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COURSESYLLABUSTerm:

MSM–576StrategicManagement

InstructorInformation:InstructorName Dr.CatherineLopez-GonzalezOfficeNumber: PhoneNumber: 219-741-8592(Cell)Email: cgonzalez4@ccsj.eduorcathygonzalez0520@gmail.comHoursAvailable: Available upon request. InstructorBackground:B.S.OrganizationalManagement,CalumetCollege–MBA,IndianaWesleyanUniversity–PhD,OrganizationandManagement,CapellaUniversity.Theinstructorhasover30yearsofworkinginthefinancialindustry.BankingpositionsheldincludeLoanServicingManager,AdministrativeAssistanttotheCEO,PresidentandLegalDepartment,BankingCenterManager,VicePresident-RetailLending.ProfessorGonzalezteachesasanAdjunctBusinessProfessorforbothKaplanUniversityandCalumetCollege.ShewillbeginteachingasaFull-timeBusinessProfessoratSaintJoseph’sCollegeRensselaerIndianaintheFallof2016.

CourseInformation:

CourseTime: Thursday(May5,2016throughJune16,2016)6:00p.m.–10:00p.m.

Classroom: 300Prerequisites: RequiredBooksandMaterials:

StrategicManagement(3e)ISBN:978-1-259-42047-4

LearningOutcomes/Competencies:Studentswill:Thiscourseisdesignedtoassiststudentsinintegrationandcriticalexaminationofthevariousconcepts,theories,andmethodsofinquirypresentedbothingeneraleducationandthemajor.Learningoutcomesforboththegeneraleducationprogramandthemajorarereviewed.Courseassignmentsassiststudentsinassessingthedegreeforwhichlearningoutcomeshavebeenmastered.

CourseDescription:Studentsinthiscoursewillinterpretandcriticallyexaminethevariousconcepts,theories,andmethodsofinquirypresentedbothingeneraleducationandthemanagement’smajor. LearningStrategies:(Blackboard,Technology,Experientiallearning,ServiceLearning,GroupDiscussions,TeamProjects,CollaborativeLearning,Lectures,etc.)

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ExperientialLearningOpportunities:Willseektoinviteaguestspeaker,specificallyaCEOorExecutiveOfficerofaCompanytodiscusstheStrategicManagementprocesswithintheirorganization. Assessments:

MajorAssignments:

Afinalgroupprojectwillberequiredforthisclass.

ClassParticipation ClassparticipationisHIGHLYrecommended.Thecourseisdesignedtobeinteractive.Yourfinalgradewillincludeyourclassparticipation

CourseSchedule:

ClassDate Assignments ClassDiscussion/ActivitiesMay5,2016 READ:Chapter1-WhatisStrategy?

Chapter2–StrategicLeadership:ManagingTheStrategyProcess

Chapter1Case(Twitter),page23Willdiscussinclass–Chapter2Case(Yahoo),page33

May12,2016 READ:Chapter3–ExternalAnalysis:IndustryStructure,CompetitiveForcesandStrategicGroupsChapter4–InternalAnalysis:Resources,Capabilities,andCoreCompetenciesChapter5–CompetitiveAdvantage,firmperformance,andbusinessmodels

ChapterCase3(TeslaMotors),page95ChapterCase4(Apple/Beats)page132Willdiscussinclass–Chapter5Case(Microsoft),page166

May19,2016 READ:Chapter7–BusinessStrategy:InnovationandEntrepreneurshipChapter8–CorporateStrategy:VerticalIntegrationandDiversificationChapter9–CorporateStrategy:StrategicAlliancesandMergersandAcquisitions

Chapter7–myStrategy-page247ChapterCase9–(Disney)page316ChapterCase8–Willreviewanddiscussinclass(Amazon),page283

May26,2016 Exam1–Chapters1thru7WorkonGroupFinalProject

Exam1andworkonfinalgroupproject.

June2,2016 READ:Chapter10–GlobalStrategy:CompetingaroundtheworldChapter11–OrganizationalDesign:Structure,Culture,andControlChapter12–CorporateGovernanceandBusinessEthics

ChapterCase10–(Ikea)page353ChapterCase12–(Uber)page419ChapterCase11–Willreviewanddiscussinclass(Zappos)page329

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June9,2016 FinalCaseAnalysisPresentation

June16,2016 FinalExam–Chapter8throughChapter12

Final Case Analysis Presentation – June 9, 2016

1.) A group of 2 students to a group. The group is required to choose a case study from those located in the back of

the textbook. The company must be selected by May 19th, if not earlier. Only one group per company.

