from e-transformation to c-transformation: c-commerce enabling strategy 박 기한 박사 entrue...

From e-Transformation To c-Transformation: C-Commerce Enabling Strategy

박 기한 박사Entrue Consulting Partners

From e-Transformation to c-Transformation : C-Commerce Enabling Strategy2

목차목차

Ⅰ. Introduction to c-Transformation

Ⅱ. Components of c-Transformation

Ⅲ. Case Study: Cisco Systems’ e-Hub

Ⅳ. Realization of Collaboration


Change is the Only Constant

Old World Old World New WorldNew World

CentralizedCentralized DistributedDistributed

CompanyCompany CustomerCustomer

Four Walls MentalityFour Walls Mentality Extended CompanyExtended Company

Vertical IntegrationVertical Integration Core Competency FocusCore Competency Focus

Labor vs. ManagementLabor vs. Management Employees and PartnersEmployees and Partners

PredictabilityPredictability Responsiveness and FlexibilityResponsiveness and Flexibility

Organizational SizeOrganizational Size Organizational ValueOrganizational Value

Positional PowerPositional Power Informational PowerInformational Power

Source: Cisco Systems


IBM 과 HP 등 실리콘밸리의 첨단업체 및 SONY, Hitachi 등 일본의 선진 업체들은 각각의 Value

Chain 을 Restructuring 하여 강점을 가진 분야를 특화 시키고 , 그 이외에는 전략적 파트너쉽을 통한 Outsourcing 에 주력하는 추세를 보이고 있습니다 .

Industry Shifting: EMS

Electronics Manufacturing ServiceElectronics Manufacturing ServiceElectronics Manufacturing ServiceElectronics Manufacturing Service

R&D PD 생산 MKT 물류재무 /회계

BPOBPOBPOBPO SVC

Competitiveness through Partnership!!

Competitiveness through Partnership!!

What is ourCore Competency?

What is ourCore Competency?

BPO: Business Process Outsourcing 4PL: 4th Party Logistics

4PL4PL4PL4PL


Product ConvergenceProduct Convergence

IndustryIndustry 를 초월한 경쟁자의 등장 가속화를 초월한 경쟁자의 등장 가속화(ex: Telematics (ex: Telematics 산업에서 현대자동차와 산업에서 현대자동차와 SKTSKT 의 경쟁의 경쟁 ))

IndustryIndustry 를 초월한 경쟁자의 등장 가속화를 초월한 경쟁자의 등장 가속화(ex: Telematics (ex: Telematics 산업에서 현대자동차와 산업에서 현대자동차와 SKTSKT 의 경쟁의 경쟁 ))

개인과 기업을 개인과 기업을 InternetInternet 으로 연결하는 으로 연결하는 ChannelChannel 의 통합의 통합(ex: PC/Mobile/Cable TV(ex: PC/Mobile/Cable TV 를 통합한 를 통합한 Broadband PortalBroadband Portal 의 등장의 등장 ))

개인과 기업을 개인과 기업을 InternetInternet 으로 연결하는 으로 연결하는 ChannelChannel 의 통합의 통합(ex: PC/Mobile/Cable TV(ex: PC/Mobile/Cable TV 를 통합한 를 통합한 Broadband PortalBroadband Portal 의 등장의 등장 ))

상이 제품간 경쟁의 가속화상이 제품간 경쟁의 가속화- - 전화전화 : : 음성 음성 Data Data 영상영상- PC : Data - PC : Data 영상 영상 음성음성- TV : - TV : 영상 영상 Data Data 음성음성

상이 제품간 경쟁의 가속화상이 제품간 경쟁의 가속화- - 전화전화 : : 음성 음성 Data Data 영상영상- PC : Data - PC : Data 영상 영상 음성음성- TV : - TV : 영상 영상 Data Data 음성음성

Industry Shifting: Convergence

Channel ConvergenceChannel Convergence

산업 / 제품간 경쟁구도의

변화

경쟁 환경에 있어서의 산업간 경계 , 채널간 경계 , 제품간 경계가 사라지고 있습니다 .

Industry ConvergenceIndustry Convergence


e-Transformation as a Strategic Differentiator

Internet Infrastructure 에 기반한 자사 Business Process 의 Revolution 및 Value Added

Business Model 의 창출은 기업의 경쟁력 강화에 기여해 왔습니다 .

