magento Для Начинающих-begginner's guide_ru

Magento: Begginner's Guide

Magento 24.02.2012

Prosto Dima

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1. . ........................................................................................................................... 3

2. ............................................................................................................................ 8

Apache mod_rewrite SSL ................................................................................................. 13

Magento ................................................................................................................................ 14

CPanel ........................ 25

DreamHost ................ 27

Localhost ................................................................................................................................................. 29

Magento ........................................ 29

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5. . ......................................................................................... 82

2: General ....................................................................................................................... 84

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Alt .............................................................................................. 112

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8. .................................................................................................. 149

Contact us .............................................................................................................. 151

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9. ................................................................................................................ 161

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Currency Setup ..................................................................................................................... 166

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PayPal, Authorize.net Payflow .......................................................................................... 169

Purchase Order...................................................................................................................................... 173

PayPal Website Payments ProDirect Payments ................................................................................ 176

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Free Shipping ...................................................................................................................... 195

UPS ........................................................................................................................................................ 195

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1. . Magento - , - (web-hosting services). , , . , . Magento -. - , . , Magento . -. , , - . , -. , , , Magento. . (This step-by-step beginner's guide takes the pain out of using the world's best open source e-commerce solution.) , , , , , . , . Magento. , , . , , , , (related products), , , . Magento , . , -, - Magento. , . , , , , . , Magento , , , . , , , , .

4

, , , . Magento up-Sells . , , , up-Sells. . , , , . . , . , Magento , . Magento . , , . -, , . , . 1. - Magento . , Magento.

. , 6. , , , . (" " ... ) Magento. , . (, ... ). , , .

5

2. , :

. : , ? , : , . . , . , Magento . 3. :

6

, . , . . , , , ( ) ( ). 4. :

, : (Billing Information) (Order Review). . . Checkout Progress ( ) . , () . Magento, . , . - United Parcel Service. , Magento , . . , . , , .

5. , :

7

. , Magento PayPal, Check / Money Order, Authorize.net, . , - Magento. -, :

8

6. , Magento. Magento . , Magento. , , , Magento. , : , . , . Magento.

2. Magento . Magento. , PHP-. , .

, : Magento ; ; -, - ; (/) ; , , . , , . , . Magento -. -, Magento LAMP: Linux, Apache, MySQL, PHP . Windows Linux, , Magento. , Magento. , - .

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, . .

Linux Apache Web Server PHP 5.2.0

- Linux. Unix , Windows . , Linux , , , Web- Apache 2.2. , - , 1.3. Magento PHP ( ). PHP -. PHP HTML - - . Magento PHP. Zend Framework, , Zend. Magento , PHP, - Zend. Magento -, PHP 4. , PHP 5 +, .

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PHP : PDO/MySQL Mcrypt hash simplexml GD DOM Iconv MySQL 4.1.20 or newer An SMTP server

PHP . Magento, , . , - . , ( , , ), . . Magento, WAMP Apache friends. , CURL . MySQL . MySQL 5.1. , , ,

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Magento. SMTP Simple Mail Transfer Protocol. SMTP . Magento (, ), SMTP- Magento. Magento Sendmail . Sendmail. , SMTP, SMTP.

LAMP, . , , SMTP. . PHP? , , PHP , - . , , . PHP , - PHP -, phpinfo-. -, :

, , .PHP, , phpinfo.php. , . , http://www.brew-me-a-cup.com/phpinfo.php

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:

, PHP-, . , , , DOM-, , .

, , . , , , , . , . Firefox | , Internet Explorer | .

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Apache mod_rewrite SSL , , , mod_rewrite , SSL. . mod_rewrite URL- URL-: http://williamrice.com/node/267393?article=123&abc http://williamrice.com/magazine/how-to-sell-more-coffee

. URL . , () ). , , , . , URL-, , ? &, , . Magento URL- . , Apache mod_rewrite, Magento URL-, (the second one). Magento. SSL SSL . SSL , , .. , . . , SSL, URL- HTTPS: / /. . - SSL-. SSL . -, , . -, , . SSL . - . , "" SSL. SSL Magento. -, SSL. , , , PayPal,Authorize.net Google Checkout , -, . SSL , . . SSL . -. . , ,

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Magento , , - Magento, . Magento : 1. Magento http://www.magentocommerce.com

. 2. Magento -. 3. Magento. 4. MySQL Magento. 5. Magento . 6. Magento. -! . : Magento Magento. 1. Magento : http://www.magentocommerce.com/download

. :

Magento , , Magento. , . , , Magento. Magento. , . Magento . - .zip,.gz, .bz2 - , .

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. ZIP . , . . . ZIP :

. ZIP , . , , , . 2. Magento . ZIP , .. Mac OS X Windows XP / Vista . ZIP . , Linux, , Ubuntu, . ZIP .

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. ZIP . Windows, , :

Mac OS X, / :

Magento, :

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. , , Magento . - ZIP, . , Control Panel, Magento ZIP -.

. ZIP .

18

. - . - Magento Magento-, .

, , . , , , http://williamrice.com/magento

. ,

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http://williamrice.com , , , . ZIP Magento. Magento . . Magento , -. , , . : Magento - 1. Magento -. FTP-, WinSCP, http://winscp.net

2. , http://brew-me-a-cup.com , .

3. , Magento :

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4. Magento , htdocs . XAMPP Apache Friends Apache, MySQL, PHP . XAMPP htdocs- Web-:

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5. Magento , http://localhost/brew-me-a-cup.com Magento -. Magento , htdocs- . () Magento , Magento Linux, . Linux . , Linux. , Magento. Linux - . , . . . , , , - -. , , , , , . , , -. ,

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. Linux . . , , . . , , , . , pg1404808. . . . , (Rights). , , , . , 404. , : rwxr-xr-x. , . , . - . , : : rwx, : r-, : r- RWX , , , , , () . , RX , , , pg1404808, . , , , . , - , .

