modelo canvas - inacap
TRANSCRIPT
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Modelo Canvas
Material para preparación Perfil de Negocios nº1 y nº2
Competencia Ideas de Negocios INACAP 2011
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Un modelo de negocio describe la manera y da forma lógica, de cómo una organización
intenta ganar dinero, a través de crear , distribuir y retener valor.
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Las 4 principales áreas de un Modelo de Negocios son:
Beneficios
Infraestructura Oferta Clientes
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1. Segmento de clientes
2. Propuesta de Valor
3. Canales de comunicación / distribución
4. Relaciones con los clientes
5. Recursos clave
6. Actividades clave
7. Partners clave
8. Flujos de ingresos
9. Estructura de costos
Los 9 bloques de un Modelo de
Negocios
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