Brick and Mortar Business Brick and Click Business

Process Revolution

New Business Model

e-Transformation of a Company


What Happened to the Enterprise Walls

이러한 개별 기업들의 e-Transformation 노력은 기업 내 업무 프로세스의 효율화를 가져왔으나 ,

Supply-Chain 관점에서의 기업 간 Transaction Cost 는 여전히 높습니다 .

e-Transformed Company A e-Transformed Company B

Supplier ManufacturerDistribution

CenterCustomer

Information Flow

Material Flow

InnerInnerEnterpriseEnterprise

WallsWalls

InnerInnerEnterpriseEnterprise

WallsWalls

InterInterEnterpriseEnterprise

WallsWalls

InterInterEnterpriseEnterprise

WallsWalls

Supply-Chain

Fragmented Processes !!!

Fragmented Processes !!!

IntranetIntranetEAIEAI

Enterprise PortalEnterprise Portal


Not the Size, But the Speed Does Matter

Dynamic 하게 급변하는 환경 하에서 생존하기 위해서는 기업 내 조직 간의 정보 흐름 뿐만 아니라 거래하는 기업 간 정보 흐름의 가속화와 이에 따른 신속한 의사결정이 중요합니다 .

Low Speed of Inner-EnterpriseInformation Flow

Low Speed of Inner-EnterpriseInformation Flow

High Speed of Inner-EnterpriseInformation Flow

But, Bounded Rationality

High Speed of Inner-EnterpriseInformation Flow

But, Bounded Rationality

Collaborative High SpeedBusiness Decision MakingCollaborative High SpeedBusiness Decision MakingOptimizingOptimizing

EnterpriseEnterpriseWorkforcesWorkforces

OptimizingOptimizingEnterpriseEnterprise

WorkforcesWorkforces

StreamliningStreamliningInter-EnterpriseInter-Enterprise

Information FlowInformation Flow

StreamliningStreamliningInter-EnterpriseInter-Enterprise

Information FlowInformation Flow

Enterprise Revolutionary Path


Networked Supply Chain

Supply-Network 상의 기업들은 인터넷을 통해 정보를 공유함으로써 불확실성을 최소화 할 수 있으며, 이에 따라 고객의 요구사항을 만족시키기 위한 협업을 수행하는 동시에 각자의 비용 최소화와 생산성 향상을 도모해야 합니다 .

Internet

Resellers

Retailers

Manufacturers

Not a Chain but a Fabric of Relationships

Collectively Acting to Meet the Customer’s Needs

Supported by S e a m l e s s

Connectivity

Enterprise

Partners

Suppliers

Customers

Distribution

IndividualCost Savings & Productivity Gains



Level of Collaboration

기업간 Collaboration 은 단순 Transaction data 의 교환을 위한 Interface Level, 다양한 유형의 정보를 교환할 수 있는 Integration Level, Extended Enterprise 를 추구하는 Outsourcing Level 로 발전하고 있습니다 .

Level of CollaborationLevel of Collaboration

Interface Level (EDI, e-mail)

Integration Level(B2Bi, eAI)

Outsourcing Level (BPO, 3PL, EMS + )

Electronic CommunicationElectronic Communication

Extended Enterprise(Strategic Partnership)Extended Enterprise

(Strategic Partnership)

Seamless ConnectionSeamless Connection

Our Process,Our Process,Your Company !!!Your Company !!!


경영지원

collaborative-Transformation

이와 같은 다양한 수준의 협업을 실현하기 위해서는 Supply-Network 상의 기업들이 필요에 따라 신속하게 서로의 Business Process 를 연결시키고 , 또 해체할 수 있는 유연한 협업 체계가 필요하며 ,

기업들의 이러한 역량 확보 활동을 collaborative-Transformation 으로 정의합니다 .

