print advertisements
TRANSCRIPT
Manufacturing Advertisements
Project DESCRIPTIONCreated an advertisement series for a print
industry trade journal specifically focused
on technical manufacturing services. I led
the concept development, art directed the
photo shoots, wrote the copy and
developed the graphic style for this entire
series of ads, which run monthly in FLEXO.
ChallengesThe key challenge was taking a highly
technical service and developing a cheeky,
eye-catching concept targeted at a very
specific audience - the manufacturing
specialists that subscribe to this journal.
Wordplay and bright graphics enliven a
traditionally dull subject.
PublicationFLEXO Magazine