epc project 4 - oral presentation business analysis
TRANSCRIPT
Vape ShopsGROUP MEMBERS:
SYAFIQ DEEN (0325116)
ARINA NADIA (0324105)
NG LEK YUEN (0324010)
HAZEQ OSMAN (0325875)
HANEY MARSYA (0324486)
ADAM SONGAN (0324450)
BusinessBackground
VAPE SHOP 1:
DRIP LOFT
Kuala lumpur,
Malaysia.
Interviewee:
Mr. Herin Nahan
Store location:
5A (1st Flr), Jalan
Telawi 3, Bangsar
Baru, 59100 Bangsar,
Kuala Lumpur,
Malaysia.
Business Started:
November 2015
Founder:
Mr. Edmond,
Mr. Herin Nahan
and a partner
No. of Branch:
One
No. of Employees:
Five
Main products or services sold:
- Vape (mods, tanks and juices)
- Coffee
- Tea
- Food.
Current number of customers:
400Past 6 months: 600-800 customers.
Per day: 50 customers
Working Adult72%
Students28%
Sales
Working Adult Students
Motive for starting their business
Save Money Improve Lifestyle Coffee Lover
Recent Development (Past 3-5 years)
Wholesale Distributed with
international juice
makers
Mixed of both
US flavours and
local
VAPE SHOP 2:
PANDA VAPE
DAMANSARA
utama,
Selangor,
malaysia.
Interviewee:
Mr. Faris
Store location:
51, Jalan SS 21/56b,
Damansara Utama,
47400 Petaling Jaya,
Selangor, Malaysia.
Business Started:
2012
Founder:
Mr. Faris
No. of Branch:
One
No. of Employees:
Three (Full Time)
Eight (Part Time)
Main products or services sold:
- Own made e-liquids
- Local e-liquids from other brewers
- Vape accessories & hardware
- Flavours: 60% (Local), 40% (U.S.)
Number of customers per day:
20Sales
Working Adult
Other
Motive for starting their business
Passion from
personal usageFriend’s Support
Recent Development (Past 3-5 years)
From 2012-2013
Own a small
factory
2015
Open a retail shop
ComparativeAnalysis
VAPE SHOP 1:
DRIP LOFT
Bangsar,
Kuala Lumpur.
Cloud
Coffee
Vape
empire
make
cloud
Cloud Coffee
Vape shop
Price:
Mediocre
Product:
Coffee and vape,
Mediocre quality
Services:
Mediocre
Vape empire
Vape shop
Price:
Very affordable
Product:
Poor quality
Services:
Bad customer service
Make Cloud
Vape shop
Price:
Mediocre
Product:
Reasonable Quality
Services:
Friendly
Drip Loft’s Business Strategies
Promotions Coupons Social Media
Advertisement
VAPE SHOP 2:
Panda Vape
DAMANSARA utama,
selangor.
“We don’t really see them as competitors,
they are just neighbours to us.”
Panda Vape’s Business Strategies
Try the best to provide the best services
Business Obstacles
Panda VapeDRIP LOFT
Challenging because
vape business is the
fastest growing in
Malaysia
Technical knowledge is
requiredTake time to build
company’s name
Challenging because
vape business is the
fastest growing in
Malaysia
Hard to get nicotine
license
Hard to get nicotine
license
Nature of Business
Panda VapeDRIP LOFT
Perfectly Competitive Monopolistic Competition
Similarities
Vape as main product
Workers are local
Customer are white
collar workers
E-liquids flavours are
international and local
DifferencesPanda VapeDRIP LOFT
Sell authentic accessories Sell cheaper alternatives
Do not brew own e-liquid Brew own e-liquid
Sell meals Sell cookies
Conclusion
Panda Vape is more commercially successful
Recommendation
VAPE SHOP 1:
DRIP LOFT
Bangsar, Selangor.
ExpansionProduce own
vape liquids
Lower Price
VAPE SHOP 2:
Panda Vape
DAMANSARA,
KUALA LUMPUR.
ExpansionImprove on
drinks and food
Global export
(2016). Retrieved 23 May 2016, from http://live-av.info/vape/vape-background
Drip Loft. (2016). LocatedAt. Retrieved 23 May 2016, from http://my.locatedat.com/map/kuala-lumpur/drip-loft/596403/
dripitkl - Instagram Photos. (2016). Imagala.com. Retrieved 23 May 2016, from http://www.imagala.com/photos/2320498229
Driploft (Vape Cafe) @ Bangsar. (2016). Foodeverywhere. Retrieved 23 May 2016, from https://foodeverywhere.wordpress.com/2016/01/22/driploft-vape-cafe-bangsar/
MakeClouds (@makecloudsvape) | Instagram photos and videos. (2016). imgrum. Retrieved 23 May 2016, from http://www.imgrum.net/user/makecloudsvape/2234253471
Noisy Boy (@noisyboyz) Instagram tracking tool - Cezy. (2016). Cezy Instagram tracking tool. Retrieved 23 May 2016, from http://cezy.org/noisyboyz/2503112198
References