“ 자사의 Value Chain 상에서 요구되는 Collaboration Level 을 정의하고 , 이를 위해 선정된 전략적 Partner 와의 Business Process 통합을 가능하게 하는 IT Planning 및 Implementation 활동”

“ 자사의 Value Chain 상에서 요구되는 Collaboration Level 을 정의하고 , 이를 위해 선정된 전략적 Partner 와의 Business Process 통합을 가능하게 하는 IT Planning 및 Implementation 활동”

collaborativecollaborative-Transformation-Transformationcollaborativecollaborative-Transformation-Transformation

인사재무회계 전략 R&D PD 생산 MKT 물류 SVC

경영지원 인사

재무회계 전략 R&D PD 생산 MKT 물류 SVC

Enterprise A

Enterprise B

Enterprise C

ExtendedEnterprise






목차목차


Transaction Protocol Standardization

다수의 기업 간에 다양한 유형의 정보를 신속하게 교환하기 위해서는 기업간의 거래에 있어서 Transaction Protocol 의 표준화가 고려되어야 합니다 .

ebXMLebXML

2001.5UN/CEFACT

OASIS

2001.5UN/CEFACT

OASIS

xCBLxCBL

1996CommerceOne

1996CommerceOne

eCoeCo

1998.8CommerceNet

1998.8CommerceNet

BizTalkBizTalk

1999.5Microsoft1999.5

MicrosoftRosettaNetRosettaNet

1998.2Leading co

1998.2Leading co

cXMLcXML

1999.3Ariba

1999.3Ariba

1996 1998 1999

• Core Core componentcomponent• Core Core componentcomponent

(Electronics)(Electronics) (Semiconductor)(Semiconductor)

(Electronics)(Electronics) (Semiconductor)(Semiconductor)

• RegistryRegistry• MessagingMessaging• DocumentsDocuments• Inf. ItemsInf. Items• SemanticsSemantics

• RegistryRegistry• MessagingMessaging• DocumentsDocuments• Inf. ItemsInf. Items• SemanticsSemantics

• MessagingMessaging• cXML cXML DocumentsDocuments• ProcurementProcurement• Purchase Purchase OrderOrder

• MessagingMessaging• cXML cXML DocumentsDocuments• ProcurementProcurement• Purchase Purchase OrderOrder

• MessagingMessaging• Documents Documents • MessagingMessaging• Documents Documents

• MessagingMessaging• Trading Trading PartnerPartner• Reg/RepReg/Rep• Business Business ProcessProcess• Core Core ComponentComponent

• MessagingMessaging• Trading Trading PartnerPartner• Reg/RepReg/Rep• Business Business ProcessProcess• Core Core ComponentComponent

( Source: KIEC ebXML workshop 2001 )

2000 +

기업간 Transaction Protocol 의 표준화 노력


Infra & Interface Standardization

기업 내부의 다양한 정보들을 파트너들과 교환하기 위해서는 Open Standard Technology 및 Protocol 에 기반한 기업 내 Infra 및 외부와의 Interface 표준화가 필요합니다 .

In-House “Legacy” Application

In-House “Legacy” Application

Application Database

Application Database

External SiteExternal SitePartner’sSystem

Partner’sSystem

Packaged Application(ERP, CRM … )

Packaged Application(ERP, CRM … )

Packaged InterfacePackaged Interface

Custom InterfaceCustom

InterfaceDB InterfaceDB Interface

RulesRulesBaseBase

RulesRulesBaseBase

Integration BackboneIntegration Backbone (Middleware - EAI, B2Bi)(Middleware - EAI, B2Bi)Integration BackboneIntegration Backbone (Middleware - EAI, B2Bi)(Middleware - EAI, B2Bi)

IntegrationIntegrationControllerControllerIntegrationIntegrationControllerControllerExternal Standard

InterfaceExternal Standard

InterfaceCustom/Packaged

InterfaceCustom/Packaged

Interface

J2EE CAJ2EE CA JDBCJDBC J2EE CAJ2EE CA

Web ServiceWeb Service RosettaNetRosettaNet BPMBPM

Standard Infra & Interface Components



Shared Applications

표준 Transaction Protocol 을 통해 교환되는 Data 를 가공하여 Information 화 시키고 , 이를 필요로 하는 Employee 및 Partner 들에게 효과적으로 제공하기 위한 웹 기반의 다양한 어플리케이션들이 필요합니다 .

