moxy offers a new way of.…moxy offers a new way of ... #1 build a boutique hotel that respects...
TRANSCRIPT
Moxy offers a new way of traveling in which smaller is concentration, not reduction. In which affordability is not a sacrifice of style, nor a loss of comfort. When we say ‘less is more’, we accentuate more. Not less.
DISTURB
#1 build a boutique hotel that respects every budget –
and the planet we share
#2 do it without sacrificing style or comfort for affordability –
otherwise you’ll hate yourself in the morning
# 3 let your personality shine and your imagination run wild
# 4 never compromise
# 5 if the old rules don’t work, break ‘em and write your own.
That’s Moxy. And we’ve got a lot of it.
M O X Y R U L E S & N O T S O S T R I C T R E G U L A T I O N S
Millennials are curious and adventurous, and much
more self-sufficient than their parents were at that
age. Especially when it comes to travel. Thanks to their
intimate relationship with the web, millennials know
how to help themselves. As long as there’s free Wi-Fi…
They see themselves as part of the tribe of the
individual. Independent but connected. Daring (but
never far from their devices). Smart but not superior.
With a witty and playful sense of humor, that they
know will get a giggle on Instagram and Twitter.
Because sharing and recommendations are not only
part of their identity – it’s their social currency. Not just
because they seek approval (to be part of the tribe).
But also to set the trend – and boast about finding the
best deals and the most exciting places in the world.
That’s why they choose Moxy.
G U E S T P R O F I L E
B R A N D S T A N D A R D S( W E ’ R E S E R I O U S A B O U T T H E S E , S E R I O U S L Y . . . )
ZONE 1 Library / Plug in AKA the peace and quiet
zone, for undisturbed solo or
mellow small group pursuits.
ZONE 2The Welcome
Part entry, part living room.
Balances what happens
now with what might
happen next. Check in,
check out, hang out.
ZONE 3 Food & Beverage Casual and convivial.
Coffeehouse by day, lively
bar by night. The DIY
approach appeals to Moxy
guests’ sense of practical
creativity.
ExteriorLogo sits atop building with
the “y” hanging off the edge.
Curved entry canopy seam-
lessly wraps turnstile door.
Lighting and music set the
Moxy mood on approach.
ZONE 4 Lounge
See and be seen.
The ultimate conversation
pit pulses with energy.
Music and media reinforce
the Lounge as a daytime
hangout and nighttime
party.
Moxy design and style is seriously considered, and playfully executed.
From the communal NOW public space to smart, flexible bedrooms, Moxy
is a bold, surprising design for the socially extroverted, energetic consumer.
Breakfast Grab-and-go favorites,
signature naans, fresh-
squeezed orange juice and
your very own barista.
24/7 Self-Service All-day access, all-way
delicious. A yogurt, a
piece of fruit, a hot entrée.
Convenient nosh for every
taste.
Meeting Rooms Collaborate in comfort.
Enclosed for privacy,
transparent for visibility.
Furniture is relaxed and
unexpected for a meeting
space.
Fitness CenterFull circuit gym + fun zone
with a boxing bag, gym-
nastics equipment, stretch
area and a twist on the
spin bike using a signature
racer that tracks speed and
endurance.
The Lift and the CorridorsDesign continues to the
bedroom with surprising
details. The Lift and the
Corridors create an eye-
catching journey for the
guest.
The Bedrooms
Small footprint with big
offerings is a cozy retreat.
Open-peg storage, modern
bath with shower and
signature vanity, a 47” TV,
and a Moxy lounge chair
make it all good.
I N D I V I D U A L / P E R S O N A L
ZONE 1 ZONE 2
• Industrial chic look and aesthetic; Polished
concrete floors, exposed concrete columns,
open ceiling
• Video wall featuring The guestbook
• Public space is ignited with games – from
table top to game tables to amp up the fun
• Four zones whose intensity subtly shifts
from calm to energetic
• Zone 1 – Library / Plug In
• Zone 2 – The Welcome
• Zone 3 – Beverage + Food
• Zone 4 – Lounges
• Tech enabled environment (furiously
fast and free WI-FI, usb, convenient
electrical outlets)
T H E N O W
ZONE 2 ZONE 3 ZONE 4
A S S E M B LY / G AT H E R I N G S
• Front door with white wired glass
• 47 inch LED TV and technology
features in the room (furiously fast and free
WI-FI, screencast, usb ports)
• Platform bed – with “underbed” movement
sensor light
• Open storage concept – peg wall for ultimate
flexibility when unpacking
• Bathroom – one compartment layout with
textured glass door and wall, shower and
signature vanity
