The Marcus Graham Project is a 501 (c) 3 non-profit organization and national networkof diverse professionals that have purposed themselves in developing the next generation of thought leadership within the advertising, media and marketing industry.

Our mission is to identify, expose, mentor and train ethnically diverse young men and women in all aspects of the media industry, including advertising, entertainment and marketing.

The vision of the Marcus Graham Project (MGP) is to provide long-term access to information, technology, financial and people resources that will strategically develop a viable pool of talent and leadership within the industry.

Founded in 2007 / Incorporated 2009HQ in Dallas, TX with over 1500+ members internationally

The iCR8 boot camp provides the next generation of advertising, media marketing talent with the exposure and experience necessary to solidify careers within the industry.

The boot camp is a summer long internship program, where nearly a dozen teammembers are selected annually for an exclusive opportunity to provides pro-bonoconsulting services, developing a marketing campaign for pre-selected non-profitorganizations or social causes, the opportunity to work on actual client projects,providing experience across multiple segments and categories.

The success of the boot camp program has served as the proof of concept for our expansion and has also been featured in several national media vehicles.

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THE iCR8 BOOT CAMP

OVER THE LAST 9 YEARS GRADUATES OF OUR FLASHIP iCR8 BOOT CAMP AND HAVE SUCCESSFULLY FOUND JOBS AT SOME OF THE COUNTRIES LEADING COMPANIES

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SUCCESS STORIES

PREVIOUS CLIENTS

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96% OF GRADUATES FOUND EMPLOYMENT WITHIN 6 MONTHS

A NETWORKING POWERHOUSE

88% of all MGP Boot Camp alumni have successfully found jobs at some of the

country’s leading companies.

MAINTAIN RELATIONSHIPS WITH INFLUENTIAL PARTNERS in the

INDUSTRY:Our board members, initiatives and alumni continue to drive positive growth and sentiment through positive PR and press. A win for our alumni, and the program.

INNOVATIVE LEADERS With 1500 members internationally, creative collaboration is constant and brings together internal and external cultural pioneers to drive an innovation agenda

To build a stronger and sustainable pipeline of culturally diverse talent, we need a stronger, more sustainable organization. Additionally, the white space in the diverse talent gap conversation is within the mid to senior levels.

MGP has recognized the need to expand its alumni professional development programs to advance the careers of those with a high trajectory for leadership in our industry.

We are looking to significantly and positively change the functioning of the Marcus Graham Project (MGP) by developing our boot camp programs into Locomotus, a year round talent incubator (consider it a school inside of an agency).

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MGP 2.0

Locomotus is a training ground & talent incubator disguised as a boutique content studio & culture lab. Locomotus will be a client-sponsored accelerator program providing qualifying professionals and high performing MGP Alumni with the ability to gain invaluable leadership experience. Locomotus will operate a certified Minority Business (MBE/SBE) and for-profit social enterprise expanding the mission of the Marcus Graham Project.

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LOCOMOTUS

THE TALENTED NEXT

Locomotus serves and will attract a nimble network of digitally centered, brand management, brand strategy, digital media innovators and creative architects of color.

REAL WORLD EXPERIENCEExperiential learning is the process of making meaning from direct experience. Our students will have the opportunity to work on actual client work, while building a robust portfolio and managed by experienced professionals.

MENTORSHIP COMES FIRST Dedication to true talent cultivation through the program and afterwards

UNAPOLOGETICALLY DIVERSE Will focus primarily on attracting talent of color

AFFORDABILITY & ACCESSIBILITY Will provide experience to talent through sponsorship, making it available tothose who find other programs cost prohibitive

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WHAT MAKES US DIFFERENT THANTHE TRADITIONAL AD SCHOOL?

As the need for a high cultural aptitude grows, Locomotus is centered on meeting the existing and emerging needs of today’s media landscape, allowing for deeper culturally inclusive execution of content. Locomotus services include:

• Short-form + Long-form Content Production• Digital Media + Content Strategy• Research + Insights Development• Brandy Strategy

WHAT WE DO

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Brands on the VERGE

• House Locomotus inside of Fossil’s HQ giving recruits the opportunity to work on actual client work, while building a robust portfolio and managed by experienced Fossil professionals.

• Fossil & MGP will select from a diverse applicant alumni pool; writers, art directors, designers, and strategic planners who have worked in some of the most innovative creative companies in the world.

• Set a new standard to the development of diverse marketing talent while creating an in house content studio keeping Fossil Portfolio group ahead of culture

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CHANGE IN REAL TIME

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(locos-motus) a place & movement of progress, operation, passion, impulse, disturbance, revolt

and rebellion.