Web Foundation (Open Standard)Web Foundation (Open Standard)Web Foundation (Open Standard)Web Foundation (Open Standard)

e-Sales &e-Sales &Customer CareCustomer Care

e-Sales &e-Sales &Customer CareCustomer Caree-Learninge-Learninge-Learninge-Learninge-Procuremente-Procuremente-Procuremente-Procurement e-Manufacturinge-Manufacturinge-Manufacturinge-Manufacturing e-HRe-HRe-HRe-HRWorkforceWorkforce

OptimizationOptimizationWorkforceWorkforce

OptimizationOptimizationFinancialFinancial

ManagementManagementFinancialFinancial

ManagementManagementKMKMKMKM

B2BB2B(Supplier)(Supplier)


B2EB2E(Employee)(Employee)


B2CB2C (Customer)(Customer)


구매구매 마케팅

마케팅

생산생산

영업 영업

연구개발

연구개발

경영지원

경영지원






목차목차


“Higher Peaks…

Lower Valleys…

Faster Transitions”

High Tech Landscape

Trend to Outsourced Manufacturing

Dynamic and Complex Trading Communities

Increasing Velocity of

Orders and Information

Globalization? Globalization!

Disruptive Technologies



Source: Solectron

Outsourced Manufacturing: Benefits

Flexible Capacity for Demand Variation

Access to Global Markets

Focus Resources on “Core Competencies”

Improved Asset Utilization

Overall Cost Reduction

Increased Velocity through the Supply Chain

NPNPIIDesignTechnologyStrategicBusinessDevelopment Marketing

Repair /Repair /CTOCTOBTOBTOPCBAPCBA

RefurbishRefurbish

* NPI: New Product Introduction* PCBA: Printed Circuit Board Assemblies* BTO: Build-To-Order* CTO: Configure-To-Order


Common ImpactsCommon ImpactsKey ChallengesKey Challenges

Outsourced Manufacturing: Challenges

Information Delays and Distortion between Levels in the Supply Chain

Parts Shortages Parts Shortages

Planning Activities are not Synchronized and Closed Loop

Long Lead Times Long Lead Times

High Levels of Forecast Variability

Lower than Acceptable On-time Shipments

Lower than Acceptable On-time Shipments

Lack of Visibility to Exception Conditions

Frequent Expediting Frequent Expediting

No Inter-Enterprise Process Optimization

Excess Inventory Excess Inventory

“Mission Critical Activity without Visibility or Control”“Mission Critical Activity without Visibility or Control”



PRESCRIPTIONPRESCRIPTION COLLABORATIONCOLLABORATION

Two Possible Approaches to Managing Outsourcing Partners…..

… Collaboration Builds Long-term Value… Collaboration Builds Long-term Value

Specify ProcessSpecify Process

MicroMicro-Manage-Manage

Optimize Local MetricsOptimize Local Metrics

Measure to RequestsMeasure to Requests

Maximize “My” ValueMaximize “My” Value

Zero-SumZero-Sum

Specify Desired OutcomesSpecify Desired Outcomes

Optimize End-End MetricsOptimize End-End Metrics

Measure to CommitmentsMeasure to Commitments

Maximize Total Maximize Total ValueValue

Win-WinWin-Win

Manage by ExceptionManage by Exception

Prescription vs. Collaboration



Central Point for All Cisco Supply Chain Information

- Planning - Execution - Product Data- Expandable for Other Processes

Private Information Exchange

Leverages Internet “Exchange” Technology and Open Standards

Supplements and Enhances Existing Execution Systems

Manages Supply/Demand Mismatches

Open to All Cisco Supply Chain Partners

CiscoCisco

3PL3PLCMCM

CarrierCarrier

DistributorDistributorComponentComponent

The Networked Supply Chain: eHub Model

New Model Characteristics


* CM: Contracted Manufacturer


Automated Sharing of Key Data, Transformed into Information Allowing More Collaborative and Efficient Management of Extended Supply Chain Activities Automated Sharing of Key Data, Transformed into Information Allowing More

