On the paper provided…• Create a band/artiste that would appeal to one of the

following audience groups:

– Female teens (13-16).– University students.– Graduate males (21-24).

– Include:• Name• Genre of music• Style of music• Style (fashion) (this can include an image)• How they would be promoted• How they appeal to their audience.

Music Promotion

Lesson 5

In this lesson we will…

• be regulating our portfolio ideas.

Time to get creative• You have twenty minutes to mindmap ideas for your

music video.

• I want to know:– Name– What song you are going to use?– Who you will be using for your band/artiste? – Which audience will you be appealing to?– How you are going to style them?– How are you going to promote them?– A basic idea of what you are going to do for your music video.

Ain’t that a pitch• You are now going to write a pitch of your ideas which you will

present to the rest of the group on Monday. You need to include the follow:

– The name of your band/artiste and why you chose it.– The genre you are going to follow and why you chose it.– What song you are going to use and why you chose it.– Who you will be using for your band/artiste and why you chose

them. – Which audience will you be appealing to and why you think they

appeal to them.– How you are going to style (both in terms of fashion and media

image) your artist and why you think this is appropriate.– How you are going to promote them.– A basic idea of what you are going to do for your music video.

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