2.) You will be required to present your case as a group in person on June 9, 2016. You will have 20-30 minutes to provide the class with the pertinent information discovered about your case.

3.) The case study paper should be no less than 10 pages in length, double-spaced. Use APA format. Must prepare a popwerpoint presentation, which will be referenced during the group presentation. The group must turn in a hard copy of both the paper and the powerpoint the day of class presentations. Please remember if using other sources then the text book, include a reference page and cite appropriately. NO PLAGERISM ALLOWED!

4.) Be prepared to answer the following questions about your company

• Provide brief history of the company • Provide mission and vision statement of the company • What is the Organizational Structure (Organizational Chart) – Is this the correct structure for the

organization? • Conduct a S.W.O.T. Analysis • Discuss current strategies (How well is the company’s present strategy working? • Analyze AFI of the organization? Provide details • Does the industry offer attractive opportunities for growth? • What is the company’s Business Strategy? Is this company currently competing in International

Markets? If no, why do you think that is? • Discuss the company’s strengths based on their current strategies • Is the company building shareholder value? • What is the corporate culture of the company and core values? • Is the company acting in an ethical standard? If yes, provide examples, if no, provide examples. • Discuss strength of the organization based on review of the financials • Provide 3 strategic recommendations.

A formal Rubric will be posted on blackboard which will assist students to follow for grading purposes. Ireservetherighttochangethisscheduletomeettheneedsoftheclass.

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Responsibilities

AttendingClass

Youcannotsucceedinthisclassifyoudonotattend.Webelievethatintellectualgrowthandsuccessinhighereducationoccurthroughinteractionintheclassroomandlaboratories.However,wedonotwanttopenalizestudentsforparticipatingincollege-sponsoredevents.Whenyoumissclassbecauseofacollegeevent,youmustgivenoticeofyourabsenceinadvance,andyouareresponsibleforallmissedwork.Beingabsentdoesn’texcuseyoufromdoingclasswork;youhavemoreresponsibilitiestokeepupandmeettheobjectivesofthiscourse.

TurningInYourWork

Youcannotsucceedinthisclassifyoudonotturninallyourworkonthedayitisdue.Ifworkwillbeturnedinlate,youmustmakepriorarrangementswithme.

UsingElectronicDevices

Electronicdevicescanonlybeusedinclassforcourse-relatedpurposes.IfyoutextoraccesstheInternetforotherpurposes,youmaybeaskedtoleave,inwhichcaseyouwillbemarkedabsent.Allelectronicdevicesmustbeturnedoffduringclasstime.Youwillhaveanopportunitytocheckmessages,makephonecalls,etc.,duringbreak.

ParticipatinginClass Youmustbeontime,stayforthewholeclassandspeakupinawaythatshowsyouhavedonetheassignedreading.Ifyouarenotpreparedforclassdiscussion,youmaybeaskedtoleave,inwhichcaseyouwillbemarkedabsent.

DoingYourOwnWork

Ifyouturninworkthatisnotyourown,youaresubjecttojudicialreview,andtheseprocedurescanbefoundintheCollegeCatalogandtheStudentPlanner.ThemaximumpenaltyforanyformofacademicdishonestyisdismissalfromtheCollege.Usingstandardcitationguidelines,suchasMLAorAPAformat,todocumentsourcesavoidsplagiarism.TheLibraryhasreferencecopiesofeachofthesemanuals,andtherearebriefchecklistsinyourStudentHandbookandPlanner.PLEASENOTE:Allpapersmaybeelectronicallycheckedforplagiarism.

WithdrawingfromClass

Afterthelastdayestablishedforclasschangeshaspassed(seetheCollegecalendar),youmaywithdrawfromacoursebyfollowingthepolicyoutlinedintheCCSJCourseCatalog.

ResourcesStudentSuccessCenter:

TheStudentSuccessCenterprovidesfacultytutorsatalllevelstohelpyoumasterspecificsubjectsanddevelopeffectivelearningskills.Itisopentoallstudentsatnocharge.YoucancontacttheStudentSuccessCenterat219473-4287orstopbytheLibrary.

DisabilityServices: DisabilityServicesstrivestomeettheneedsofallstudentsbyproviding

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academicservicesinaccordancewithAmericanswithDisabilitiesAct(ADA)guidelines.Ifyoubelievethatyouneeda“reasonableaccommodation”becauseofadisability,contacttheDisabilityServicesCoordinatorat219-473-4349.