Collaborative and Efficient Management of Extended Supply Chain Activities

INPUT – RN PIPs OUTPUT

Forecast data

Supply Commit data

Demand data

Supply data

PO data

Sales Order Data

Inventory data

Product Master Data

Overdue Action Alerts

Supply/ Demand Mismatch Alerts

Forecast Change Impact Alerts

Partner Data Mismatches

Planning and Material Reports

Ad-hoc Reports

CMCM

CiscoCisco

DistributorDistributor

SupplierSupplier

CiscoCisco

CMCM

SupplierSupplier

eHub Data Flow and Transformation


DistributorDistributor

* RN: RosettaNet* PIPs: Partner Interface Processes


eHub Home Page – Control Center



RN indicates transition to RosettaNet

IN-PROGRESS

AMD

Bel Fuse

Excellight

FCI

Intel

Merix

Pulse

Samsung

Unimicron

Viking

Power One

Hitachi Ltd

Celestica THAI

RosettaNet

(8)RN

FoxconnFoxconn

TNMX TX

PNNC

FLMX

PN

CAMX

RN

NA

CA

• 16 CM Sites• 1 Distributor• 26 Suppliers• 13 In-Progress• 15 @ Kick-off

Cisco Connected Supply Chain



Benefits of Collaboration

Reduction in End-End Cycle Time

Removal of Redundant and Non-Value Added Activity

Reduction in Overall Process Cost

Tighter Process Integration/ Optimization

Improved Working Relationships

Long-term Value Creation



• Design Library Consolidation

• Part Content Mgmt

• Product Change Notices• Engineering Change Notices

• Design Library Consolidation

• Part Content Mgmt

• Product Change Notices• Engineering Change Notices

• End-End Supply Chain Visibility

• Collaborative Planning

• Supply Demand Alignment

• Inventory Optimization

• End-End Supply Chain Visibility

• Collaborative Planning

• Supply Demand Alignment

• Inventory Optimization

• Global Fulfillment via 3PL Network

• Shipment Status Visibility

• Merge-In-Transit Capability

• Transportation Optimization

• Global Fulfillment via 3PL Network

• Shipment Status Visibility

• Merge-In-Transit Capability

• Transportation Optimization

Manufacturing Connection Online (MCO)Manufacturing Connection Online (MCO)

Ship Ship Build Build Buy Buy Plan Plan Source SourceDesignDesign

PRISM eHUB eLogistics

Cisco Collaborative Activities



Key Enablers

Tomorrow Web Services (XML, SOAP, WSDL),

Rapid, Low Cost Connections

Ad hoc System and Process Integration

Tomorrow Web Services (XML, SOAP, WSDL),

Rapid, Low Cost Connections

Ad hoc System and Process Integration

TodayClear Process Definition and Supporting Culture

Integrated Technical Architecture (e.g. MCO)

Industry Standard Communication Protocols

RosettaNet ebXML

TodayClear Process Definition and Supporting Culture

Integrated Technical Architecture (e.g. MCO)

Industry Standard Communication Protocols

RosettaNet ebXML


* XML: Extensible Markup Language* SOAP: Simple Object Access Protocol* WSDL: Web Service Description Language






목차목차


Platform forCollaborationPlatform for

Collaboration

Roadmap for Effective Collaboration


Business Needs 의 발굴에서 시작하여 실제 어플리케이션의 구축에 이르는 c-Transformation 의 단계적인 수행절차는 다음과 같습니다 .

IdentifyBusinessNeed

IdentifyBusinessNeed

Select Appropriate

Partners

Select Appropriate

Partners

Create Incentives/

SLAs

Create Incentives/

SLAsDefineApplicationRequirements

DefineApplicationRequirements

DeliverScalableApplications

DeliverScalableApplications

Define Data/Content Requirements

Define Data/Content Requirements

Create IT Infra-

structure

Create IT Infra-

structure

Connect Partners Connect Partners

Staff with Your Top Cross-Functional Resources !Staff with Your Top Cross-Functional Resources !

* SLAs: Service Level Agreements


Business meets IT

Input Defined

• CFP Model• Standards

Policies• Supports

Business Strategy

• IT seen as a Support Process

ValueCreation

Reactive

Proactive

Outcome Defined

• Business Partnership• Enterprise

Architecture• Internet Capabilities• IT an Integral part of

the Business• Effective Use and

Leverage of Technology and “Virtual” Resources

Output Defined

• Operations Review Process

• SDLC processes• Metrics Focus on

Cycle Time, Productivity, Service Quality

• Supports and Enhances Business Strategy

IT Supports and Drives Business StrategyIT Enables New Capabilities and Roles

Self Defined

• IT Independent of Business

• Governance Limits • IT seen as a “High”

Cost, Non-Value Add• Focus on Technical

Performance

BusinessValue

TrustedAdvisorTrustedAdvisor


IT 의 역할은 과거 Business 전략의 지원 도구에서 벗어나 c-Transformation 을 가능하게 하는 Business Enabler 로서의 역할을 수행해야 하며 이를 위해 IT/Business Alignment 가 필요합니다 .