(octals) , , , . , , 404, rwxr-xr-x. , . , Octal 755 :

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, FTP- -, . , FTP, , WinSCP, (rwxr-xr-x) (755). . , . , , . . , rwxr-xr-x 755. , : RWX = 7 -X = 5 , . , - , , : , - - 1 , - W - 2 (, ) , - WX 3 , r - - 4 r - 5 , (, , ) RW - 6 , w 7 , index.html -. , . , . , , . , 777, , ,

, Linux, , : Linux

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, , , , , ( ), FTP- - , , Magento .

1. FTP , - , rwxrwxrwx, 777: . /var/.htaccess (file) . /app/etc (directory) . /var (another directory) . All the directories under /media , . . FTP . 2. FTP, "" , :

3. , :

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4. . Magento Windows, . , Magento Windows Linux-. Magento Linux, . , , . MySQL, Magento , , . . , , , Magento. Magento . . , . , .

CPanel 1. , , CPanel.

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CPanel -, , . - ( ) , . 2. CPanel Home Page MySQL Databases.

3. "".

4. , .

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5. Magento , : MySQL; ; , ; 6. MySQL, localhost:/tmp/mysql5.sock. , , , MySQL. , Magento. , - Magento. 7. . Magento , :

8. CPanel - , Magento.

DreamHost 1. , CPanel. http://www.dreamhost.com/ . , , , . , , . 2. , MySQL . DreamHost, MySQL . . New Hostname :

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3. , MySQL MySQL . MySQL , , [code]brew-me--cup.com[code]. , Magento, [code]mysql.brew---cup.com[code]. 4. , . , . 5. :

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Localhost 1. Magento , , PhpMyAdmin . , XAMPP WAMP PhpMyAdmin . -. , , , : 1. . 2. . 3. . 4. (host) MySQL. , . Magento. , . . , Magento, .

Magento 1. Magento. , Magento brew-me--cup.com. [code]brew-me-a-cup.com/install[code]. , http://localhost/magento/index.php/install/

. - .

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2. , , , . , . Magento , . -, .

3. , , .

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4. , Use Web Server (Apache) Rewrites. URL- - , . 5. , Magento. . , , , .

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6. (The Encryption Key) . , :

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7. . , . , :

8. Magento. Magento. PHP . , . : , PHP 5. php.ini. , php5.ini. , . alias. Bash_profile. Cshrc. Screenrc, . , . , cgi.fix_pathinfo = 1 php5.ini. , Options MultiViews .Htaccess. , http://magentocommerce.com . 9. , - :

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10. , Magento , :

11. , :

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12. ! Magento . Magento PHP-. Apache-MySQL-PHP-, , . , Magento. , . , . - Magento, . . , . , Magento , . Magento. , , . . : , ? ? Magento , ? Magento . FTP client ? , ? "", . Magento . . , , , . Magento - , . Magento. -, Magento, . , ( ), . , Magento .

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3. . , . , . . . , - , . Magento, , . , , , , , . . , . . , , MP3- . , . . , , , SKU- . , . , , . , , , . , , . . : , , ? , .

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, :

Category 1

o Product 1

Attribute 1 Attribute 2

o Product 2


Category 2

o Product 3


o Product 4


, , :

Single Origin

o Hawaiian Kona

Grind (whole bean, drip, French press) Roast (light, medium, dark)

o Blue Mountain

Grind Roast

Blends

o Breakfast Blend

Grind Caffeine (regular, decaffeinated)

o Afternoon Cruise

Grind Caffeine

Magento . , , Blue Mountain , , .

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, , , , . , . , , , Single Origin Blends. , : Hawaiian Kona, Blue Mountain, Breakfast Blend, Afternoon Cruise. . , Grind . Single Origin Roast. Blends, Caffeine. , Magento . , , . , , . . , , . . . , . - , . "" , . . , . , . , . , Magento . , . , , - . , : - , - - : . Magento , , . - . , . , . , , .

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, , : Single Origin Blends. , , -. , . : 1. , , , . 2. , , , , . 3. , , , . , . , . , , . , MP3-, Apple iPod. Ipods , iPod, . , Ipods- , , MP3-, . -, , . , , . -, , . , , , . , , ? , . , , , . iPod, . - , . 30 " "? , . - . , , SKU, , , . , (, SKU) - Magento. Magento , , . . (, , ) . . . ,

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, Single Origin : Grind and Roast. , Blends Grind Caffeine.

Single Origin

o Hawaiian Kona

Grind (whole bean, drip, French press) Roast (light, medium, dark)

o Blue Mountain

Grind Roast

Blends

o Breakfast Blend

Grind Caffeine (regular, decaffeinated)

o Afternoon Cruise

Grind Caffeine

, : Grind, Roast Caffeine. , : Grind Roast, Grind Caffeine. . . , . , . , , Grind-Roast. , , Single Origin Attributes. , , . , Single Origin : Grind and Roast. , , , Single Origin Attributes. , . , , - Single Origin Grind and Roast, Roast , Single Origin Attributes. Grind-Roast, Roast.

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. Magento, : , . . , . , " - ". - . , (Drip coffee maker) . . (4 , 8 , 12 , ), . . , Hawaiian Kona: , . . , , , , . - . , : , . , . , . , . . , , . , . , . , , , . , . , , , . , . , . . : 1. . 2. . 3. .

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. - . .. , . , . ? ? , , . , -. , ( -) . 1. , :

2. Catalog | Manage Categories:

, , :

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. . , -, , . , . , . , , . , , . , . , Single Origin , I don't appear in the Nav Menu:

The Single Origin Coffees:

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3. . 4. . New Category:

5. . -. Single Origin Coffees:

6. Is Active Yes . No . , , Yes. 7. URL key . , single-origin-coffees , , , : http://brew-me-a-cup.com

, Magento . . 8. (Description), , .

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9. (Image), , . :

Magento , 475- . , , . , 240- 266- . Magento , 475- 526- . , :

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, . e . , . , , . , 475- , 266- , :

475- , Magento . - , , . . , . . . 475- . , . , . 10. . , . , :

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- , . , , . , . 11. Meta Keywords Meta Description - HTML-. , , , . - , , . . "" " ". - -, . - , . Single Origin Coffees. -: Single Origin Coffee from Brew-Me-A-Cup - Default Store View Meta Keywords Meta Description, . 12. Products only. . Static block only Static block and products. , Static Blocks . 13. , the CMS Block setting , , Block . . 14. , . Is Anchor, Yes. 15. Save Category. 16. General Information Category. : Category Products Custom Design. . , Category . Anchor Category Default category. , . - .

