經 濟財 務

2322

Corporate Financial Strategy 4/e

譯 者 林霖 暨南國際大學財務金融學系教授兼管理學院院長 林震 台虹科技股份有限公司協理作 者 Ruth Bender

一、 建立企業財務管理的整體架構，著重於實戰型的財務策略解說。

二、 提出扎實正確的財務觀念，將不同階段公司的財務策略應用做完整介紹。

三、 以財務決策者角度出發，教導其運用財務策略來增加企業的價值與競爭力。

四、 文字精簡，少用公式。注重以常識與直覺引導財務策略的推演。五、 本書深入淺出，除適用於財務背景者外，亦適合非財務背景的

決策者閱讀應用。

NEW!即將出版

企業財務策略 四版

目 錄

第一篇 財務策略 第 1章 何謂企業財務策略？ / 第 2章 股價透露什麼訊息給我們？ / 第 3章 執行摘要：連結公司戰略及財務策略 / 第 4章 財務策略如何與公司整體戰略結合？ / 第 5章 企業在不同生命週期的財務策略 / 第 6章 公司治理與財務策略 第二篇 財務策略及企業生命週期 第 7章 新創企業及創業投資（風險投資）/ 第 8章 成長期企業的財務策略 / 第 9章 成熟期企業的財務策略 / 第 10章 衰退期企業的財務策略及案例 第三篇 財務工具的使用 第 11章 財務工具的基礎理論 / 第 12章 財務工具的類型 / 第 13章 股利及購回 第四篇 營運與交易面向 第 14章 公司評價與財務預測 / 第 15章 股票上市 / 第 16章 企業併購 / 第 17章 企業重整 / 第 18章 私募基金 / 第 19章 國際財務管理 / 第 20章 營運資金的策略管理

NEW!

作 者 Krishna G. Palepu Harvard University Paul M. Healy Harvard University Erik Peek Erasmus University

BUSINESS ANALYSIS ANDVALUATIONIFRS Edition (Text and Cases) 4/e

The text is entirely IFRS based and discussed how to get the most information out of IFRS based financial statements. The focus is not only on building a solid understanding of the latest theoretical approaches but also to place students in a confident position to apply them. 1. New and updated content with the most recently effective IFRS

standards. 2. IFRS terminology is used throughout the book so you are fully

conversant with key terms used in the workplace. 3. A large supply of short and extended case studies reflecting current

business.

Contents

PART I: FRAMEWORK Ch 1 A Framework for Business Analysis and Valuation Using Financial Statements PART II: BUSINESS ANALYSIS AND VALUATION TOOLS Ch 2 Strategy Analysis / Ch 3 Accounting Analysis: The Basics / Ch 4 Accounting Analysis: Accounting Adjustments / Ch 5 Financial Analysis / Ch 6 Prospective Analysis: Forecasting / Ch 7 Prospective Analysis: Valuation Theory and Concepts / Ch 8 Prospective Analysis: Valuation Implementation PART III: BUSINESS ANALYSIS AND VALUATION APPLICATIONS Ch 9 Equity Security Analysis / Ch10 Credit Analysis and Distress Prediction / Ch11 Mergers and Acquisitions PART IV: ADDITIONAL CASES

年份：2016規格：655頁 /彩色 /平裝定價：1340元

ISBN-13：9781473722651ISBN-10：1473722659

教學配件：教學資源光碟 ( PowerPoint /習題解答 )

NEW!

作 者

George E. Rejda Retired; University of NebraskaMichael J. McNamara Washington State University

PRINCIPLES OF RISK MANAGEMENT AND INSURANCE13/e

Principles of Risk Management and Insurance provides an in-depth examination of major risk themes. Using rich and up-to-date content on the basic concepts of risk and insurance, and introductory and advanced topics in traditional and enterprise risk management, the text is relevant to a wide number of disciplines in the business realm.