Time2000 +


Iterative Planning Process

급변하는 환경에 대응하기 위해서는 지속적이고 반복적인 IT Planning 활동을 통해 c-Transformation 을 실행에 옮겨야 합니다 .

Identify Business Collaboration Needs

Think In Supplier / Customer / Employee’s Shoes

Identify Friction Points & Solutions

Update Implementation Roadmap for Each Area

Identify Business Collaboration Needs

Think In Supplier / Customer / Employee’s Shoes

Identify Friction Points & Solutions

Update Implementation Roadmap for Each Area







구매구매

마케팅마케팅

생산생산

영업 영업

연구개발

연구개발

경영지원

경영지원

3 3 MonthsMonths

3 3 MonthsMonths

6 6 MonthsMonths

6 6 MonthsMonths

9 9 MonthsMonths

9 9 MonthsMonths

12 12 MonthsMonths

12 12 MonthsMonths

15 15 MonthsMonths

15 15 MonthsMonths

•Web Directory

•Benefits

•Project Finance Auth.

•Financial Project

•Purchase Order

•Expenses

•Line Manager

•Time & Leave Capture

•Career Development

•Job ScoutB - E

•Product Catalogue

•On-line Payment

•Shipping & Track

•Network Configuration

•On-line Ordering

•On-line Charging

•On-line Billing

•Unified Fronted

•Catalogue

•Alarms

•Inventory

•Design

•Language

B - C

•Product Catalog

•Ticket Status

•Lead Times

•Ticket Entry

•Network Diags

•Contract Man.

•Product Configuration

•Delivery Dates

•Planned Outages

B - B

On-going Activities (Every 90 Days)On-going Activities (Every 90 Days)


Prioritization with Business Impact

과제 우선순위의 선정은 자사의 Business 에 미치는 Impact 와 실행 가능성을 모두 고려하여 단기간에 성과를 낼 수 있는 과제가 선정되어야 합니다 .

Hit RateHit Rate

Early MoverEarly MoverAdvantageAdvantage

FrictionlessFrictionlessExecutionExecution

ProductivityProductivityFactorFactor

Business ImpactBusiness ImpactBusiness ImpactBusiness Impact

RiskRiskTimeTimeFinanceFinance

Ease-of-ImplementEase-of-ImplementEase-of-ImplementEase-of-Implement

Human Human ResourcesResources

Strategic FitStrategic Fit


Ease of Implementation

Bu

sin

ess

Imp

act

Employee Services - (Aggregate)

LOW (Hard) HIGH (Easy)

LOW

HIGH

Financial Project Reporting

Expenses

Project Finance Auth.

Line Manager

Purchase Order RequestsWeb Directory

Career Development

Job Scout

Benefits

9 Months

12 Months


Bu

sin

ess

Imp

act

E-Commerce


LOW

HIGH

On-line Ordering

MISOn-line BillingOn-line Charging On-line Payment

Shipping & Tracking

Network Configuration

Secure Customer AccessSecure Customer Transaction

Product Catalogue

3 Months

6 Months

9 Months12 Months


Bu

sin

ess

Imp

act


LOWLanguage

Design Call-back

InventorySecurity

Pricing ToolsSLA Info.Single Log-on

Personalisation

On-line Configuration of Services

Billing

Order Status

Ticketing Status

AlarmsCatalogueUnified Fronted

3 Months

6 Months

9 Months12 Months


Fast eTransformation Methodology

AnalysisAnalysis& Design& DesignAnalysisAnalysis& Design& Design

DefineDefine& Identification& IdentificationDefineDefine& Identification& Identification

5555

BuildBuild& Migration& MigrationBuildBuild& Migration& Migration

6666

7777

NR SurveyNR Survey& NR Result Analysis& NR Result AnalysisNR SurveyNR Survey& NR Result Analysis& NR Result Analysis

