improve customer experience and growth with robust product data and ecommerce
TRANSCRIPT
2
OUR SPONSORS
• Founded in 1997
• Public, NASDAQ: PRFT
• 2014 revenue - $456 million
• Major US market locations & global
delivery centers in China and India
• >2,600 colleagues
• Dedicated solution practices
• Alliance partnerships with major
technology vendors
• Founded in Sweden in 2007
• Headquarted in Malmö, Sweden
with offices in Chicago,
Amsterdam, Stockholm
• Growing at more than 50%
• 130 customers in 14 countries
• Venture funded by Industrifonden
and former QlikTech executives
• Founded in 2004
• Headquartered in Minneapolis
with customers around the globe
• Leading eCommerce platform for
manufacturers & distributors
• Enterprise solution with ready-to-
deploy B2B functionality
3
PRESENTERS
David HessDirector of Sales
Perficient
Johan BoströmVP Strategy & Alliances
inRiver
Brian StrojnyCo-Founder
InsiteCommerce
8
CUSTOMER CHALLENGESWhat are you hearing are the
greatest challenges for
manufacturers and distributors,
specifically surrounding data
management and having to
serve multiple channels?
9
CUSTOMER CHALLENGES
• Awareness
• Personas
• Content
• Integration
• Speed
• Cross-channel capacity
10
CUSTOMER CHALLENGES
HOW MOST COMPANIES ARE STRUCTUREDONE CHANNEL ONE TEAM, MORE CHANNELS MORE TEAMS
12
PIM-COMMERCE SOLUTION
• Improved online catalogs
• Customer loyalty improves
• Better customer service
• Increased revenue
• Faster delivery
• Consistency across channels
13
IMPORTANCE OF PRODUCT DATACan you talk to the quality and
integrity of product data that
this combined solution brings?
18
BEST-IN-BREED SOLUTION
Is this brand new to the
industry or does this type of
functionality already exist
somewhere…
perhaps even in a single
stack?
19
MULTI-DOMAIN APPROACH“The net value of a feature is the value to the users of the feature,
divided by the distraction for the rest.”
21
LEGACY SYSTEM INTEGRATIONHow does this combined
solution complement existing
(legacy) systems that
manufacturers already have
in place?
23
DIGITAL ENABLEMENT PLATFORMSites Tier
Persona Tier
Web
Marketing
Tier
Core
Systems
Tier
Online
Catalog
Customer
Self Serve
B2B
Store(s)
B2C
Store(s)
Sales Rep
RFQ/CPQ
Micro
Sites
Customer
ServicePunchout Amazon
Investor Consumer Professional Buyer Doctor Requisitioner Sourcer Engineer Facility Mgr
Outside Sales Inside Sales Customer Service Call Center Agents
WCM/WEM/Personalization Marketing Experiences Social Community
Sitecore
Live Person
MyBuys
Monetate
Certona
BazaarVoice
Exact Target Mail Chimp
Constant Contact
Doubleclick
Radian6
Jive
InsiteCommerce
Site Mgr
ePIM
Responsive Web Page Library User Mgmt Product Configurator
WCM Personalization Analytics Promotions RFQ/CPQ Shopping Cart Punchout
Payment Multi-Language Multi--Currency Order/Invoice History Budget Mgmt Complex Pricing
Multi-Warehouse Styled Products Lucene/Solr Search Security Dashboard Site Copy List Mgr
Order Workflow Auto-Reorder Returns Mgmt Shipment Tracking SEO Mgmt Store Locator
Kitting/Bundling Dynamic Hierarchy Mgr Carrier Mgmt More……
InsiteCommerce Connect
ER
P
PIM CRMBI
Various* DAM Salesforce Microsoft DynamicsPlan Create Publish Create
24
MANUFACTURER TO DISTRIBUTORFrom the manufacturer standpoint,
sending information to distributors
can be a challenge.
From the distributor standpoint,
getting information from the
manufacturer can be a major pain
point.
How is this addressed?
Distributor
Manufacturer
25
MANUFACTURER TO DISTRIBUTOR
Distributor
Distributor
Distributor
Manufacturer
Distributor
inRiver
xConnect
31
FOLLOW US ONLINE
• Perficient.com/SocialMedia
• Twitter.com/PRFTDigitalTech
• Facebook.com/Perficient
• Blogs.perficient.com/digitaltech
• LinkedIn.com/company/inriver-ab
• Twitter.com/inRiver_PIM
• Facebook.com/inRiverInc
• Plus.Google.com/+InriverInc/posts
• Twitter.com/InsiteSoftware
• Facebook.com/InsiteSoft
• Plus.Google.com/+InsitesofteCommerce
• InsiteSoft.com/blog