaker.orgwww.uscampaignburma.orgwww.64ForSuu.orgwww.readthebill.org