2222Initiate FastInitiate FasteTransformation eTransformation MethodologyMethodology

Initiate FastInitiate FasteTransformation eTransformation MethodologyMethodology

1111

Entrue/CiscoEntrue/CiscoWorkshopWorkshopEntrue/CiscoEntrue/CiscoWorkshopWorkshop

IBSG and Entrue Consulting Involvement (Possibly in stage 5, 6 also)

PHASE I. 4 to 6 WeeksPHASE I. 4 to 6 Weeks

BPR / SI / Implementation

PHASE II. 12 to 20 WeeksPHASE II. 12 to 20 Weeks

FinalizingFinalizingInitiatives Initiatives FinalizingFinalizingInitiatives Initiatives

Top-downTop-down

Bottom-upBottom-up

3333

4444

• Set up project team

• Interview with CEO/CIO

• Agree on time planning

• Analyze industry characteristics

• Set up project team

• Interview with CEO/CIO

• Agree on time planning

• Analyze industry characteristics

• Plan survey

• Execute survey

• Analyze survey results

• Produce a survey report

• Plan survey

• Execute survey

• Analyze survey results

• Produce a survey report

• Visioning

• Friction points and solutions on B2B / B2E / B2C

• Value creation & priority matrix

• Roadmap for e-Biz initiatives

• Visioning

• Friction points and solutions on B2B / B2E / B2C

• Value creation & priority matrix

• Roadmap for e-Biz initiatives

• Create top-down initiatives

• Combine both initiatives and finalize initiatives

• Agree on the scope of each initiative

• Create top-down initiatives

• Combine both initiatives and finalize initiatives

• Agree on the scope of each initiative

• Identify & assess

• Analyze

• Design

• Build

• Implement

• Survey user’s acceptance

• Identify & assess

• Analyze

• Design

• Build

• Implement

• Survey user’s acceptance

1111 2222 3333 4444 5555 6666 7777

Entrue Consulting Partners 와 Cisco IBSG 가 제공하는 Fast eTransformation 방법론은 정기적인 Business Unit 중심의 Workshop 을 통해 Customer, Supplier 및 Employee 관점에서 Collaboration Impact 가 큰 과제를 선정하여 이를 신속히 추진합니다 .


Fast eTransformation Methodology

자사와 협력사 현업의 주도적인 참여 하에 과제가 선정되고 컨설턴트의 지원을 통해 이를 신속하게 추진하는 Fast e-Transformation 방법론은 , 전략적 정합성 및 단기적 성과를 보장함으로써 효과적인 기업의 c-Transformation 을 지원합니다 .

90 Days 의 정기적 Workshop 과이행과제 Follow up 을 통한 지속적인 성과 창출

90 Days 의 정기적 Workshop 과이행과제 Follow up 을 통한 지속적인 성과 창출

선정 과제에 대한중요성과 시급성이 명확하고성과 지표에 따른 IT 구현이 구체화됨

선정 과제에 대한중요성과 시급성이 명확하고성과 지표에 따른 IT 구현이 구체화됨

자사 및 협력사 현업들의 Workshop 을 통한Friction Point 와 Solution 의 도출 자사 및 협력사 현업들의 Workshop 을 통한Friction Point 와 Solution 의 도출

State of the art Technology 의적용을 통한 IT Trend 의 반영State of the art Technology 의적용을 통한 IT Trend 의 반영

단기적 계획과 실행 , 정기적인 모니터링과Feedback 체계를 통해 궁극적으로

장기적인 IT 혁신을 가속화 함

단기적 계획과 실행 , 정기적인 모니터링과Feedback 체계를 통해 궁극적으로

장기적인 IT 혁신을 가속화 함

현업의 필요에 따른 Project 의추진이므로 구축된 시스템의

활용도 및 Financial Impact 가 증가됨

현업의 필요에 따른 Project 의추진이므로 구축된 시스템의

활용도 및 Financial Impact 가 증가됨

http://www.entrue.com

Thanks for your attention

박기한 박사

[email protected]

Entrue Consulting Partners

From e-Transformation To c-Transformation:C-Commerce Enabling Strategy