Dollor.Dollor is a project specially made to showcase a variety of techniques, applications and styles under the same design container.

Developed as a clothing brand, you can travel inside the design process.

From raw conceptualization and logo proposals, to mockups on different media like print, web and editorial.

Dollor takes its name from the spanish for pain, “dolor” and the north american currency, “dollar”.

In the millenial era, people grow and live fast with a estrangement feeling within them. Dollor is a brand for the young and the wicked, for the trendy and the bold, who like to express themselves with vivid vibrant colors. The use and transfiguration of icons gives the brand a set of symbols to be used as a communicational language.

dolorDOLLOR

Symbols to share and to hold on to, to be identified with, to create a bond with others and, mainly, to make the brand recognizable.

A clean typographic choice combined with strong bold colors transmits the true values of the brand at first glance.

Stationary and other brand extensions

NEW DOLLOR CATALOGUEFRESH FACES: JULIETTE

NEW TRENDS: GLITCHKITCH

T-SHIRTSBringing my illustration skills to an actual approach and blending it in different medias. I create symbols and explore their communicational possibilities, and I also do ornaments, because life is too great to live without colors and exciting shapes.

Daniel Sevilla CerveraGraphic Designer and illustrator

Bachelor’s Degree in Graphic Design, UEM, Madrid.

Adobe Suite’s Photoshop, Illustrator, Indesign, Premiere, Acrobat DC.

Rhinoceros, Keyshot, Processing.

Windows and Mac environment.

Languages: English, Spanish and Catalan.

Macbook Pro, Cintiq.

Copic markers, pencil, acrylic, watercolor

2016- Freelancing: lettering, logo andillustration for advertisement and spanishBusiness such as Casino Royale Mallorca,design thinking writer Pilar Saura

2015- Bachelor’s Degree in Graphic Design, UniversidadEuropea de Madrid, Madrid

2015- Graphic designer and silkscreenapprentice at Hola Por Qué studio, Madrid

2015- Conducting a Vector LetteringWorkshop for Universidad Europea deMadrid , Madrid

Skills and Tools

Recent Work

EXHIBITIONS

2015-International Streetart Festival,Mulafest MadridLive Painting ShowcaseOwn exhibitor space

2014-15- Collaborative exhibition for DC Shoes Europe, DC Shoes Burning Ink Geneva, Istanbul and Madrid