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, -, , . , . , :

Single Origin Coffees o Latin American

o African

o Hawaiian

Blended Coffees

Single Origin Blended -. :

, : (Attribute Sets).

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. , , - . , . , . ? . ? . . . , . , : Single Origin coffees Blends. . Single Origin coffees, , , . Blends, , , . :

Single Origin Attribute set Blended Attribute set

Name Description Image Grind Roast Origin SKU Price Size

Name Description Image Grind Roast SKU Price Size

, . : 1. , , The Administrative Panel:

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2. Catalog | Attributes | Manage Attributes. . . ( , ) . , . , custom_design , . .

. 3. Add New Attribute. New Product Attribute :

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: Properties Manage Label / Options. Properties. Attribute Properties , Magento () . , . Frontend Properties , , . . 4. Attribute Code . . . , 2. , Attribute Code. Attribute Code , . . Store View, Website, Global. - Store View. Magento -. . 5. . , , , , , . , , . , . , , , . , "Red" "Magenta". , , (free-form text field). , , ,

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. , . Catalog Input Type for Store Owner , :

Roast. , . , Dropdown. Dropdown Multiple Select , Manage Label/Options ( ) . 6. Yes Unique Value, . , roast , , Light roast, French roast, Espresso . , roast, . SKU , , , . SKU- . 7. Yes Values Required, . , . Roast . , , . 8. Input Validation for Store Owner Magento , . , , Magento .

Apply To , , . , Magento Simple, Grouped Configurable. , , , . , . , , Simple Product Configurable Product Apply To:

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Grouped Product? , . , , Hawaiian Kona Jamaican Blue Mountain. - " Island Coffees''. roast , . , Kona Blue Mountain , , . -, roast . , . , . , , . , All Product Types . 10. Magento .

, Use in quick search Yes. , :

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Searchable. , color description - . , , color or description , . , . , roast , , , . Yes Use in advanced search, Advanced Search:

, roast Advanced Search. , Magento Advanced Search .

Catalog Advanced Search. :

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11. Magento . , Add to Compare, :

, Compare Products.

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, Compare Items, Compare Products :

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Compare Products , . , Model, SKU, Short Description, Description, Color Price Compare Products ( ). Yes Comparable on Front-end, Compare Products. Compare Products, , . , . , ? , , , , . , , , . , roast , . , , Roast Compare Products. , character, , , Compare Products. 12. Use in Layered Navigation - . , , () . Magento , , , . , Electronics . , . Price, Color Manufacturer, :

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. . - . Price. $ 100 $ 200. , $ 300. $ 200 $ 300 . , . Use in Layered Navigation. No Layered Navigation menu. Filterable (with results) Layered Navigation menu, , . , . . Filterable (no results) Layered Navigation menu, . , , . , , $ 200 - $ 300 , . , Input Type - Dropdown, Multiple Select, Price. 13. Layered Navigation menu ( , ), Position Layered Navigation. 1 . 14. Visible on Catalog Pages on Front-end . , , , , Magento. Additional Information. Product Description. :

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Yes Visible on Catalog Pages on Front-end, Additional Information , . , Model, In Depth, Dimensions, Activation Information Visible on Catalog Pages on Front-end, Yes. , Visible on Catalog Pages on Front-end, Additional Information . 15. Manage Labels/Options:

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16. Manage Titles Admin , . Default Store View , :

17. Dropdown Multiple Select, Manage Options:

, , , . Manage Options , . Admin , . . Default Store View, , . Dropdown Multiple Select, . 18. Save Attribute. , . , , :

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. . : grind caffeine. . . , , . , , . , . , . , . . 1. , . . 2. Catalog | Attributes | Manage Attribute Sets. Manage Attribute Sets . , Default, :

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3. Add New Attribute Set. Edit Set Name :

4. . . , . , . , . , , , . coffee-by-pound . , , . -, , , grind-roast-origin. 5. Based On , . , , - Default. , . Default, . Default , , , Magento. o Default, . Default, , , , . , , , , , Default . , , , , . Default , , .

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6. Save Attribute Set. Edit Attribute Set :

. , . , . , . Unassigned Attributes , , , . , Groups. , . , . , Meta Information , , Meta Information. . , , , .

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7. , , :

-, caffeine, grind roast General. 8. , , , Unassigned Attributes. -, manufacturer color, (). 9. . 10. (, , ), Add New. , . 11. . , , . , . , . 12. , Delete Selected Group. , . , . , Save Attribute Set.

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. , . , . , (, , , ). , , , (, ). 1. Layered Navigation Menu:

.

, .

. 2. , , :

.

Layered Navigation.

. , Magento: http://www.magentocommerce.com/media/screencasts/layerednavigation/view

, . . . , , . , . .

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4. , , : , . Magento , , , . , . , , : , . , . , . , . . , . . , , , . , . , . , -. . , . , , , . , , , , . , . Sales | Tax | Manage Tax Rules | Add New Tax Rule

.

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- , . . Magento , (Retail Customer). , - . - , . . Magento : . , . , . . , . , , . , Magento, -. 8,3750 , . Sales | Tax |Manage Tax Zones & Rates US-NY-*-Rate 1:

, US-NY-*-Rate 1 , 1 . " " 1 -, 8,3750 . , - 8,3750 . - , , -:

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, , . , Magento ? ? , , ? Magento ? , , , . , 6 , 1 . , , Magento . , . , , , . ( ) , . . . ? , , . Magento . . - Retail Customer-Taxable Goods-Rate 1. - , , - , , .

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: 1. , , , 2. , , , 3. , , , . 4. : ,

, ,

. 1. , Sales | Tax | Customer Tax Classes. Customer Tax Classes . , - Retail Customer, :

2. Add New. Customer Tax Class Information .

3. . 4. -, - .

