exploring linked data in practice at elsevier (w3c affiliates meeting 2010)
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BradleyP.Allen,ElsevierLabs
W3CACMee8ng,PanelonExploringLinkedDataInPrac8ce,2010‐03‐22
Cambridge,MA,USA
WhoWeAreTheworld’slargestscien4ficpublisher
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Global Medical Research
Global Clinical Reference
Clinical Decision Support
Nursing & Health Professions
U.S. Pharma
EMEA & Latin America
APAC
Science Journals (online and print)
Databases
Books (online and print)
Globalaudience
15 million doctors,nurses and health
professionals10 million+
researchers in4,500 institutes
5 million students
Globalcommunity
7,000 editors70,000 editorialboard members
200,000 referees500,000+ authors
Globalmarket
= ++ NorthAmerica
EuropeAsia-
Pacific
Science & Technology Health Sciences
WhyLinkedDataIsImportantToUsOurcontentgainsvaluebyworkingwiththeWeb
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ELS
WhatWePlanToDoWithLinkedDataDisaggregateourcontent…
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WhatWePlanToDoWithLinkedData…intomeaningfuldata…
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WhatWePlanToDoWithLinkedData…thenre‐aggregateitintonewinforma4onsolu4ons
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HowWeWillDoThisBythinkingoutsidethesearchbox
• Buildoutlinkeddataservicesforthescience,technologyandmedicine(STM)publishingmarket– Exposelinkeddataforourprimaryandsecondarycontent– Linkouttoemerging,authorita8veontologiesandrepositories– Generatelinkeddataforpartners’content
• Deliverlinkeddatatosupportuser‐driveninnova8on– FosteradeveloperecosystemusingourservicesasaplaRorm– Collaborateinbuildingneededauthorita8veresources(e.g.ORCID)
• EstablishbusinessmodelsforanSTMWebofData– TheFourPrinciplesmakewhatworksfortheWebofContentworkfor
theWebofDatawithoutmodifica-on– ConsiderLDOWasSEOforSTM
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HowW3CCanHelpLeadershipandguidancethatdrivesadop4on
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Vision
Best Practices
Standards
Communities