Haiti HeroesDonation tracking system

蔡亞純 熊俊魁

2% of Population Living on Less Than $1.25 Per Day

Motivation

20%

1.5 million NPOs

3

1/3 of population

4

Haiti can still be a success if

the world respond quickly

5

Related applications

6

Quick?Customer orientated?The donators expect for their donation right (76%)

7

System function

MAP trackerVideo share

Donators

8

System function

QR codeCRM

NPO

9

Advantages

I will~I can !

Useful support

Convenience

10

DEMO

11

Haiti can still be a success if

the world respond quicklyand meet the need

12

Organization

Government

Enterprises

NPODTP

Business model

SQLWinCEBing

MAP

13

YOU win, We all win !

14

System architecture

15

Marketing analysis

Requirement STP model

Common user NPO

Segment4.27 billion NT dollars is donated to

NPO by 5.35 million Taiwanese92.1% of the charitable organization uses

the Internet to interact with the public

Target market

Age: 15-24-year-old is as high (65.2%) Education: High School and below (40%) College(50%) Graduate school (63.5%) Economic: More than 100thousand (67.16%) Less than 30thousand (41.12%)

Set up their own websites (49.6%) Website management on their own

(75.6%) Profession personnel to maintain (15%) No websites (28.8%)

Position

Donated information transparency The donators want to know how

their donations are used (39.2%) The donators hope that the

donated organization can make good use of their Donation (25.0%)

The donators hope that the charitable organization can reveal the total amount of the financial donation (11.4%)

In sum, The donators expect for their donation right (76%)

119 organizations with websites, only 15.1% (18) of all run the online donation

16

DEMO

Flowchart (DEMO) – 3mUpload Donating (receiving a package!!!)Thanking

有包裹從高雄到台北 !!! 地圖呈現手機的現況是 ??網頁操作 -首頁元素 ,一般使用者操作方式 ,發起 (給 NPO的帳號 ),後台 ,

包裹內容是 ????泡麵 ,衣服 ,吹風機

17

品牌連結 ,微軟市場形象SQL server內建 DATA mining系統

• For 民眾• For 程式開發者

WinCE platform (愛心機 )• Packet app : QR + 教育方案

公益合作 (with NPO),企業贊助 (with Other) – 微軟如何賺到 ?• 根據資料庫資訊給予客製化建議

18

Business model

公益形象再造

SQL Server

WinCE BingMAP

NPO

企業

19

20