年份：2017規格：單色 /平裝定價：未定

ISBN-13：出版中ISBN-10：出版中

作 者 N. Gregory Mankiw Harvard University

PRINCIPLES OF ECONOMICS8/e

Contents

PART I: INTRODUCTION Ch 1 Ten Principles of Economics / Ch 2 Thinking Like an Economist / Ch 3 Interdependence and the Gains from Trade PART II: HOW MARKETS WORK Ch 4 The Market Forces of Supply and Demand / Ch 5 Elasticity and Its Application / Ch 6 Supply, Demand, and Government Policies PART III: MARKETS AND WELFARE Ch 7 Consumers, Producers, and the Efficiency of Markets / Ch 8 Applications: The Costs of Taxation / Ch 9 Application: International Trade PART IV: THE ECONOMICS OF THE PUBLIC SECTOR Ch10 Externalities / Ch11 Public Goods and Common Resources / Ch12 The Design of the Tax System PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY / Ch13 The Costs of Production / Ch14 Firms in Competitive Markets / Ch15 Monopoly / Ch16 Monopolistic Competition / Ch17 Oligopoly PART VI: THE ECONOMICS OF THE LABOR MARKET Ch18 The Markets for the Factors of Production / Ch19 Earnings and Discrimination / Ch20 Income Inequality and Poverty PART VII: TOPICS FOR FURTHER STUDY Ch21 The Theory of Consumer Choice / Ch22 Frontiers in Microeconomics PART VIII: THE DATA OF MACROECONOMICS Ch23 Measuring a Nation's Income / Ch24 Measuring the Cost of Living PART IX: THE REAL ECONOMY IN THE LONG RUN Ch25 Production and Growth / Ch26 Saving, Investment, and the Financial System / Ch27 Tools of Finance / Ch28 Unemployment PART X: MONEY AND PRICES IN THE LONG RUN Ch29 The Monetary System / Ch30 Money Growth and Inflation PART XI: THE MACROECONOMICS OF OPEN ECONOMICS Ch31 Open-Economy Macroeconomics: Basic Concepts / Ch32 A Macroeconomic Theory of the Open Economy PART XII: SHORT-RUN ECONOMIC FLUCTUATIONS Ch33 Aggregate Demand and Aggregate Supply / Ch34 The Influence of Monetary and Fiscal Policy on Aggregate Demand / Ch35 The Short-Run Tradeoff between Inflation and Unemployment PART XIII: FINAL THOUGHTS Ch36 Six Debates over Macroeconomic Policy

NEW!

年份：2018規格：836頁 /彩色 /平裝定價：1460元

ISBN-13：9789814780599ISBN-10：9814780596

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 /習題解答 )

作 者 N. Gregory Mankiw Harvard University

ESSENTIALS OF ECONOMICS8/e

Contents

PART I: INTRODUCTION Ch 1 Ten Principles of Economics / Ch 2 Thinking Like an Economist / Ch 3 Interdependence and the Gains from Trade PART II: HOW MARKETS WORK Ch 4 The Market Forces of Supply and Demand / Ch 5 Elasticity and Its Application / Ch 6 Supply, Demand, and Government Policies PART III: MARKETS AND WELFARE Ch 7 Consumers, Producers, and the Efficiency of Markets / Ch 8 Application: The Costs of Taxation / Ch 9 Application: International Trade PART IV: THE ECONOMICS OF THE PUBLIC SECTOR Ch10 Externalities / Ch11 Public Goods and Common Resources PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY Ch12 The Costs of Production / Ch13 Firms in Competitive Markets / Ch14 Monopoly PART VI: THE DATA OF MACROECONOMICS Ch15 Measuring a Nation's Income / Ch16 Measuring the Cost of Living PART VII: THE REAL ECONOMY IN THE LONG RUN Ch17 Production and Growth / Ch18 Saving, Investment, and the Financial System / Ch19 The Basic Tools of Finance / Ch20 Unemployment PART VIII: MONEY AND PRICES IN THE LONG RUN Ch21 The Monetary System / Ch22 Money Growth and Inflation PART IX: SHORT-RUN ECONOMIC FLUCTUATIONS Ch23 Aggregate Demand and Aggregate Supply / Ch24 The Influence of Monetary and Fiscal Policy on Aggregate Demand

NEW!

年份：2018規格：565頁 /彩色 /精裝定價：1320元

ISBN-13：9781337091992ISBN-10：1337091995

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 /習題解答 )

年份：2017規格：720頁 /雙色 /平裝定價：1380元ISBN-13：9781292151038ISBN-10：129215103X

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 )

經 濟

2524

年份：2017規格：585頁 /雙色 /平裝定價：840元

ISBN-13：9789869362931ISBN-10：9869362931

教學配件：PowerPoint

NEW! NEW!Introductory Econometrics: A Modern Approach 6/e

The Economics of Money, Banking, and Financial Markets 11/e 譯 者 胥愛琦 雲林科技大學財務金融系副教授 作 者 Jeffrey M. Wooldridge審 校 陳思寬 臺灣大學國際企業學系暨研究所教授