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5. Save Class. , , .\ , , . : . 1. Sales | Tax | Product Tax Classes. Product Tax Classes . , : Shipping and Taxable Goods. 2. Add New. Product Tax Class Information :

3. Product Tax Class. - . , . , , , . 4. Save Class. , , . , , . : . Magento . . . Magento 1. Sales | Tax | Manage Tax Zones & Rates. Manage Tax Rates . , : US-CA-*-Rate 1 US-NY-*-Rate 1.

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2. Add New Tax Rate. Add New Tax Rate :

3. Tax Identifier - , . , . , , US-CA-*-Rate 1. , Country, State Zip/Post code . ( , .) , . , , 8,25%. , : Rate 1. , . , , . - US-CAAll-Retail. , , . 4. Country, State Zip/Post Code , . Magento , , . Country State . .Zip/Post Code . , . , zip/post codes . zip/post code . , , zip/post codes . , / , , 6% / . , , . , . . , () : " , ".

-, , , , :

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5. Save Rate. Manage Tax Rates. , , . . , , , . .csv . , OpenOffice Calc Excel. . , , . : . . , , , . - . . Magento . . 84 , : 19019 19092 19093 19099 19101 19102 19103 19104 19105 19106 19107 19108 19109 19110 19111 19112 19113 19114 19115 19116 19118 19119 19120 19121 19122 19123 19124 19125 19126 19127 19128 19129 19130 19131 19132 19133 19134 19135 19136 19137 19138 19139 19140 19141 19142 19143 19144 19145 19146 19147 19148 19149 19150 19151 19152 19153 19154 19155 19160 19161 19162 19170 19171 19172 19173 19175 19177 19178 19179 19181 19182 19183 19184 19185 19187 19188 19191 19192 19193 19194 19196 19197 19244 19255 Magento. , , Magento. : 1. Magento .csv (text only) .

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2. / . 3. UNIX. 4. , Magento . 1. Manage Tax Rates CSV , :

2. Export. 3. . , .

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4. , , :

/ 1. . - . , CA NY. 2. 84 , . 84 :

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3. Country State/Region. , , , , :

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4. , , , , Country-State-ZipCode-TypeOfRate. , US-PA-Philly-19019-Retail. , 84 . , CONCATENATE () , , :

5. , US-PA-Philly-. D, . , - Retail . .

Fill | Down, 83 . 6. .csv text-only ., .

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UNIX Magento Invalid file format upload attempt, , Windows Macintosh . Windows, Mac, UNIX (Linux), . , Magento , UNIX. , Windows / Mac / UNIX . Windows TedNPad. Mac TextWrangler. UNIX: 1. . , . .csv : "Code","Country","State","Zip/Post Code","Rate","default" "US-PA-NotPhilly-Retail","US","PA","*","6,0000","" "US-PA-Philly-19019-Retail","US","PA","19019","7,0000","" "US-PA-Philly-19092-Retail","US","PA","19092","7,0000","" "US-PA-Philly-19093-Retail","US","PA","19093","7,0000","" , . , , . 2. UNIX. , TedNPad File | Save in Unix, :

, TaxRates.txt. , , UNIX, , . , Magento 1. Magento Sales | Tax | Import/Export Tax Rates. 2. Browse , . 3. Import Tax Rates.

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4. , Tax rate was successfully imported. 5. Sales | Tax | Manage Tax Zones & Rates , , . , , . : . . Magento. Excel, . , Magento. , , / , , . - . , ( ) . , . 1. Sales | Tax | Manage Tax Rules. Manage Tax Rules . 2. Add New Tax Rule. New Rule .

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, , / , , . . . 3. . - . , , , / , .

4. Customer Tax Classes . -, Retail Customers.

5. Product Tax Classes . - .

6. Tax Rates . - PA.

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7. Save Rule. 8. Manage Tax Rules. , , :

, , . . / / .

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1. , : a. b. c. d. 2. , Magento ? a. . b. . c. . , / , , . , . , , , .

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5. . Magento , . , . , . 1: "" . , . , - . . Catalog |Attributes. , , , . , . 1. backend , Administrative Panel. 2. Catalog | Manage Products, :

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Manage Products . - , , :

3. Add Product. Create Product Settings :

4. Attribute Set. , , , . - coffee-by-pound, . , , . , , , .

5. Product Type Simple Product. , (Grouped Product Configurable Product) .

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6. Continue. Product Information, :

, . . , , , . General . . . Magento. , . . 2: General Magento , . , , General:

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, , . , . Prices. General Prices , New Product. , , . General General . . 1. Name, Description Short Description. . Short Description ( ) , Description.

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, , :

2. SKU SKU - Stock Keeping Unit. . SKU. SKU, . Wikipedia http://es.wikipedia.org/wiki/Stock_Keeping_Unit

3. Weight - . , , . . . , (Product Description) , 2,84 .

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, , , , , . - , . , , Weight .

. , , . 4. Set Product as New from Date and Set Product as New to Date. Magento , , , . -, . . Magento RSS Feed , . , RSS Feed / . Set Product as New from/to Date "" Magento. , . , "" , .

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5. Enabled . Disabled . Disabled . 6. URL - . SEO. . . , - URL, . , brew-me-a-cup.com/product/1234

URL. , brew-me-a-cup.com/kona-fancy-wholebean

. URL key URL. URL ; . , Magento URL . URL- . 7. , (), (Catalog), (Search) (Catalog, Search). , Enabled, , . Disabled, , . , Disabled. 8. , . Yes No . Use config , Magento . System | Sales | Sales | Gift Messages. 9. . New Product :

Save , , . Save and Continue Edit , , . , . , .

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, General, . Prices . , . 3: . :

Prices - , : 1. Special Price, , . Special Price . , Special Price . , . Shopping Cart Price Rule. , , . Shopping Cart Price Rule , , . , .

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2. , , , . , , 4 . , . 3. . , . . 7. . . , . 4: - Meta Keywords Meta Description -, HTML. , , , . , , . - . - -, , , . , - , . - 1. Meta Title . , . 2. Meta Keywords , . , . 3. Meta Description , . , Google Teoma, , ? , . Meta Keywords Meta Description .