• Functionality (comfy lounge chair, small work
surface and stool for unpacking)
• Wood flooring preferred
T H E B E D R O O M
1 8 ’ - 0 ”
10
’-3
”
rENDEriNgENTrY ViEW
GUESTROOMS Units Unit Area Total Net (SF)Standard Queen 94% 156 184 28,704Accessible Queen 6% 10 276 2,760Total Units 100% 166Total Guestroom Area (Net) 31,464Number of Guestroom Floors 5
GUESTROOM FLOOR SUPPORT/CIRCULATION Per Floor Unit Area Total Net (SF)Corridors/Elevator Lobby 1 1,505 7,525Stairs 2 177 1,770Elevators 2 40 400Linen Storage/Chute 1 164 820Ironing/Ice/Water 1 54 270Mechanical/Electrical/Plumbing 2 72 144Total Guestroom Support/Circulation 10,929
FRONT OF HOUSE Total Net (SF)The Welcome 1,242Library + Plug In 972Food + Beverage 1,798Lounge 1,424Exercise 792Public Toilets 400Stairs 354Elevators 80Total Front of House Net 7,062
BACK OF HOUSE Total Net (SF)Administration 330Employee Facilities 230
Housekeeping* 310Food Preparation 1,015Mechanical/Electrical/Plumbing 475Total Back of House Net 2,360
SUMMARY Total SFTotal Number of Guestroom Floors 5Total Number of Floors 6Total Guestrooms 31,464Total Guestroom Support/Circulation 10,929Total Front of House 7,062Total Back of House 2,360Total Net Building Area 51,815Walls and Shafts (19% of Building Net Area) 9,949Total Gross Building Area 61,764Total Square Feet Per Room 372
*Main Laundry (For In-House Laundry Add 570 SF)
A R E A P R O G R A M
GUESTROOMS Units Unit Area Total Net (SF)Standard Queen 94% 156 184 28,704Accessible Queen 6% 10 276 2,760Total Units 100% 166Total Guestroom Area (Net) 31,464Number of Guestroom Floors 5
GUESTROOM FLOOR SUPPORT/CIRCULATION Per Floor Unit Area Total Net (SF)Corridors/Elevator Lobby 1 1,505 7,525Stairs 2 177 1,770Elevators 2 40 400Linen Storage/Chute 1 164 820Ironing/Ice/Water 1 54 270Mechanical/Electrical/Plumbing 2 72 144Total Guestroom Support/Circulation 10,929
FRONT OF HOUSE Total Net (SF)The Welcome 1,242Library + Plug In 972Food + Beverage 1,798Lounge 1,424Exercise 792Public Toilets 400Stairs 354Elevators 80Total Front of House Net 7,062
BACK OF HOUSE Total Net (SF)Administration 330Employee Facilities 230
Housekeeping* 310Food Preparation 1,015Mechanical/Electrical/Plumbing 475Total Back of House Net 2,360
SUMMARY Total SFTotal Number of Guestroom Floors 5Total Number of Floors 6Total Guestrooms 31,464Total Guestroom Support/Circulation 10,929Total Front of House 7,062Total Back of House 2,360Total Net Building Area 51,815Walls and Shafts (19% of Building Net Area) 9,949Total Gross Building Area 61,764Total Square Feet Per Room 372
*Main Laundry (For In-House Laundry Add 570 SF)
GUESTROOMS Units Unit Area Total Net (SF)Standard Queen 94% 156 184 28,704Accessible Queen 6% 10 276 2,760Total Units 100% 166Total Guestroom Area (Net) 31,464Number of Guestroom Floors 5
GUESTROOM FLOOR SUPPORT/CIRCULATION Per Floor Unit Area Total Net (SF)Corridors/Elevator Lobby 1 1,505 7,525Stairs 2 177 1,770Elevators 2 40 400Linen Storage/Chute 1 164 820Ironing/Ice/Water 1 54 270Mechanical/Electrical/Plumbing 2 72 144Total Guestroom Support/Circulation 10,929
FRONT OF HOUSE Total Net (SF)The Welcome 1,242Library + Plug In 972Food + Beverage 1,798Lounge 1,424Exercise 792Public Toilets 400Stairs 354Elevators 80Total Front of House Net 7,062
BACK OF HOUSE Total Net (SF)Administration 330Employee Facilities 230
Housekeeping* 310Food Preparation 1,015Mechanical/Electrical/Plumbing 475Total Back of House Net 2,360
SUMMARY Total SFTotal Number of Guestroom Floors 5Total Number of Floors 6Total Guestrooms 31,464Total Guestroom Support/Circulation 10,929Total Front of House 7,062Total Back of House 2,360Total Net Building Area 51,815Walls and Shafts (19% of Building Net Area) 9,949Total Gross Building Area 61,764Total Square Feet Per Room 372
*Main Laundry (For In-House Laundry Add 570 SF)
M OX Y C R E W
G E T M O X Y !
MOXY DESIGN 2015 Mar r iot t Internat iona l . Unpubl i shed mater ia l . A l l r ights reser ved .
MARRIOTT CONFIDENTIAL AND PROPRIETARY INFORMATION.
The in format ion re leased by Mar r iot t® Internat iona l in regards to the MOXY HOTELS pro ject i s prov ided to the owner and f r anch ise
communi ty mere ly as a gu ide and a l l in format ion and suppor t ing documentat ion ser ves so le ly as gu ide l ines as of Januar y 2015, and i s not ,
and should not be cons idered f ina l . A l l p lans regard ing th i s pro ject are rout ine ly updated and remain sub ject to rev i s ion and c lar i f i cat ion .
A l l o f the mater ia l s should be cons idered dr a f t ; photogr aphy and i l lus t r at ions are for p lacement on ly.