Hi, I’m Channing.

I’m an interactive art director at an advertising agency in New York City.

I’m a long way from home.This is how I ended up here in Singapore...

Channing (25) Brian Stone (11) Dr. Yen (2) Winnie (4) Hans (3)

a breakdown of the email communication that landed me here in Singapore45 messages total

I want to talk to you about mapping interactive experiences.

Let’s call it “wireframing.”

A wireframe is a visual guide that represents the skeletal framework of an interaction. It does not specify how an experience looks, just how it works.

Wireframesrock because:

• you don’t have to be Michelangelo

• you can work quickly

• you must make tough decisions

• you can slice, dice, and hack up your work

a game-changing wireframe by @jack ------->

Interactive design may be a new discipline, but designers have been “wireframing” information and experiences for decades:

by creating instruction manuals...

customer journey maps...

and style guides.

Across the different disciplines of industrial, interior, graphic, or interactive design—designers have a need to dictate how their creations should be used or experienced.

Times are changing. The line between disciplines has begun to blur.

As the line between different disciplines begins to blur, these instructional guides must become more dimensional.

It’s no longer just about the product, environment, or brand—but is now also about the additional layer of interaction and social content provoked by it.

Your task is to wireframe an interaction, decision, or experience that has taken place or could take place in your day-to-day life.

This should be a “hybrid wireframe,” incorporating more traditional information mapping with interactive and social cues.

It’s important to think about the narrative surrounding your experience.

You are being challenged to tell a story that your audience can care about and become engaged in, while making conscious decisions about your “voice.”

Choose a moment of interest from your daily life—a conversation, decision, or observation.

Draw or map this experience, including a layer of social media or other interactive content that was involved.

Include all the details—the little things are what make it interesting.

Tell us a story we can care about.Then, we make it pretty.

Some results!