作 者 Frederic S. Mishkin

本版維持前版的架構，仍然強調將計量經濟學應用到現實世界的問

題。每一個計量方法都是研究者分析非實驗性資料時，遇到某特定

議題所引出的方法。本書是根據所分析資料的型態來切割主題，與

其他書的傳統作法有明顯的不同。

本版加入許多新資料集和電腦習題，方便讀者練習。所有實證的結

果都可透過本書所附資料重新驗證，或是可在已出版的期刊文章中

找到結果，對於有心學習計量經濟學的讀者來說，本書可以提供最

佳的導引。

一、 分析架構統一，運用若干基本經濟學原理，讓學生組織對於金融市場結構、外匯市場、金融機構管理，和貨幣政策在經濟體

扮演角色的思考。

二、 謹慎、有步驟地發展經濟模型，讓學生易於學習。三、 內文整合國際觀點，且充分採納貨幣理論的最新發展。四、 特別加上「財經報報」專題，鼓勵閱讀財經新聞。五、 應用導向的觀點，加上大量的應用案例和專題方塊，為學生指

出如何將理論應用到現實世界，提升學習的興趣。

計量經濟學 六版

貨幣銀行學 六版

貨幣銀行學 十一版

目 錄

第 1章 計量經濟學的本質與經濟資料 第一篇 橫斷面資料的迴歸分析 第 2章 簡單迴歸模型 / 第 3章 複迴歸分析：估計 / 第 4章 複迴歸分析：推論 / 第 5章 複迴歸分析：OLS漸近 / 第 6章 複迴歸分析：進一步的議題 / 第 7章 質性資訊的複迴歸分析：二元變數 (虛擬變數 ) / 第 8章 異質性 / 第 9章 設定和資料問題之進一步探討 第二篇 時間序列資料的迴歸分析 第 10章 時間序列資料的基本迴歸分析 / 第 11章 時間序列資料使用 OLS之進一步議題 / 第 12章 時間序列迴歸的序列相關和異質變異性

目 錄

第一篇 導論 第 1章 研究貨幣、銀行業與金融市場的理由 / 第 2章 金融體系綜述 / 第 3章 貨幣是什麼 第二篇 金融市場 第 4章 利率的意義 / 第 5章 利率的行為 / 第 6章 利率的風險與期限結構 / 第 7章 股票市場、理性預期理論與效率市場假說 第三篇 金融機構 第 8章 金融結構的經濟分析 / 第 9章 銀行和金融機構的管理 / 第 10章 金融管制的經濟分析 / 第 11章 銀行產業：結構與競爭 / 第 12章 先進經濟體的金融危機 / 第 13章 新興經濟體的金融危機 第四篇 中央銀行與貨幣政策施行 第 14章 中央銀行：全球觀點 / 第 15章 貨幣供給過程 / 第 16章 貨幣政策的工具 / 第 17章 貨幣政策的施行：策略與手法 第五篇 國際金融與貨幣政策 第 18章 外匯市場 / 第 19章 國際金融體系 第六篇 貨幣理論 第 20章 數量理論、通貨膨脹與貨幣需求 / 第 21章 IS曲線 / 第 22章 貨幣政策與總合需求曲線 / 第 23章 總合供需分析 / 第 24章 貨幣政策理論 / 第 25章 預期在貨幣政策的角色 / 第 26章 貨幣政策的傳遞機制

NEW!

作 者 黃昱程 財金資訊公司副總經理 文化大學商學院兼任副教授

年份：2017規格：572頁 /單色 /平裝定價：760元

ISBN-13：9789865632861ISBN-10：9865632861

教學配件：PowerPoint

NEW!

年份：2018規格：雙色 /平裝定價：未定

ISBN-13：出版中ISBN-10：出版中

教學配件：教學資源光碟 ( PowerPoint /習題解答 )

Managerial Economics: Applications, Strategy, and Tactics 14/e

編 譯 胡均立 交通大學經營管理研究所教授 兼管理學院院長

邱俊榮 中央大學經濟系教授作 者

James R. McGuigan & R. Charles Moyer & Frederick H.deB. Harris

管理經濟學 十四版

目 錄

第一篇 導論 第 1章 導論與公司的目標 / 第 2章 基本經濟概念 第二篇 需求與預測 第 3章 需求分析 / 第 4章 需求的估計 / 第 5章 商業與經濟的預測 第三篇 生產與成本 第 6章 生產經濟 / 第 7章 成本分析 / 第 8章 成本理論的應用 第四篇 訂價與產量決策：策略與戰術 第 9章 價格、產量與策略：完全競爭與獨占性競爭 / 第 10章 價格與產量的決定：獨占與優勢廠商 / 第 11章 價格與產量的決定：寡占理論 / 第 12章 最佳實務戰術：賽局理論 / 第 13章 訂價方式與分析

