lessons on digital publishing businesses from toc frankfurt
DESCRIPTION
Some examples of new business models taking shape in the wake of digital publishing and big data.TRANSCRIPT
Digital Done Right or NOT! #DigitalPubDoneRight
So much information…find RELEVANCE
Retail Technology
– Bookshout
– Zola Books
Data
– Altmetrics / Semantic web
Theory
– Ingram
– Metadata / Linked data
Bookshout….the nerve to go up against the big guys
Do not piss off this guy!
– iTunes (inheritance argument)
– Bookshout allows for “import” of your legal titles
– Discovery aided by the social aspect of Bookclubs
– True BYOD (iOS, iBooks coming soon)
Bookshout, freeing your content
Zola Books…exploration not “search”
Recommendation / curation
– Shop front
– All Publishers can connect to Customer to serve related content
Social Connection to Authors
– Real time sharing
Retail model
– Bookstore partners get 60%
Altmetrics
Eugene Garfield,
the gran-daddy
Metadata
Semantic web
–Insight-driven decision making
Insight
Next level of extraction
Analysis to operational-isation
More targetted behavior influence
Process
Analysis
Semantic Web
Sentiment gauge
Arab spring example
“V” for vendetta and “symbols”
Occupy Movement
Clickstream for Science Journals
The Story Verse
Semantic web / Little Demons and the “StoryVerse”
• Take, for example, Las Vegas. The book that instantly springs to mind,
“Fear and Loathing…” But the city has been featured in hundreds of titles from Don DeLillo’s “Underworld” , David Foster Wallace’s “Infinite Jest” to Chuck Klosterman’s “Sex, Drugs, And Cocoa Puffs” & David Carr’s “The Night of the Gun”.
• Valla Vakili thinks it interesting that Cocoa Puffs connected Klosterman to Jodi Picoult’s “Handle With Care”.
“I didn’t care when you ate all the Cocoa Puffs so that I had to have Frosted Mini-Wheats as a snack after school. All that mattered was that at 4:30 p.m. I was getting my braces off, after thirty-four months, two weeks, and six days.”
• See? (And don’t get me started on the role Frosted Mini-Wheats play in Stephen King’s “Duma Key”.)
Monetising content, literally
Q?