miguel silvestre adcamp 2016
TRANSCRIPT
HERITAGE
UNTIL 2014…Medieval Fair
identity, associative work, strong sense
of community;
Ópera Festival Prestige and
democratization of the “Major Art”
Chocolate Festival A Global product could make a global Brand;
Óbidos Vila Natal Traditions can generate high
seasons in tourism;
Community more than audience but true participants
Jun of Arts Contemporary
creation merged with the weight of history
>
… and the next life started in 2001!
YOU NEED MORE THAN HIGH HEELS…
YOU NEED NEW SKILLSDON’T BE JUST FASHION… BE COMMITTED
DESIGN THINKING PROGRAM
YOU ONLY HAVE CREATIVE TOURISM IF YOUR COMMUNITY
IS CREATIVE
BLEND STUFF!
CHANGEre
ativ
ityducation
Laboratório de Educação Criativa Projeto: My Machine
Óbidos Story
Centre
the history of Óbidos told by children!
CREATE NEW HERITAGEif it’s amazing it will become… tourism
SHORT STORIES
6COMMUNICATIONWHY DO IT IF NOBODY KNOWS?
OUR COMMUNICATION OFFICE DOES SINCE GRAPHIC DESIGN TO TV SPOTS, EVENTS INFORMATION, RADIO TAKES, PHOTOGRAPHY AND VIDEO, PRESS RELEASES, WEB SITES, SOCIAL MEDIA AND MORE, MUCH MORE. THEY CALLED THEMSELVES “THE MIRACLES PRODUCTION”!
WE HAD TERRORISTS…WE STUDY WHYSOME OF THE REASONS WORKED ALSO FOR TOURISM!
AND WE UNDERSTOOD THAT…
AND WE USED IT…
“ O B I D O S I S N O T A T O W N O F TERRORISTS BUT A TOWN OF QUEENS”
The mayor’s of Óbidos was interviewed for the biggest spanish newspaper and he define the title…
did you know that in Óbidos local associations don't ask for money?
do you know why?
because we created a symbiotic process where we provide them the stage and they do the show.
December
march
THE WHY NOT EFFECT!
WE CLOSED AN HIGHWAY EXIT…
March
SHARE YOUR DREAM AS THE ULTIMATE EXPERIENCE
AND ALLOW OTHERS TO BE PART OF IT
1.000.000
books
the name is Pinho… José
Pinho
Livraria da Adega bookstore
and I’m a dream upgrader!
START WITH A CHALLENGE…
FIND THE SOLUTION AND DO IT
São Tiago bookstore
São Tiago bookstore
São Tiago bookstore
Livraria de Santiago
Livraria do Pelourinho
Livraria Óbidos LoungeLivraria CDI
Livraria da Adega
Livraria Museu Abílio
Livraria Galeria novaOgiva
Livraria do Museu MunicipalLivraria do Mercado Biológico
Livraria Rio do Prado (Arelho)
Livraria Bichinho de Conto (Casais Brancos)
Livraria The Literary Man Óbidos Hotel
The organic market bookstore
The Literary Man book hotel
AND NOW WE HAVE…
