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It must have rules.  

Score  points,  don’t  let  other  player  score.  

Beat  all  the  bosses,  you  die,  and  you’re  dead  for  good.  

Community  guild  line,  laws.  140  max  characters.  

There are variable and

quantifiable outcomes.  

You  can  lose,  you  can  win.  

You  can  die  multiple  ways.  In  other  place.  

Retweets,  followers.    

There will be positive and

negative values assigned to

outcome.  

Score  higher,  better  you  feel.  The  other  player  scores,  you  want  to  beat  them  more.  

Get  enough  money,  with  each  run,  the  better  equipment  and  skills  you  can  get.  Don’t  have  enough  money,  to  spend,  you  lose  all  the  money  you  earned.  

There  a  certain  status  that  comes  with  a  laugh  number  of  followers.  

The desired outcomes

requires effort.  

Getting  into  the  flow  of  the  game  

Harder  enemies,  means  more  money.  

Entertaining  informative  .  

Player has

an emotional attachment to

the outcome.  

none   Spending  longer  on  the  game,  the  worse  you  do.  

Positive  feeling  for  retweets  and  new  followers.  

Negotiable consequences for

real life.  

none   Accessing  risks  more.  

Arrested,  sued,  lose  job.