pro voke march 2014 global tech women conference
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Habits & Habit Loops
Have POSITIVES & NEGATIVES
• Task
• Cue
• Signal
• Task Accomplishment
• Reward
• Positive Reinforcement
Routine
The way we perform the task
Cycle Repeats
*The Power of Habit, Charles Duhigg

Let’s Explore What Happens in a Habit Loop
How do we
INNOVATE?
Routine
Cycle Repeats
• Task
• Cue
• Signal
• Task Accomplishment
• Reward
• Positive Reinforcement

New Habits & Habit Loops
What-If ???
?
Risk
New Cycle?

Resistance VERY HIGH in Habit Loops
FACT: Larger the Company greater
dependency on habits
Resistance to
Disrupt
Habit
Loop
Resistance
to Disrupt f
First we need to address the RESISTANCE issue
f
_____________________________________
Rate of active and
diverse innovation

Possibilities
Objectives
Innovative
outcomes
Experimentation
Prototyping
Lead to Innovation
Many ways to do things
The Habit Loops
• Task
• Cue
• Signal
• Task Accomplishment
• Reward
• Positive Reinforcement
Routine
Cycle Repeats
New Innovation Ladder Breaking the Habit Loops

INNOVATION
Intelligence is static
Desire to look smart
(Goal: be smart now)
Desire to learn
(Goal: become smarter)
These place people on different paths by
influencing behaviors and tendencies
Present-focused
Self-worth and identity tied to
outcome
Potential is sum of current
capabilities
Future-focused
Potential is based on continued
effort and learning
Dweck, Carol S. Mindset: The New Psychology of Success. New York: Ballantine Books. 2006.
Intelligence can be developed
Self-worth and identity tied to personal
development
Fixed mindset Growth mindset

INNOVATION
Challenges
Success of others
Criticism
Effort
Obstacles
…avoid challenges
…get defensive or give up easily
…see effort as fruitless or worse
…ignore useful negative feedback
…feel threatened by success of others
…embrace challenges
…persist in the face of setbacks
…see effort as the path to mastery
…learn from criticism
…find lessons and inspiration in the
success of others
Intelligence is static Intelligence can be developed
As a result, we may plateau
early and achieve less than our
full potential
As a result, we achieve higher
than our potential
Fixed mindset Growth mindset

Individuals who strive endlessly for success (the fixed mindset) end up being
less successful in the long term than those who strive for learning and
personal development (the growth mindset).
Here is the paradox:
Therefore, do not focus on the outcome, but on the journey and personal
growth that comes with it. Then will you become truly successful!

To INNOVATE:
We need to break the Habit
Loop!
How?

5 stages of
Resistance to Disruption

5 stages of
Resistance to Disruption

5 stages of
Resistance to Disruption

5 stages of
Resistance to Disruption

5 stages of
Resistance to Disruption

5 stages of
Resistance to Disruption




Possibilities
Objectives
Innovative
outcomes
Experimentation
Prototyping
Lead to Innovation
Many ways to do things
The Habit Loops
• Task
• Cue
• Signal
• Task Accomplishment
• Reward
• Positive Reinforcement
Routine
Cycle Repeats
New Innovation Ladder Breaking the Habit Loops

In order to successfully disrupt and
innovate, all participants of the
organization have to be involved and
working together.
The 3-Legged Stool Methodology