年份：2017規格：552頁 /單色 /平裝定價：820元

ISBN-13：9789865632908ISBN-10：986563290X

教學配件：PowerPoint

NEW!

作 者 Michael Baye Indiana University Jeff Prince Indiana University

MANAGERIAL ECONOMICS ANDBUSINESS STRATEGY9/e

年份：2017規格：單色 /平裝定價：未定

ISBN-13：出版中ISBN-10：出版中

教學配件：教學資源光碟 ( PowerPoint /題庫 /習題解答 )

作 者 James R. McGuigan JRM Investments R. Charles Moyer University of Louisville Frederick H.deB. Harris Wake Forest University

MANAGERIAL ECONOMICSApplications, Strategy, and Tactics 14/e

The text is structured, like many others, around demand, production, cost and pricing theory in context, but the difference here is the context. Students are motivated to learn analytical tools by first becoming immersed in and motivated by deep fact situation contexts. Consequently, in each of the first 12 chapters this book teaches the students why a new technique is important by first demonstrating what it can be used to accomplish in business practice. Only then, do we delve into the theory that applies.

Contents

PART I: INTRODUCTION Ch 1 Introduction and Goals of the Firm / Ch 2 Fundamental Economic Concepts PART II: DEMAND AND FORECASTING Ch 3 Demand Analysis / Ch 4 Estimating Demand 4A Problems in Applying the Linear Regression Model / Ch 5 Business and Economic Forecasting / Ch 6 Managing in the Global Economy 6A Foreign Exchange Risk Management PART III: PRODUCTION AND COST Ch 7 Production Economics 7A Production Economics of Renewable and Exhaustible Natural Resources, Advanced Material / Ch 8 Cost Analysis / Ch 9 Applications of Cost Theory PART IV: PRICING AND OUTPUT DECISIONS: STRATEGY AND TACTICS Ch10 Prices, Output, and Strategy: Pure and Monopolistic Competition / Ch11 Price and Output Determination: Monopoly and Dominant Firms / Ch12 Price and Output Determination: Oligopoly / Ch13 Best-Practice Tactics: Game Theory 13A Entry Deterrence and Accommodation Games / Ch14 Pricing Techniques and Analysis 14A The Practice of Revenue Management PART V: ORGANIZATIONAL ARCHITECTURE AND REGULATION Ch15 Contracting, Governance, and Organizational Form 15A Auction Design and Information Economics / Ch16 Government Regulation / Ch17 Long-Term Investment Analysis

年份：2017規格：689頁 /雙色 /精裝定價：1450元

ISBN-13：9781305506381ISBN-10：1305506383

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 )

一、 涵蓋「管理經濟」理論之運用，如市場供需原則、生產理論、成本理論、完全競爭價格理論、不完全競爭價格理論（包括獨

占市場、寡占市場、獨占性競爭市場）、組織理論、政府管理

理論；同時亦深入將理論與實務結合。

二、 提供計量經濟方法來探討供給與需求預測，公司成本最小與生產數量最大之最適投入與產出之推估。

三、 以賽局理論說明企業如何在價格與非價格策略上做最佳選擇，同時也在組織理論提供企業管理上之重要參考。

四、系統性思維將可提供科技廠商有效率的管理，也提供所有對管

理有興趣的讀者重要參考。

Contents

Ch 1 The Fundamentals of Managerial Economics / Ch 2 Market Forces: Demand and Supply / Ch 3 Quantitative Demand Analysis / Ch 4 The Theory of Individual Behavior / Ch 5 The Production Process and Costs / Ch 6 The Organization of the Firm / Ch 7 The Nature of Industry / Ch 8 Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets / Ch 9 Basic Oligopoly Models / Ch10 Game Theory: Inside Oligopoly / Ch11 Pricing Strategies for Firms with Market Power / Ch12 The Economics of Information / Ch13 Advanced Topics in Business Strategy / Ch14 A Manager's Guide to Government in the Marketplace