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5: , Magento : , . . , , , . , , . : Magento 50 50 75 75 . , , 125 125 135 135 . , , - 265 265 . , Magento . . -, Magento , . , , PhotoShop GIMP. , Magento. -, . , :

400 267 . 96 , 4,2 2.8 . , . , Magento 75 75 , .

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, , Magento , . :

, . , , 265 265 , . , , , . , 75 75 , . Magento . , , , .

, . : 1. Product Information, Images. 2. Browse Files...; , .

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3. , Open . 4. , , , . , Browse Files... . 5. , , Upload Files. , :

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6. , , , , :

7. , No Image. , , Magento , No Image. , . No Image , No Image , . No Image, , . , . 8. Label . " . 9. Save And Continue Edit.

95

, , , , . , . Alt text . Design . , . , Inventory ( , ). 6: Inventory , , Qty Stock Availability, , :

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System | Configuration | Catalog |Inventory. :

. , , Qty Stock Availability, : . , ( ) . , . , -.

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.

Maximum Qty Allowed in Shopping Cart

+ + .

Qty for Items' Status to become Out of Stock

+ + , , . , , , .

Minimum Qty Allowed in Shopping Cart

+ + .

Notify for Quantity Below

+ + , Magento .

Qty Uses Decimals

+ , . , 1,5 .

Stock Availability

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99

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102

6.

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103

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.

104

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105

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106

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107

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, . , . : , , Magento, . . .

108

, : , . Manage Attributes, , : . Filterable, :

, . , , . Magento - Color, . , Shop By, , No . . , . . , , not filterable, .

109

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. , . , . , , :

110

, , . , : 1. . 2. Alt . . 1. , . 195 :

111

2. , col_right_callout.jpg col_left_callout.jpg, , . 3. Magento \skin\frontend\default\default\images\media. 4. col_right_callout.jpg col_left_callout.jpg - , ORIGINAL_col_right_callout.jpg. , . 5. \skin\frontend\default\default\images\media col_right_callout.jpg col_left_callout.jpg, , . Alt , . alt text. , Alt , . (), .

112

Alt 1. Magento \app\design\frontend\default\default\template\callouts. 2. right_col.phtml. 3. , . - ORIGINAL_right_col.phtml. 4. , , WordPad, HTML, Dreamweaver. 5. , alt , :

6. Alt , :

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113

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6. Alt . 7. : checkout/cart. . , :

114

: Customer Service Contact Us : customer-service contacts 8. , Alt . Magento Magento. , . , , , , . Magento ? Magento. , , Magento. Magento . Magento, Magento . . Magento , , , -. , , Single Origin Coffees. Magento , . Single Origin Coffees, Magento . , . Magento , . , . Magento . Magento . , , , . , .. 1. System | Cache Management. 2. , Magento . , , , . 3. , All Cache, . 4. Save cache settings. 5. , . Magento , , , , . -. , .

116

HTML Head , . -, . HTML Head . , , . , . , , . , , . Magento , , . . . , , , , , . , . . Src Alt Text , Magento \skin\frontend\default\default\images\logo.gif. . 157 47 . , , . Logo Image Alt . , . .

117

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(Copyright). . About Us, Customer Service Contact Us , . Miscellaneous HTML. HTML . , Google Analytics - , . -, , , , . . . , , - . , . : 1. /app/design/frontend/default/default/ - , . 2. /skin/frontend/default/default/ - , , JavaScript . , /default, - , Magento, . /app/design/frontend/default /skin/frontend/default. , www.magthemes.com, /app/design/frontend/default/linen /skin/frontend/default/linen. , : /skin/frontend/LinenTheme/default /app/design/frontend/LinenTheme/default

118

, : 1. skin/frontend/LinenTheme/default skin/frontend/LinenTheme/linen. 2. app/design/frontend/LinenTheme/default app/design/frontend/LinenTheme/linen. 3. linen /skin/frontend/LinenTheme/linen Magento /skin/frontend/default/. .

4. linen /app/design/frontend/LinenTheme/linen Magento, /app/design/frontend/default/linen. :

119

5. System | Configuration | General | Design. , Themes:

6. Templates, Skin, Layout Default . linen :

120

7. 8. . , , :

121

, . , , . . , . , , /images .

122

: Magento Default Store View. , , .

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123

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124

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125

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126

- . . , . , . , Single Origin :

Add to Cart, :

127

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4. Attribute Set. , , . . 5. Product Type Grouped Product. 6. Continue. Product Information , :

128

, . , . . , . , , . - , , 5. , . . General. . General Magento , . , , , General. , . , . General . , , . 1. , . . . , Quick Overview. . 2. SKU. SKU, . , , SKU .SKU .

129

2. , New from/to Date. , RSS Feed, / . Set product as new from/to date Magento. , . , , . - , , , . 3. . Enabled . Disabled . - Disabled, . 4. URL . , . URL key , URL. URL , . , Magento URL , . 5. . : (), (), (Search) (, ). , , Enabled, , Nowhere. 6. Allow Gift Message. , () . Yes No .Use config , Magento . System | Sales | Sales | Gift Messages. 7. New Product, :

Save , , . Save and Continue Edit , . . , , - , . - Meta Keywords Meta Description, . Meta Title . , . Meta Keywords , . ( ), . Meta Description , .

130

, Google ask.com, , . , . -, , . , - . 1. Product Information Images. 2. Browse Files.... .

3. , Open OK . 4. , , . , Browse Files... . 5. , , Upload Files. Images. , . . , , . 6. , Base Image, Small Image Thumbnail Image, , :

131

7. , No Image. , , Magento , . , . No Image , . No Image, , . , , . 8. () . "alt text" . 9. Save And Continue Edit. (), , . Design . , .. . , Inventory. Inventory ( ) Inventory : Manage Stock Stock Availability, :

, , .

132

, Manage Stock Yes. , In Stock Stock Availability. . (In stock). , . , . . 1. Categories , . , . . - , . Associated Products , .

, . , (Associated Products). 1. Reset Filter , "". . 2. , . 3. . Qty (), .

