h ΔΥΝΑΜΗ ΤΟΥ outdoor
DESCRIPTION
TRANSCRIPT
We Have Two Ears and One Mouth
For a very Good Reason!
Booth
Your Booth is Your
Billboard!
Economics of Exhibiting
Cost of generating a qualified lead at a show €212.00Cost of generating a qualified lead in the field
€308.00
Cost of closing a qualified lead from a show €705.00Cost of closing a qualified lead without a show €1,140.00
38% Less When You Exhibit!
You Need An Arsenal of Golden Bullets to Achieve Success!
Goals & Objectives
Shows / Events
Booth
Promotion
Engagement
Collateral
Follow Up
Measurement
Το μέγεθος μετράει?
– για το περίπτερο. Μεγαλύτερα περίπτερα ελκύουν περισσότερους επισκέπτες
Yes
No – για την έκθεση. Σημασία έχει το είδος της έκθεσης
Έκθεση = όλες οι αισθήσεις
• Sight• Light • Motion
• Sound• Voice• Music
• Smell• Food• Drink
• Taste• Sample
• Touch• Involved