key services and benefits for authors irene zhao ( 趙瑋 ) marketing manger taiwan, march 2014
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Key Services and Benefits for Authors Irene Zhao ( 趙瑋 ) Marketing Manger Taiwan, March 2014. Our g oals. Give support and guidance to researchers at the start of their publishing career - PowerPoint PPT PresentationTRANSCRIPT
Key Services and Benefits for Authors
Irene Zhao (趙瑋 )Marketing Manger
Taiwan, March 2014
March 2014, Author Workshop Taiwan| 2
Our goals
• Give support and guidance to researchers at the start of their publishing career
• Show how Springer adds value: offer state-of-the-art services for authors and editors so they can publish their work as smooth and fast as possible
• Present the range of benefits Springer authors enjoy
March 2014, Author Workshop Taiwan| 3
Where to start?
springer.com/authors
March 2014, Author Workshop Taiwan| 4
academy.springer.com
The Author Academy: free e-learning courses
• How to publish a journal article• How to prepare a book
manuscript• Peer review
March 2014, Author Workshop Taiwan| 5
The Author Academy in Chinese
March 2014, Author Workshop Taiwan| 6
Highlights:
Video Teaching Template Download
March 2014, Author Workshop Taiwan| 7
Highlights:
Embedded Quizzes Personal Certificates
March 2014, Author Workshop Taiwan| 8
Our goals
• Give support and guidance to researchers at the start of their publishing career
• Show how Springer adds value: offer state-of-the-art services for authors and editors so they can publish their work as smooth and fast as possible
• Present the range of benefits Springer authors enjoy
March 2014, Author Workshop Taiwan| 9
• Subscription-based or open access?
• Online Submission
• MyPublication
• Article Tracking
• Congratulation and surveys
• Citation Alert
Manuscript is ready, now on to publication:
The majority of our Springer journals participates in the Open Choice program, where you can choose to have your paper published open access within an established subscription-based journal.
March 2014, Author Workshop Taiwan| 10
• Subscripiton based or Open access
• Online Submission• MyPublication: leads you smoothly through the process
• Article Tracking
• Congratulation and surveys
• Citation Alert
March 2014, Author Workshop Taiwan| 11
• Subscripiton based or Open access
• Online Submission
• MyPublication: leads you smoothly through the process
• Article Tracking
• Congratulation and surveys
• Citation Alert
Sign up to track your article!
Your manuscript has been accepted for publication!
March 2014, Author Workshop Taiwan| 12
• Subscription based on Open Access?
• Online Submission
• MyPublication
• Article Tracking
• Congratulation and surveys
• Citation Alert
Your manuscript enters production…
- Confirmation of manuscript receipt - Typesetting - Article proofs to author- Corrected proofs returned from
authors- Online First - Article available online and citable via
DOI, download your first pdf offprint - Complete journal issue available online
- Article published in its final version,
download your final pdf offprint
Stages from Acceptance to Publication
March 2014, Author Workshop Taiwan| 13
• Online Submission
• MyPublication
• Article Tracking
• Congratulation and surveys
• Citatoin Alert
It has been published!
Satisfaction Survey
March 2014, Author Workshop Taiwan| 14
It has been cited!
• Every time someone cites your article you are immediately alerted (based on the information we receive through CrossRef.org)
• Full bibliographic information and a link to the article which cites you
• Subscription based on Open Access?
• Online Submission
• MyPublication
• Article Tracking
• Congratulation and surveys
• Citation Alert
March 2014, Author Workshop Taiwan| 15
Our goals
• Give support and guidance to researchers at the start of their publishing career
• Show how Springer adds value: offer state-of-the-art services for authors and editors so they can publish their work as smooth and fast as possible
• Present the range of benefits Springer authors enjoy
March 2014, Author Workshop Taiwan| 16
Search Engine Optimization (SEO)
Essential to be top of the list!
March 2014, Author Workshop Taiwan| 17
Visibility for every Springer Product
• Homepages with free sample pages / articles
• Promotional Flyer for each product in PDF format
• New Book / Issue Alert: informing subscribers aboutevery new book in their subject area / New issue in their journal
• Springer News to librarians listing all new titles
• Google, Amazon, Apple and many other partners sell Springer eBooks around the globe
March 2014, Author Workshop Taiwan| 18
Sharing Buttons help you spread the word on your work
March 2014, Author Workshop Taiwan| 19 Weibo, Facebook, Twitter, LinkedIn…
March 2014, Author Workshop Taiwan| 20
650 + Conferences Worldwide Every Year
March 2014, Author Workshop Taiwan| 21
Thank You For Your Attention!
Irene Zhao (趙瑋 )Marketing Manger