jeden internet na każdym urządzeniu - raport z mobilnego internetu
TRANSCRIPT
Established in 1994 Listed on the Oslo Stock Exchange
Offices WorldwideHQ in Oslo, Norway
600+ employees400+ engineers & technical support
Opera Desktop unique monthly users: 35+ millionMy Opera registered members: 2,000,000 (December 2008)Total number of phones shipped with Opera Mobile (cumulative): 120 millionStrong heritage of engineering innovation with focus on performance, compliance with standards and cross-platform flexibility
Opera Software ASA
Community and Services
Opera B2B solutions Opera Link
Full Web Browser
Operafor Desktop
Operafor Devices
Opera for Mobile
Client/Server Browser
Opera Mini
Web Application Platform
Opera Widgets
The browser is the glue
Opera for Desktop
“You can reduce your chances of getting caught by using a more secure browser. Opera is
probably the safest, followed by Firefox and then Internet Explorer 7.”
– The Guardian
The leader in speed, security and productivityA worldwide following of 35+ million usersThe original innovator:
TabsMouse gesturesSaved sessionsWidgetsBitTorrentContinuous improvement...
Opera for Devices
“Nintendo's Internet Channel, developed by Opera Software, is so simple even your
computer-phobic, "Wii Sports"-loving grandma can use it.” – Associated Press
Enables device manufacturers to bring the best Web user experience to market quickly and effectively
Ideal for game consoles, TVs, set-top boxes, portable media players, navigation systems, imaging equipment
Enables Web 2.0 services, widgets and Web-based user interfaces
Opera Mobile
"Web browsing is a pleasure,because pages render much
like they do on a real PC."– The Wall Street Journal
A powerful browser for smartphones and sophisticated feature phonesIncludes a robust feature set and enables a true desktop-like Web experience including Web 2.0 services like YouTubeCustomers include Motorola, Sony Ericsson, Samsung, T-Mobile and HTCEquipped with Opera Widgets enabling easier access to Web content and micro widgets on the idle screen
Opera Mini
“Opera Mini might change your life.”– PC Magazine
Delivers the full Web on everyday handsetsOpera Mini runs on 800+ Java enabled phonesFast, secure, light-weight and compatible with the world’s one billion+ Java and BREW phonesThe world’s most popular Java applicationProxy server compresses data by up to 90% and speeds up delivery. An end-to-end client-server solution
Opera Mini in actionElegant, desktop-style page renderingZoom into the content you want to viewDownload and upload files via Opera MiniAccess the full Web
Opera LinkConvergence without compromise
Your favorite places on the Web go with you wherever, whenever
Instantly sync your bookmarks, Speed Dial and personal bar
Introducing the State of the Mobile WebEvery month, Opera shares insight on the top trends driving the growth of the mobile Web
Highlights Opera Mini consumer-only statistics including unique users, page views and data transferred
Lists top sites for each country in the Top 10
Unique spotlight section each month:Sports sitesTop handsetsDemographic snapshot
Top 10 countries for Opera Mini
RussiaIndiaUSA
ChinaUkraine
IndiaUnited
KingdomSouth Africa
PolandGermany
State of the mobile Web: Key findings
One Web triumphs over WAP contentFull Web surfing comprises more than 77% of all traffic. Content on WAP and .mobi sites still generates almost 23% of traffic, although WAP percentages are decreasing in the first quarter as more consumers use full browsers
Social stands supremeAlmost 40% of traffic worldwide is to social networks. The figures is 60% in countries such as United States, South Africa and Indonesia
State of the mobile Web:Key findings – December 2008
Opera Mini was used by approximately 17.8 million users in December 2008Opera Mini users viewed more than 6.4 billion pages in DecemberEach person using Opera Mini viewed approximately 360 pages on average17.8 million Opera Mini users generated more than 93.8 million MB of data for operators worldwide
State of the mobile Web: Key findings - Poland
People use the Web on their phones just like they would on their PC. Top 10 sites using Opera Mini in Poland mirror PC traffic.
Country example: PolandIn Poland, people using Opera Mini prefer to access the full Web from their mobile phones - only 4% of the traffic goes to WAP or .mobi sites.
Top 10 sites in Poland
nasza-klasa.plgoogle.comlajt.onet.plallegro.pl
wikipedia.orgwp.pl
fotka.plyoutube.com
gamejump.comgazeta.mobi
Fact 1: Browser is becoming an application platform
Browser is powerful application platform and continuing to evolve with more powerful APIs
SVG (Scalable Vector Graphics)CanvasVideoLocation
Opera is a cross platform browser and the same core runs on across the device types (Desktop, Mobile, TV, Game console)
Fact 2: Consumer’s media consumption habit does not change
Consumers do not go to different Web sites/services just because they happen to be in a bus to work
People want to access the same site they go to, the same Web they know, no matter where they are
Top social networks in
2008
VKontakte.ruFacebook.comFriendster.com
Orkut.comOdnoklassniki.ru