133

4. Position , . 5. Save. . , , () . () , , . , . , - , . , , . - , .

134

. , , . Inventory, . , SKU. , , - . , () , SKU. , . , , :

135

, : . , . , . , , . 3. 1. , Catalog | Attributes | Manage Attributes. . 2. , . Attribute Properties, :

136

3. , Scope Global. . 4. Input Type Dropdown. . 5. Use To Create Configurable Product Yes. 6. Save. 7. , , , (). () . () . , , . , , . 5. , . , . , 5. , , . , . . . . 1. Create Product, , Attribute Set Product Type.

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137

3. Product Type Simple Product. , , . . 4. Continue . , . (), . - grind.

, . 5. , SKU. 6. Status Enabled, . 7. , Visibility Nowhere. , . , , . . , , , .

Visibility Nowhere, .

138

8. , . , 5. 9. . , , . , . , . 1. Duplicate. , .

, , , SKU .

139

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3. SKU . 4. Status Enabled. 5. , Name Description. 6. Inventory Qty , Stock Availability Out of Stock ( ). . 7. , . , Name Description -. , , ? 8. . 9. , , . , . , () , . 1. , , . 2. Catalog | Manage Products. 3. Add Product. Create Product Settings .

4. Attribute Set. , , , .

140

5. Product Type Configurable Product. 6. Continue. , .

, , , , . Catalog | Attributes | Manage Attributes , , . 7. (), . , . 8. Continue. Product Information , :

141

, . , . . Prices , Not available for purchase with Google Checkout Yes No. , , . . .. , , , . , , . - , 5. General . . 9. General, . 10. SKU. 11. Status Enabled. 12. , , Visibility Catalog, Search, Catalog, Search. 13. Inventory, Manage Stock Stock Availability. Stock Availability In Stock. 14. Prices. 15. Price . , .

142

, , XS XXL. , XS $ 9, XL - $ 10 XXL - $ 11. $ 10. , XS -$ 1 ( ) XXL + $ 1 ( ). 16. , . , ? -? , ? 17. Save And Continue Edit. , , . , . 1. Associated Products. Create Simple Associated Product Quick simple product creation. , . , . , : , .

Create Simple Associated Product.

Quick simple product creation.

. , .. , , , . , , . 2. Reset Filter, , Search. , . , , , , , , .

143

, , Breakfast Blend Whole Bean wholebean. , wholebean. . , , . , : wholebean, coarse, medium xtrafine. 3. , . 4. Save And Continue Edit. Magento General. Associated Products. 5. Super product attributes configuration .

6. Attribute Name , , , . 7. Price . - :

, , $ 10,95, . Prices. How shall we grind it? . Turkish Whole Bean, . 8. . . , , . , , .

144

, , . Prices. : 1. : ? 2. (Qty): , ? 3. : . , . , , . , Prices , 15% :

145

, $ 14,00 . , 15% . , , $ 14,00 15% $ 11,90 . , , Customer Group ALL GROUPS. , . , .

146

, . :

, :

147

, .

, . , ALL GROUPS Customer Group. Magento , :

Customers | Customer Groups . . , , Wholesale ( ). -, Tax Class.

148

. .

1. ? a. (, , ) b. SKU c. d. 2. : a. , b. , c. , 3. , , , ? ( / ) , . , , . . , , . Magento , . .

149

8. Magento . , , , . , , , ( , ). , . , . -, , . , Contact Us, . , , . , Magento , , System| Configuration | Store Email Addresses. :

150

, Sender name Sender email. . Magento , . , , Magento . Magento, . . -, Magento , Brew-Me-A-Cup Customer support, () , , . -, Sender email, Reply () , . : 1. System | Configuration | Store Email Addresses. 2. , General contact, Sales representative Customer support. 3. . , , . , (), . Magento -, . , . . , , . , -. , - , . , Magento Contact Us ( ) . Contact Us /index.php/contacts/.

151

Magento . . . Contact Us, , , . Contact us 1. , , . , - brew-me-a-cup.com

[email protected] . 2. , System | Configuration | Contacts. 3. Contact Us Email Options, :

152

, Contact Us . , . 4. Contact Us Enable Contact Us Yes. No . 5. Send Emails To , , . , . 6. Email Sender , Store Email Addresses. 7. . Email Template Default Template from Locale. 8. Save Config. Contact Us . , , , . Magento , () . : , .

153

, () . , :

, . , . . , , (, ).

154

, , () , :

, :

, , .

155

. , , . , . Magento . , . , () , . , Reports | Customers:

, .

. , :

156

, Magento , . . System | Configuration | Customer Configuration:

Customer Configuration. . 1. Online Customers Options

157

Magento , . , Customers | Online Customers.

. Online Customers Options. 2. Account Sharing Options , . . . 3. Create New Account Options , , , , , . : Default Group: , . General. (, , ), . , , , . General, NOT LOGGED IN. Default Email Domain: , () . Magento , .

158

Magento , , Admin Order. , () . , . , , . . Admin Order . , , -. Admin Order , Magento . customer_id@ default_email_domain. , Admin Order 2, Default Email Domain brew-me-a-cup.com, Magento [email protected]

, Default Email Domain , Admin Orders, . Default Email Domain, Magento . Default Welcome Email: , Magento . . , Magento. . Magento, . Email Sender: , ( ) "From" . Require Emails Confirmation: Yes , , . . , . . , . Confirmation Link Email Welcome Email: , . . Default Template from Locale. 4. Password Options , . Forgot Email Template Default Template from Locale. Forgot Email Sender , "From", . 5. Name and Address Options Name Address .

159

. Prefix Suffix , :

160

, Save Config. . . 1. System | Configuration | Store Email Addresses , : a) Magento ; ) Magento ; ) Magento , . 2. Magento, Contact Us ? / . 3. ? ) Sales; ) Customers; ) Reports. . , . , . , , , .

162

4 . Tax Class for Shipping . , , , , Shipping, Magento. Calculation , . , 7 , . Apply Tax After Discount , . Default Tax Origin Calculation . , , , . Display , . . , . Fixed Product Tax . . , . , .