CCSJAlerts:

CalumetCollegeofSt.Joseph’semergencycommunicationssystemwilltellyouaboutemergencies,weather-relatedclosings,orotherincidentsviatext,email,orvoicemessages.PleasesignupforthisimportantserviceannuallyontheCollege’swebsiteat:http://www.ccsj.edu/alerts/index.html.Inaddition,youcancheckothermediaforimportantinformation,suchasschoolclosings:Internet:http://www.ccsj.eduRadio:WAKE–1500AM,WGN–720AM,WIJE–105.5FM,WLS–890AM,WZVN–107.1FM,WBBMNEWSRADIO78TVChannels:2,5,7,9,32

Emergency Procedures MEDICAL EMERGENCY

EMERGENCY ACTION

1. Call 911 and report incident. 2. Do not move the patient unless safety dictates. 3. Have someone direct emergency personnel to patient. 4. If trained: Use pressure to stop bleeding. 5. Provide basic life support as needed.

FIRE EMERGENCY ACTION

1. Pull alarm (located by EXIT doors). 2. Leave the building. 3. Call 911 from a safe distance, and give the following information: • Location of the fire within the building. • A description of the fire and how it started (if known)

BUILDING EVACUATION 1. All building evacuations will occur when an alarm sounds and/or upon notification by

security/safety personnel. DO NOT ACTIVATE ALARM IN THE EVENT OF A BOMB THREAT.

2. If necessary or if directed to do so by a designated emergency official, activate the building alarm. 3. When the building evacuation alarm is activated during an emergency, leave by the nearest

marked exit and alert others to do the same. 4. Assist the disabled in exiting the building! Remember that the elevators are reserved for persons

who are disabled. DO NOT USE THE ELEVATORS IN CASE OF FIRE. DO NOT PANIC.

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5. Once outside, proceed to a clear area that is at least 500 feet away from the building. Keep streets, fire lanes, hydrant areas and walkways clear for emergency vehicles and personnel. The assembly point is the sidewalk in front of the college on New York Avenue.

6. DO NOT RETURN to the evacuated building unless told to do so by College official or emergency responders.

IFYOUHAVEADISABILITYANDAREUNABLETOEVACUATE: Stay calm, and take steps to protect yourself. If there is a working telephone, call 911 and tell the emergency dispatcher where you are or where you will be moving. If you must move,

1. Move to an exterior enclosed stairwell. 2. Request persons exiting by way of the stairway to notify the Fire Department of your location. 3. As soon as practical, move onto the stairway and await emergency personnel. 4. Prepare for emergencies by learning the locations of exit corridors and enclosed stairwells.

Inform professors, and/or classmates of best methods of assistance during an emergency.

HAZARDOUS MATERIAL SPILL/RELEASE EMERGENCY ACTION

1. Call 911 and report incident. 2. Secure the area. 3. Assist the injured. 4. Evacuate if necessary.

TORNADO EMERGENCY ACTION

1. Avoid automobiles and open areas. 2. Move to a basement or corridor. 3. Stay away from windows. 4. Do not call 911 unless you require emergency assistance.

SHELTER IN PLACE EMERGENCY ACTION

1. Stay inside a building. 2. Seek inside shelter if outside. 3. Seal off openings to your room if possible. 4. Remain in place until you are told that it is safe to leave.

BOMB THREATS EMERGENCY ACTION

1. Call 911 and report incident. 2. If a suspicious object is observed (e.g. a bag or package left unattended): • Don’t touch it! • Evacuate the area.

TERRORISM AND ACTIVE SHOOTER SITUATIONS

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1. Call 911 and report intruder.

RUN, HIDE OR FIGHT TIPS:

1. Prepare – frequent training drills to prepare the most effectively. 2. Run and take others with you – learn to stay in groups if possible. 3. Leave the cellphone. 4. Can’t run? Hide – lock the door and lock or block the door to prevent the shooter from coming

inside the room. 5. Silence your cellphone -- use landline phone line. 6. Why the landline? It allows emergency responders to know your physical location. 7. Fight – learn to “fight for your life” by utilizing everything you can use as a weapon. 8. Forget about getting shot – fight! You want to buy time to distract the shooter to allow time for

emergency responders to arrive. 9. Aim high – attack the shooter in the upper half of the body: the face, hands, shoulder, neck. 10. Fight as a group – the more people come together, the better the chance to take down the

shooter. 11. Whatever you do, do something – “react immediately” is the better option to reduce traumatic

incidents.