Download - The Individual in the Institution: Integrating the User Experience by Michael Clarke, Silverchair
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THE INDIVIDUAL IN THE INSTITUTION: INTEGRATING THE USER EXPERIENCE
MICHAEL CLARKETHE CHARLESTON CONFERENCENOVEMBER 4, 2011
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MOBILE AUTHENTICATION: THE CHALLENGE OF INSTITUTIONS
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Mobile Authentication & Institutional End Users▶ Institutional users expect remote
access to the institution’s subscribed content.
▶ Remote access via laptop/desktop once user is authenticated to the institution’s network (via IP address, VPN, Athens, Shibboleth).
▶ Most mobile use does not happen on the institution’s network.
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Mobile DevicePairing or Vouchers
Pairs an institutional license with particular mobile devices
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Mobile DevicePairing or Vouchers
Some systems require the user to request a pairing code
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Other systems create a pairing automatically when the user connects a mobile device to the institution’s WiFi network
Mobile DevicePairing or Vouchers
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A browser cookie maintains the pairing for a limited period of time (typically 30 – 90 days).
Mobile DevicePairing or Vouchers
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Device Pairing Advantages
▶ Simple.▶ Secure – code is good for a limited
period of time.▶ Ties device access to institutional usage
reports.
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Device Pairing Disadvantages
▶ User experience not integrated▶ User settings/personalization does not
carry to the device▶ No information about who is using the
device▶ Challenges with users who are
physically separated from institution at pairing setup/renewal.
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Is there another solution?
This is a rhetorical question.
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Account-based mobile authentication
Silverchair’s preferred method of mobile authentication.
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TRADITIONAL REASONS WHY INSTITUTIONAL USERS CREATE INDIVIDUAL ACCOUNTS
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
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▶To sign-up for/configure alerts
▶To save/bookmark content
▶Educational activities
▶To save site configuration
▶To receive better recommendations
▶To submit an article
Reasons why individuals authenticate
Account based authentication is already commonplace. We are
simply leveraging what many users are already doing to provide a
mobile authentication that identifies who the user is to provide a more
integrated user experience.
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Account-based mobile authentication
User: Robert SmithInstitution: Psychiatric UniversityEmail/username: [email protected]
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tv
On Institutional Network
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tv
Account Affiliated to Institution
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Outside University Network
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▶ Simple. Users are already using this authentication method for other purposes
▶ Secure – user must sign in to product periodically via institutional network
▶ Integrated user experience▶ Usage rolls up under existing institutional
usage statistics▶ Users can set-up/renew account from
anywhere (including remotely via VPN)
Account-Based Mobile Access Advantages
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▶ Users that do not already have an account have to set one up
▶ You have to remember your user name and password occasionally (a cookie will store it for you after you log in the first time) or use the auto-retriever and we will e-mail to you instantly.
Account-Based Mobile Access Disadvantages
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MICHAEL CLARKEEXECUTIVE VICE PRESIDENT