163

Checkout One Page Checkout, . One Page Checkout . One Page Checkout , . , . , :

1. System | Configuration | Sales | Checkout. 2. Allow Guest Checkout. , , , . No, . , , . Yes , . 3. , . 4. Quote Lifetime (days) , . , , , () . 5. . 6. , . , , , . Grouped product image , . 7. , . 8. , , . Configurable product image,

164

, , . , . , . System | Configuration | Sales | Sales. . : 1. System | Configuration | Sales | Sales. 2. , : Checkout totals sort order, Allow Reorder, Address Allow Gift Messages. 3. Checkout totals sort order , , . : , Tax Discount. , . , Apply Tax After Discount No, , Tax , Discount. Tax Discount. , Tax Shipping. , , Shipping Tax. , Tax Shipping. , . 4. Allow Reorder . , .

165

, . , , , , , . 5. Invoice and Packing Slip Design . Magento, , - , , . , . 6. Gift Messages , () , / . 7. . , , . Magento . , General. System | Configuration | General | General, :

166

Currency Setup Currency Setup , Magento. , . Magento 1. System | Configuration | General Magento . 2. System | Configuration | Currency Setup.

167

3. Base currency , . Default display currency , . , , , Base currency display currency . 4. Allowed currencies , . 5. , , , . 6. , Base currency Default display currency, Scheduled Import Settings. , Magento . 7. , , , , , . Advanced | System Currency. (Installed Currencies). , , , . Magento -. . - . , . - , : 1. . 2. . 3. . 4. . . . Magento . , , , . Magento ; .

168

, () . , () . Submit , . (Payment Gateway) , . Payment Gateway , Visa MasterCard. . Visa, MasterCard - , . () , Gateway Magento. , . , . . . Payment Gateway Magento; . , Magento . . Merchant Account ( ). Merchant Account , . , (), , (). . . , . , . . , - . , , , . , , . . :

169

PayPal, Authorize.net Payflow : 1. . 2. . 3. . 4. . Magento - , , . , . PayPal, Authorize.net Payflow . Payflow Pro Payflow Pro . , Payflow Pro . Payflow Pro Payflow Pro . Payflow PayPal. , - PayPal, Payflow. www.PayPal.com

Payflow Pro, :

, , . , , . , . PayPal Authorize.net - , PayPal Authorize.net . , . , . PayPal Authorize.net : 1. . 2. . 3. . PayPal Authorize.net, :

170

, . , PayPal Authorize.net . : PayPal, Authorize.net Payflow Pro. , . , Payflow Pro. , . , , , , PayPal Authorize.net ( Payflow , ). , Payflow . -, , , . , Payflow Pro, , . , PayPal, PayPal - . Magento , PayPal. , , , , PayPal Authorize.net. , Magento. System|Configuration | Payment Methods, Google Checkout. Magento :

171

, - PayPal, PayPal PayPal System | Configuration | PayPal Accounts. , Magento. , . . -, Magento . -, , , , . , , , . , , , . . Magento , . CC , Magento . offline, . , , . Magento , . . , , , . , .

172

(Zero subtotal checkout) , , , , - . , . Check/Money Order , , Make Check payable to, :

, , .

173

Purchase Order , ) , Magento . , . -, Check / Money Order Saved Credit Card. , . , , Magento. , . Authorize.net , , . , Authorize.net . , Authorize.net . , Authorize www.authorize.net

. Payflow Pro , , . , Payflow . , Payflow . , Payflow Pro, . PayPal Express Checkout PayPal, . PayPal PayPal . PayPal, PayPal Express Checkout. , () . , () - PayPal.

174

PayPal Express PayPal Standard , Order Review, () .

Place Order, PayPal, :

175

, . . . PayPal PayPal . , , . , PayPal. , Magento, . , Magento PayPal. . PayPal Website Payments PayPal Standard PayPal Express. , PayPal, . , Magento PayPal , PayPal Standard . PayPal Express or Standard PayPal . , PayPal Standard - . , , .

176

PayPal Website Payments ProDirect Payments , , . , PayPal . , PayPal . , PayPal . , , PayPal , PayPal Express Checkout. , PayPal, , PayPal. , , , , . , , , " PayPal, !" PayPal Website Payments Pro (Payflow Edition)Express and Direct PayPal, PayPal . , PayPal , . Payflow, PayPal . , PayPal . . , PayPal Payflow . , , , . Payflow , , . Google Checkout Google Checkout System | Configuration | Sales | Google API. -, . , , , . Google Checkout Magento Google Checkout Shopping Cart (), :

177

Google Checkout, () Google Checkout. Magento . , Google, Google.

178

, Google, Google Checkout , :

179

, . Magento. Google API. , Google Checkout . Magento. Google Checkout, Magento. , Magento. . , , Magento, . Place your order now, . Magento. , Google Google Seller's Account. Google Magento. Magento Sales | Orders, , Magento. Google Checkout Google Checkout , . , Google Checkout, () Google Checkout. Google, () . . - , Google. Google Checkout , Magento, . Magento . , , . Google Checkout . Google Checkout , , . , . Google , , , , . Google Checkout. , Google , . , , Google Checkout , PayPal Authorize.net. , , $ 10, Google Checkout, $ 1 Google Adwords. . - Check/Money Order. , , . , , , . , , Magento , .

180

. , , . . , . : , .

181

10. Magento . Magento , . , Magento . , , , . . , . , , , . , , , , . Magento. , . . . , Magento Checkout with Multiple Addresses, :

182

System | Configuration | Shipping Settings | Options. , . , Magento . 20 , Magento 20 . Checkout with Multiple Addresses, Magento , () . , Maximum qty allowed for Shipping to multiple addresses , . System | Configuration | Shipping Settings | Options. . Magento : UPS, FedEx, DHL United States Postal Service. , , Flat Rate a Shipping Table. Flat Rate Flat Rate , , , ( ). Flat Rate, . , . Flat Rate, , (flat rate) . Table Rate . : , - -, . , . , , wildcard (*) , . , .

183

Shipping Method. 39,00 $, 5,00 $:

Table Rate . , .