NEW!即將出版

一、 新觀念：除統計資料、圖表全面更新外，對於貨幣銀行學已形成或發展中的新觀念、新思維亦加以闡述。

二、 架構化：有組織的從介紹貨幣基本概念、金融體系運作、銀行管理、央行與貨幣政策執行，到貨幣理論的探討，並輔以許多

簡單易懂的圖表，讓讀者清楚了解貨幣銀行學的全貌。 三、 本土素材：書內各種統計資料，儘量以我國為主，並以實際現

況來解釋各種制度及理論。 四、 國際視野：為提高國際視野，並期使理論與實務能配合，本書

採取以下作法：(1) 內文在闡述貨銀理論時，儘量以國際數據或案例予以說明；(2) 精選許多「國際瞭望」專欄。

統 計經 濟

2726

NEW!

NEW!即將出版

NEW!

作 者

Dennis R. Appleyard Davidson CollegeAlfred J. Field, JR. University of North Carolina at Chapel Hill

INTERNATIONAL ECONOMICS9/e

This book follows the traditional division of international economics into the trade and monetary sides of the subject. Although the primary audience for the book will be students in upper-level economics courses, the material can effectively reach a broad, diversified group of students – including those in political science, international studies, history, and business who may have fewer economics course in their background.

作 者 Walter Nicholson Amherst College Christopher Snyder Dartmouth College

MICROECONOMIC THEORYBasic Principles & Extensions 12/e

This edition represents our efforts to continue refining and modernizing our treatment of microeconomic theory. Despite the significant change appearing in virtually every chapter, the text retains all of the elements that have made it successful for so many editions. The basic approach is mathematical tools needed to go further in their studies. The text also seeks to facilitate that linkage by providing many numerical examples, advanced problems, and extended discussions of empirical implementation – all of which are intended to show students how microeconomic theory is used to today.

Contents

PART I: INTRODUCTION Ch 1 Economic Models / Ch 2 Mathematics for Microeconomics PART II: CHOICE AND DEMAND Ch 3 Preferences and Utility / Ch 4 Utility Maximization and Choice / Ch 5 Income and Substitution Effects / Ch 6 Demand Relationships Among Goods PART III: UNCERTAINTY AND STRATEGY Ch 7 Uncertainty / Ch 8 Game Theory PART IV: PRODUCTION AND SUPPLY Ch 9 Production Functions / Ch10 Cost Functions / Ch11 Profit Maximization PART V: COMPETITIVE MARKETS Ch12 The Partial Equilibrium Competitive Model / Ch13 General Equilibrium and Welfare PART VI: MARKET POWER Ch14 Monopoly / Ch15 Imperfect Competition PART VII: PRICING IN INPUT MARKETS Ch16 Labor Markets / Ch17 Capital and Time PART VIII: MARKET FAILURE Ch18 Asymmetric Information / Ch19 Externalities and Public Goods

年份：2017規格：單色 /平裝 定價：未定

ISBN-13：9781138208056ISBN-10：1138208051

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 /習題解答 )

年份：2017規格：761頁 /單色 /精裝定價：1360元

ISBN-13：9781305505797ISBN-10：1305505794

教學配件：教學資源光碟 ( PowerPoint /題庫 /習題解答 )

年份：2017規格：803頁 /雙色 /平裝定價：未定

ISBN-13：9781259251368ISBN-10：1259251365

教學配件：教學資源光碟 ( PowerPoint /教師手冊 /題庫 )

The 8th edition of this key textbook has been revised and updated throughout, and reflects changes since the implementation of the PPACP. It also revises its treatment of healthy insurance, and introduces the important literature on social capital as it applies to individual and public health. Written from the perspective of professional economists, it organizes topics in sections: Basic Economics Tools; Supply and Demand; Information and Insurance Markets; Key Players (hospitals, physicians, labor markets, pharmaceutical industry); Social Insurance; and Special Topics (economic bads, and social capital).

