publicidad
TRANSCRIPT
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recursos lingüísticos en publicidad
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metáfora
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personificación
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comparación
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hipérbole
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sinécdoque
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metonimia
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elipsis
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análisis de publicidad
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1_ referencia2_ significado3_ significantes
a. mensaje denotadob. connotadores
4_ léxicos idiolecto
5_ función del texto (de anclaje o de relevo)
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