184

UPS, USPS, FedEx DHL : United Parcel Service (UPS) (USPS) FedEx DHL , , , . , . , , . , . Table Rate, , , , "5-7 ","2 ", "", , . , Table Rate, 5-7 Day Shipping UPS 2-day and Overnight :

185

. Configuration, , . -, Allow Countries System | Configuration| General, :

, Ctrl . -, , , . , , , System | Configuration | General. , Flat Rate . , .

186

, Flat Rate, . Magento , . , . . Handling fee ( ) UPS:

187

- . , System | Configuration | Shipping Methods | Free Shipping, Minimum order amount , :

188

, . Show method if not applicable. , Specific countries Ship to applicable counties. All Allowed Countries, . , No. , , . , Yes Free Shipping ( ), , . , .

189

, , , . , . , , - . , 1. System | Configuration | General.

2. Default country . 3. Allow countries , . Ctrl . 4. Save Config. 1. System | Configuration | Shipping Settings:

190

2. Origin , . Magento , . 3. Options , , . 4 Save Config. . . Flat Rate , Free Shipping, Flat Rate . System | Configuration | Shipping Settings | Flat Rate. ( ) , :

191

, , , , . , . Table Rate , Table Rate : Excel ( - ), Magento. 1. System | Configuration . Current Configuration Scope Default Configuration, . Table Rate. Main Website, :

192

, . Magento , . , . 2. System | Configuration | Shipping Methods. Table Rates Condition , :

3. Export CSV. , 1 . 4. Magento tablerates.csv . , . , , , , .

193

5. .

6. Condition (), . , Price vs. Destination, (Country, Region/State, Zip/Postal Code) (Order Subtotal). 7. , shipping_costs.csv.

8. Import, Browse.... , , .

194

9. , OK Open. 10. Save Config. 11. , . 12. System | Configuration, , Current Configuration Scope Default Configuration. Flat Rate, , . , . , . . , . , Magento .

195

Free Shipping Free Shipping , , . , . , , , - , Free Shipping. - , , , System | Configuration | Shipping Methods | Free Shipping. :

UPS , UPS Weight Unit ( ) . . , , UPS, . UPS .

196

USPS USPS, USPS . , URL https://secure.shippingapis.com/Registration/

http://www.usps.com/webtools/

Register now to begin using the USPS Web Tools. . URL , Magento. URL , , , , , , . . , , , . , , , , . , USPS . FedEx FedEx , ID. "production key", FedEx , . , FedEx Developer Resource Center. FedEx , . Obtain Production Key , . FedEx , Account ID System | Configuration | Shipping Methods | FedEx. DHL USPS FedEx, DHL , . Magento DHL, , Magento DHL . , Magento DHL , DHL . , DHL http://www.dhl-usa.com/xml/vendormodule. asp?nav=TechnologyTools

.

197

, , . , . 1. . . Flat Rate. 2. , , , . , Magento . . , . 1. , . / 2. , , . / 3. ( ) , ( ): a. Free b. Flat Rate c. Table Rates d. UPS e. USPS f. FedEx g. DHL 4. , ( )? a. UPS b. USPS c. FedEx d. DHL Magento . , , : / , , , . , , . Magento. , ,

198

, , . , FedEx , "FedEx", "Overnight with FedEx". , , , . , , , , (, ), . , , .

11. . Magento, . Magento , . , . , . , . . . , Magento .

199

1: , , : Pending, Processing. My Account.

Status . Sales | Orders, :

Status, . , , , Pending. PayPal, , Pending Paypal. , , Processing. , : Pending: , . Processing: , . View, . Order View , :

200

, . Status , , :

, : Edit, Cancel, Hold, Invoice, Ship Reorder. , . . Magento. . , .

201

2: - , , . , , . // . (-). , () Magento. , . . , . . , Invoice. New Invoice :

202

, New Invoice -. -, - , . , -. , , . -, Invoice Comments . , , - "Received check #1000 ". , - Payment cleared: Authorization number 11111111. -, , -. , ( ), . , , , , , . Submit Invoice . Order View, , , - .

Invoices - . , , :

, Magento Paid (). , - . (Magento 1.2), , Paid. Processing. - - . , Paid . Comments , - , , () , .

203

3: , , . , , , . PayPal, , . Sales | Orders, Processing.

Processing , . , , . , Status-, Processing.

, , , . , , Check Money Order , - Pending. :

204

- Processing. , Processing . , , -, . -, : e-mail , -, Processing. , Processing: , , , / . , , , ? Magento ( 1.2), , . , . , Hold , :

205

, , : 1. . . Notes - . Processing. 2. , -, On Hold. 3. , off hold. Processing. 4. , Sales | Orders, (Processing) , , . :

206

, Hold. , On Hold , , , . , Magento , , , , . , , . 4: . . , . , . , Processing, . Sales | Orders . , Actions, Print Packing slip Submit. , . ( ) Magento. . 5: , , , Magento. Order View. Ship, :

On Hold, c hold, Ship. Ship .

207

, Add Tracking Number.

, , , . , , Qty to Ship. . , .

208

, Order View Ship, . Shipment Comments . , Append Comments . , . , Submit Shipment. Completed, :

, Magento . Magento , . Magento, . . , . / , (Ship orders paid for with checks/money orders as you process the check) , , , Pending. , . , ; Pending. , , Pending. , . , PayPal, . Processing. , Magento Processing Paid. , / , . , -, - . Pending Complete. , , , .

209

, Pending Pending Paypal Sales | Orders , . . , Pending Pending Paypal. . , . , , . PayPal ? PayPal . , ? , , . "You're paid up" -, Magento , Paid. - Sales | Invoices.

, , , .

210

-, . , . , , . , (, / ), , , (, flat rate ). , .

211

1. , . , . 2. . . , . 3. ( ). 4. Sales | Orders (), . , / , Pending. , Processing. PayPal, Pending Paypal Processing. 5. Magento . / Processing. 6. (). 7. . . Complete. 8. , . , . , . Magento www.magentocommerce.com

. . , , Magento. Magento, .

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