Trade marketingBespoke look book
Press advertising - portrait
OPTICIANLOGO
Calibrated & finely tuned
Insist on your perfect
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
OPTICIANLOGO
Precise & beautifully engineered
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Insist on your perfect
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
OPTICIANLOGO
Tailormade lens personalised for you
Insist on your perfect
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
A press release is also available upon request.
1
OPTICIANLOGO
Tailor-made lens personalised for you
Insist on your perfect.
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
OPTICIANLOGO
Precise & beautifully engineered
Insist on your perfect.
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
OPTICIANLOGO
Calibrated & finely tuned
Insist on your perfect.
Receive a 15 minute consulation at Optician Name.Visit our practice: Optician address details
Terms & conditions. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. REF: E5517OR001
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Press advertising - landscape
Tailormade lens personalised for you
Insist on your perfect.
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Precise & beautifully engineered
Insist on your perfect.
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Calibrated & finely tuned
Insist on your perfect.
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Point-of-sale
Available in A0/A1/A2/A3 in portrait and landscape.Personalised versions available on request.
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Insist on your perfect.
Tailormade lens personalised for you
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Precise & beautifully engineered
Insist on your perfect.
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Calibrated & finely tuned
Insist on your perfect.
OPTICIANLOGO
Varilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Precise & beautifully engineered
Insist on your perfect.
OPTICIANLOGO
Direct mail
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of...
PrecisionVarilux Xclusive 4D is calibrated uniquely for you, for your posture, for your frame, and for the way you look at the world.
Try
without
Your vision of...FreedomVarilux Xclusive 4D dramatically reduces the need to move your head, sharpening your vision when focusing close-up, at middle distance and at long distance.
to read this
ClarityVarilux Xclusive 4D is personalised with several specifi c visual measurements to ensure your vision is completely natural for all everyday activities.
your
BeautyVarilux Xclusive 4D means you never miss a thing, giving you a crystal clear view of everything that is important to you – at arm’s length and beyond.
moving
head
Your vision of
perfection
An interactive format that demonstrates the benefit of multiple focal points, creating desire, providing persuasive evidence, and driving action.
Dynamic video brochure
Reflecting the innovation at the heart of our brand, this direct mail option is both unexpectedand exciting. Using video content, the brochure delivers a unique viewing experience.
See everything that matters to you,
at all distances
We care for the environment.
Return this video to Chapmans Opticians and we can re-use it.
Tailormade lens personalised for you
Personalised to capture every detail at every focal point, Varilux Xclusive 4D enables you to see everything that matters to you at all distances.
Insist on your perfect
Recall email template
A campaign-themed email creating desire, providing persuasiveevidence and driving appointments.
18
Email templateA series of campaign-themed emails creating desire, providing persuasive evidence and driving appointments. Dual-branded to reflect the bespoke partnership.
All text areas are editable.
Trade marketing kit
Social media
Facebook carousel
Website banners
Calibrated & finely tuned
This is the art of the tailor-made lens. Defined by you, for you.
Insist on your perfect.
Precise & beautifullyengineered
This is the art of the tailor-made lens. Defined by you, for you.
Insist on your perfect.
Your website here
Available in various sizes.Personalised versions available on request.
The art of the tailor-made lens
Insist on your perfect.
Precise & beautifully engineeredThis is the art of the tailor-made lens. Defined by you, for you.
Insist on your perfect.
Calibrated & finely tuned
Insist on your perfect.
Customer examples
Contravision
HARROLD OPTICIANS IS A FAMILY RUN GROUP OF INDEPENDENT OPTICAL STORES
Every eye is different, such as its shape, the way it moves, and it can differ from others by anything up to 30%. Just like you, your
eyes are unique and they deserve to be treated as such. Before now lenses didn’t account for this, so when you looked
through any area except the central part of your lens, you would lose visual performance.
You can benefit from a three dimensional eye examination that takes into account how your eyes move. Now, wherever your eye moves, that section of the lens is individually optimised for them.
WHAT ARE THE BENEFITS OF PERSONALISED LENSES?• We will perform 3D measurements tailored
to the anatomy of your eye
• Perfectly suited to your needs, regardless of age, prescription and frame
• Takes into consideration your postural and visual behavior – only available with Varilux Xclusive 4D
BOOK YOUR FREE 15 MINUTE CONSULTATION WITH THIS VOUCHER
HARROLD OPTICIANS61 East Street, Blandford Forum, Dorset DT11 7DX
T. 01258 458 476 www.harroldopticians.co.uk
Customer examples
Bespoke lenses available at Ellis & Killpartrick, 18 New Bond St, Bath BA1 1BA. Telephone: 01225 466954
Calibrated & finely tuned
Insist on your perfect.
This is the art of the tailor-made lens. Defined by you, for you.
Get your personalised lenses at Harrold Opticians
Calibrated & finely tuned
Insist on your perfect.
This is the art of the tailor-made lens. Defined by you, for you.
25% OFF ALL VARILUX LENSES AT STIRLING OPTICIANS
WITH THIS VOUCHERTerms and conditions apply
Visit Stirling Opticians, 16-18 Gold Street, Kettering NN16 8JB T. 01536 511 605
Calibrated & finely tuned
Insist on your perfect.
This is the art of the tailor-made lens. Defined by you, for you.
Every eye is different, such as its shape, the way it moves, and it can differ from others by anything up to 30%. Just like you,
your eyes are unique and they deserve to be treated as such.
Before now lenses didn’t account for this, so when you looked through any area except the central part of your lens,
you would lose visual performance.
You can benefit from a three dimensional eye examination that takes into account how your eyes move. Now, wherever your eye moves,
that section of the lens is individually optimised for them.
WHAT ARE THE BENEFITS OF PERSONALISED LENSES?• We will perform 3D measurements tailored
to the anatomy of your eye• Perfectly suited to your needs, regardless of age,
prescription and frame • Takes into consideration your postural and visual behaviour –
only available with Varilux Xclusive 4D
Please contact us for more information on our best varifocal lenses
25% OFF ALL VARILUX LENSES AT STIRLING OPTICIANS
WITH THIS VOUCHERTerms and conditions apply
Stirling Opticians16-18 Gold Street, Kettering NN16 8JB
Telephone: 01536 511 605 www.stirlingopticians.co.uk
E X C L U S I V E TO
I N K E T T E R I N G
Press advertising Door drop
ecp.essilor.co.uk
CLAIRE LYONTelephone: 01454 423 410Email: [email protected]
SARAH VENNTelephone: 01454 423 281Email: [email protected]
ETHAN PARRYTelephone: 01454 423 376Email: [email protected]
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Trade Marketing contacts