COMMUNITY TRAINER SESSION

January 27, 2011

Sunnybrook Health Sciences Centre

• Working to improve pedestrian safety on a larger front

• Taking DAREDEVIL? program and expanding it

• Financial contribution from Sunnybrook Health Sciences Centre (more than $50K) and TASC ($10K) to fund the creative development, website design, promotional materials, trademark

• Cost recovery is essential to meet internal requirements

• Value of program to community

Working Together

Toronto Area Safety Coalition

Promotional Items

Sustainability

• Reflective Zipper Pulls

• Reflective Stickers

• Information Bookmarks

Available in packages for $1 per person

• Training sessions

• Share Portal

• Access to presentation

• Access to resources and opportunities

• Discussion forum and Q + A

• Order form

• Presentation Requests

• Fielded at Sunnybrook

Trainer Information

Building a partnership

Cross the street as if your life depends on it.

(INSERT NAME)

Insert Date

(INSERT LOGO)

1. Program History

2. Where incidents occur

3. When incidents occur

4. Research

5. Why seniors are susceptible

6. Contributing factors

7. What’s in your control

Today’s Agenda

1. Intersections

2. Parking Lots and Driveways

3. Concluding Tips

4. Questions

7

I am just eleven, And already you are gone to heaven.The smiles, the laughter,I'll remember forever.We would spend days in your rocking chair,With your fingers going through my hair.Now when I lay my head at night,I pray and wish that you were still by my sight.I love you with all my heart,And that will never fall apart.

I love you, I admire you...But most of all...I miss

you.

Because You Matter

I Miss You, © Courtney Sauvé

8

• iNavigait is a second generation pedestrian safety program

• Based on the success of the DAREDEVIL? program, Sunnybrook Health Sciences Centre along with the Toronto Area Safety Coalition initiated a re-design in 2009 to expand beyond seniors and include: Kids, Teens and Abilities

Do you Remember DAREDEVIL?

A bit about our history…

9

• In the Greater Toronto Area (GTA), the majority of pedestrians hit by cars occur within 1.5 kilometers of their home.

• In most collisions:

• visibility is good;

• the road is dry; and,

• it is daytime

Where Incidents Occur

You might be surprised…

When Incidents Occur

• Any time of the year, but there are a higher number of incidents between November to February

• Can happen any time of the day, but typically during the daylight hours when seniors are traveling around

11

• Pedestrian injuries can happen to any age group but seniors (65+) are over-represented in pedestrian trauma.

• Highest pedestrian injury and injury-related death rates of any Canadian population segment.

The Research

What we know about seniors pedestrian collisions

12

1. Aging population

2. Decreased survival rate

3. Severity of injuries

4. Decreased quality of life

5. Increased health care cost

5 Main Areas of Concern

Why seniors are susceptible

13

• Gait (how fast you move)

• Mobility (how well you move)

• Agility (how quick you are to respond)

• Vision

• Hearing

Normal Age-related Changes

Contributing factors

14

Adapting to Environmental Changes

Past and present

• By following simple tips, you can avoid becoming injured in a pedestrian-vehicle collision

• By understanding the contributing factors, you can learn to influence the one in your control

15

Good News

Pedestrian incidents are both predictable and preventable

16

Contributing Factors

The pedestrian injury triangle

Pedestrian

Environment Driver

1. Footwear

2. Wheelchair with flag and reflectors, walkers

3. Maintenance

4. Tread on shoes and boots

5. Visibility

6. Not carrying bags or heavy items

7. Cross at signaled intersection, crossovers or four-way stops

Factors in your control

As a pedestrian

18

• Be clearly visible or easy to see

• Be visible to drivers and wear bright and reflective items

• Cross at intersections with traffic signals, marked crosswalks or stop signs

Be Bright About It!

Conspicuity is the key

19

Deadly Difference at Night

Something to reflect on…

With thanks to 3M

20

• Turning Vehicles

• Non-Turning Vehicles

• Visual Screen

• Signal Faith

• Signal Timing

Environmental Hazards

Intersection Risks

21

• Be aware of your speed and the allowed walking time

• Did you know that intersection timing is not standardized and varies from location to location?

• Stop - Look LEFT - RIGHT - LEFT

• Cross when all cars have come to a complete stop

• Do not panic

Tips to save your life

Intersection Safety Tips

• Listen for the audible pedestrian signals

• Watch for the countdown timer

Tips to save your life

Intersection Safety Tips Cont’d

23

• Listen for engine noise

• Look for backup lights (white)

• Look for drivers in vehicles

• Do not assume that you have right of way

• Keep alert!

Parking Lots and Driveways Safety Tips

Watch for distracted drivers

24

• Don’t talk on a cell phone or be otherwise distracted while crossing the street

• Be cautious and assume that drivers do not see you

• Use mobility, hearing or visual aids as recommended or required

Concluding Tips

To help you arrive alive

• Plan your outings

• Wear proper and well-maintained footwear

• Cross at intersections with traffic signals, marked crosswalks or stop signs

• Be as light as possible. Avoid carrying things that can weigh you down or affect your balance while walking.

Concluding Tips

To keep you safe

26

• Be bright about it

• Use your eyes before your feet

• Wait for the walking person to appear

• Cross the street as if your life depends on it

Concluding Tips

Keeping safe on the streets

27

Cross the street as if your life depends on it.

It really does

www.inavigait.com

QUESTIONS & ANSWERS