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Page 1: Paramount Trailers

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TrailersParamount

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Paramount trailers

The freight transportation trailblazers in South Africa

Established in 1997, Paramount Trailers is a market leader in manufacturing and refurbishing commercial trailers across South Africa and the SADC region. Supplying innovative and cost effective solutions, Paramount Trailers has grown from humble beginnings to offer quality products and a personalised service to its customers. This focus has enabled the company to satisfy its customer’s needs and subsequently gain a loyal following and long standing, enviable reputation.

Following steady growth and the completion of a new manufacturing facility, Paramount Trailers prides

itself on the quality of its products and outstanding customer service.

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the company to advance but it was in 2011 that the decision to purchase land in Kliprivier Business Park and develop a new manufacturing plant was made. “We had outgrown our existing premises and it was necessary for us to upgrade our facilities. The new premises will enable us to not only significantly increase the number of trailers we are manufacturing on

Located in the Midvaal municipality, South Johannesburg, Paramount Trailers recently moved to its new 72,000m² manufacturing facility to facilitate company growth and demand of its products. Prior to the big move, the family-owned business was based in Alrode, south of Johannesburg, for 17 years. During that time, Paramount Trailers acquired numerous new premises to enable

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a monthly basis but to also operate more efficiently.” Warren Marques, Managing Director, says.This investment enables the organisation to increase its efficiencies, enabling it to produce up to 100 trailers a month, from the 40 manufactured in its old facility. The plant has an onsite design department with engineers and designers working to meet

the requirements of Paramount Trailer’s customers by providing leading innovation and cost effective solutions to their transport needs.The move has allowed the company to obtain a strong footprint across South Africa and elsewhere in Africa as it continues to acquire customers around the SADC region. In addition, Paramount Trailer’s progress has resulted in a sales team expansion to meet demand; with the company now employing over 100 members of staff. “As we have developed our footprint into new markets, new opportunities have presented themselves. Our new sales team will be able to ensure that new industries and clients are exposed to the Paramount offering,”

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comments Paulo Ribeiro, Financial Director at Paramount Trailers.From launching as a small family-run business just 18 years ago, the company has flourished to become a leader within its industry by delivering an unrivalled service to both small and large customers. “Our intention is not to be the biggest trailer manufacturer, our goal is to continue to deliver quality products and customer service that is based on personal relationships” Marques declares.It is this ethos that has safeguarded Paramount Trailer’s success as it continues to generate and secure substantial amounts of repeat business, with some of its buyer’s on-going customers that have been using the company since its founding.

“Our company is built on a firm set of values that have been critical to establish our reputation. We have a close and personal relationship with all our clients and suppliers, enabling us to not only provide them with exceptional service but to understand their business requirements and deliver cost effective and reliable solutions” adds Marques.

smooth road aheadAlthough Paramount Trailers originally focused on servicing the flat deck trailer segment of the market, the company has diversified its product portfolio considerably over the years. Now offering a wide range of products, Paramount Trailers is able to offer its clients a flexible, customised and economical solution to meet their cargo transportation

Supplying manufacturers of delivery vehicle bodies, trailers, semi trailers and containers for both the road and rail freight industries. We are dedicated to maintaining the Laursens brand and quality and growing its competiveness and product range in industry.

www.laursens.co.zaT +27 12 666 9090 M +27 83 703 1559 E [email protected]

Twistlocks | Winches | Rope Hooks | Drop Side Hinges | Spare Wheel WinchesHinges | Tautline Buckles | Tautline Tensioners | Locking Gear

A brand servicing industry for over 40 years

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needs. Understanding the market and its customer’s requirements is crucial to the company. This knowledge, along with its highly trained employees and incomparable manufacturing experience enables Paramount Trailers to meet production schedules without comprising its quality, safety or efficiency goals.Recognising that trucking is the most frequently used mode of transportation in Africa, Paramount Trailers reacts to the unique logistical requirements of every client to ensure unmatched flexibility is delivered. It is the convenience, security and efficient nature of road transportation that continues to make it the preferred method of transferring cargo across

multiple industries. Subsequently, Paramount Trailers appreciates each trade has different demands and produce quality products that are built to their client’s specifications and needs. With so many industries relying on road transport for moving raw materials, industrial supplies and fuels to name a few, the organisation is not short of potential opportunities.As the freight transportation system in Africa continues to grow, it is Paramount Trailer’s ability to meet each and every customer’s individual demands along with its renowned customer service that have helped it succeed through tough economic conditions. Thriving in their new environment, the future looks to contain a smooth road ahead for the

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African Business Coverage Issue 9

Oliver Moy PublisherFor enquiries [email protected]