アプリカード会社 - tuni · stream startup festival ... year one traction in finland 530k...

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Page 1: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

アプリカード会社

レイエッテ

Page 2: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

• Founded in 2015, Finland. Funded by the founders and Business Finland.

• Passionate team of 6 has experience in Finnish maternity and infant care, business and software development as well as sales and marketing.

• Product: The best maternity information in the world.

• First implementation: Layette pregnancy mobile application.

• Second implementation: Layette clinic certification.

Page 3: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

LAYETTE FREEA mobile app that contains the best maternity information in the world - income from advertisers

LAYETTE PROThe more advanced content and tools will activate with in-app purchases

WHY?• Operators of childcare industry want to engage

the families as early stage as possible – and Layette is amongst the first to know about the pregnancy

• Every day around the world approximately 830 women die for causes related to pregnancy and childbirth. Finland is known for its superior maternity care system and know-how that Layette now brings to the rest of the world.

LAYETTE MOBILE APPLICATION

Page 4: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding
Page 5: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

メイン トピックス健康父性

応急処置症状から検索

小児の発達毎日の活発な生活在宅育児健康的な生活習慣

家族の食育

育成

母乳育児

睡眠多胎妊娠

信頼関係 妊娠糖尿病労役と分娩

赤ちゃんの成長と変化

小児の発達

労役と分娩

SOME OF OUR TOPICS

Page 6: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding
Page 7: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

Winner of Tampere pitching competition, Stream Startup Festival

THE WINNER TAKES IT ALL

Winner of Gazelle Award for “The most promising prospects for growth”

Winner of Kasvu Open, Digital Health category for “The best growth potential”

Winner of JCI Finland “The best innovation of the year”

Winner of NTT DATA Open Innovation Contest 9.0

Page 8: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

SAMPO PIHLCTO, Tech & Business

SINI HAVUKAINENCEO, co-founder, Certified Midwife

JUHO ARONENCDO, co-founderDesign

KRISTIINA AATSINKICOO, Accounts

PETRI MAJAMÄKISW Development

Page 9: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding
Page 10: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

91%

33%

YEAR ONE TRACTION IN FINLAND

530k

50%

Every 3rd pregnant woman has downloaded Layette app

100%

App page openings / month

Organic growth in downloads

Customer satisfaction

Advertisers wanted to renew the contract

Page 11: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

• Layette’s goal is to offer the world-class knowledge to the maternity clinics around the world. After training and re-branding the clinic, Layette will be issuing a qualification certificate to them.

• The certificate states that the clinic offers now the best maternity information in the world.

• The clinic pays an annual fee for the certificate.

CLINIC CERTIFICATION

Page 12: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

YOU MISS 100% OF THE SHOTS YOU NEVER TAKEWayne Gretzky

Page 13: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

• Be unstoppable

• Break the rules

• Never hear “No”, hear “Not yet”

Page 14: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

Sini Havuakinen, [email protected]

www.linkedin.com/in/sinihavukainen

Page 15: アプリカード会社 - TUNI · Stream Startup Festival ... YEAR ONE TRACTION IN FINLAND 530k 50% Every 3rd pregnant woman has downloaded Layette app 100% ... training and re-branding

[email protected]

Available Now for iOS and Android