作 者 Sherman Folland Oakland University Allen C. Goodman Wayne State University Miron Stano Oakland University

THE ECONOMICS OF HEALTH AND HEALTH CARE8/e

作 者 Douglas Lind Coastal Carolina University William Marchal University of Toledo Samuel Wathen Coastal Carolina University

STATISTICAL TECHNIQUES IN BUSINESS & ECONOMICS17/e

Contents

Ch 1 What Is Statistics? / Ch 2 Describing Data: Frequency Tables, Frequency Distributions, and Graphic Presentation / Ch 3 Describing Data: Numerical Measures / Ch 4 Describing Data: Displaying and Exploring Data / Ch 5 A Survey of Probability Concepts / Ch 6 Discrete Probability Distributions / Ch 7 Continuous Probability Distributions / Ch 8 Sampling Methods and the Central Limit Theorem / Ch 9 Estimation and Confidence Intervals / Ch10 One-Sample Tests of Hypothesis / Ch11 Two-Sample Tests of Hypothesis / Ch12 Analysis of Variance / Ch13 Correlation and Linear Regression / Ch14 Multiple Regression Analysis / Ch15 Nonparametric Methods: Nominal Level Hypothesis Tests / Ch16 Nonparametric Methods: Analysis of Ordinal Data / Ch17 Index Numbers / Ch18 Time Series and Forecasting / Ch19 Statistical Process Control and Quality Management / Ch20 An Introduction to Decision Theory

NEW!即將出版

NEW!

作 者 Neil A. Weiss Arizona State University

INTRODUCTORY STATISTICS 10/e

Contents

PART I: INTRODUCTION Ch 1 The Nature of Statistics PART II: DESCRIPTIVE STATISTICS Ch 2 Organizing Data / Ch 3 Descriptive Measures PART III: PROBABILITY, RANDOM VARIABLES, AND SAMPLING DISTRIBUTIONS Ch 4 Probability Concepts / Ch 5 Discrete Random Variables / Ch 6 The Normal Distribution / Ch 7 The Sampling Distribution of the Sample Mean PART IV: INFERENTIAL STATISTICS Ch 8 Confidence Intervals for One Population Mean / Ch 9 Hypothesis Tests for One Population Mean / Ch10 Inferences for Two Population Means / Ch11 Inferences for Population Standard Deviations / Ch12 Inferences for Population Proportions / Ch13 Chi-Square Procedures PART V: REGRESSION, CORRELATION, AND ANOVA Ch14 Descriptive Methods in Regression and Correlation / Ch15 Inferential Methods in Regression and Correlation / Ch16 Analysis of Variance (ANOVA) PART VI: MULTIPLE REGRESSION AND MODEL BUILDING; EXPERIMENTAL DESIGN AND ANOVA Module A Multiple Regression Analysis / Module B Model Building in Regression / Module C Design of Experiments and Analysis of Variance

年份：2017規格：763頁 /彩色 /平裝定價：1360元ISBN-13：9781292099729ISBN-10：1292099720

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作 者

Bruce L. Bowerman Miami UniversityRichard T. O'Connell Miami UniversityEmily S. Murphree Miami University

BUSINESS STATISTICS IN PRACTICE8/e

Contents

Ch 1 An Introduction to Business Statistics and Analytics / Ch 2 Descriptive Statistics: Tabular and Graphical Methods and Descriptive Analytics / Ch 3 Descriptive Statistics: Numerical Methods and Some Predictive Analytics / Ch 4 Probability and Probability Models / Ch 5 Discrete Random Variables / Ch 6 Continuous Random Variables / Ch 7 Sampling Distributions / Ch 8 Confidence Intervals / Ch 9 Hypothesis Testing / Ch10 Statistical Inferences Based on Two Samples / Ch11 Experimental Design and Analysis of Variances / Ch12 Chi-Square Tests / Ch13 Simple Linear Regression Analysis / Ch14 Multiple Regression and Model Building / Ch15 Time Series Forecasting and Index Numbers / Ch16 Process Improvement Using Control Charts / Ch17 Nonparametric Methods / Ch18 Decision Theory / Appendix A Statistical Tables / Appendix B An Introduction to Box-Jenkins Models

年份：2017規格：890頁 /彩色 /平裝定價：1380元ISBN-13：9781259253324ISBN-10：1259253325

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NEW!

Lind/Marchal/Wathen is a perennial market best seller due to its comprehensive coverage of statistical concepts and methods delivered in a student friendly, step-by-step format. The text presents concepts clearly and succinctly with a conversational writing style and illustrates concepts through the liberal use of business-focused examples that are relevant to the current world of a college student. Known as a "student's text," Lind's supporting pedagogy includes self-reviews, cumulative exercises, and coverage of software applications including Excel, Minitab, and MegaStat for Excel.

年份：2018規格：863頁 /彩色 /平裝定價：未定

ISBN-13：9781259921803ISBN-10：1259921808

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