TZ

B18

the future, now

RETAIL PREVIEWSUMMER16

Preview summer16 season has taken over the retail market and the main trends are now more evident at the high street. The temperature is not rising yet but all fashion retailers launched their resort collections. They are moving fast.

The Preview Summer16 most important trends are: Neo Comfort, Modern Utilitarian, Clever Tailoring, and Manufactured Artisanal, Cut Out and Contemporary-retro

The new concept of comfort was designed specially for consumers with use of soft fabrics, maximized and glamorous loungewear silhouettes in a complex architecture of clothing through multiple combinations of details, silhouettes, trimmings, patterns and prints.

A clever and modern tailoring arrived this season with simplicity and beauty accompanied by the utilitarian pieces in a mixture of styles.

Retail is fantastically making the flair artisanal in manufactured clothing

Cut out and cropped pieces make the summer even sexier and really fun.

Slim silhouettes, micro lengths, patterns and prints all inspired by the grooving of 60’ and 70’.

The summer is here and it changes every week, the retail is unstoppable.

Preview Summer16 domina o varejo no hemisfério norte e as principais tendências tornam-se mais evidentes nas principais lojas. A temperatura ainda não está subindo, mas o varejo já lançou suas coleções de Alto Verão em sintonia e agilidade.

As principais tendências do Preview Summer 16 são: Neo-conforto; utilitário moderno, alfaiataria inteligente e artesanal industrializado, cut-out e o retrô-contemporâneo.

O novo conceito de conforto foi desenhado especialmente para os consumidores, usando tecidos macios, silhuetas maximizadas e loungewear em puro glamour em uma arquitetura complexa através de múltiplas combinações de detalhes, silhuetas, aviamentos, padronagens e estampas.

Uma alfaiataria inteligente e moderna chegou nesta estação no hemisfério norte com simplicidade e beleza acompanhada pelas peças utilitárias em uma mistura de estilos.

O varejo traz um fantástico flair artesanal em roupas fabricadas.

Peças cut-out e cropped fazem o verão ainda mais sexy e divertido.

Silhuetas alongadas, comprimentos micro, padronagens e estampas inspiradas pelos anos 60 e 70.

O verão chegou, mas o varejo caminha para frente, ele nunca para.

RETAIL INFORMATIONpreview summer16

EN.U

K

PT.

BR

#2

RETAIL INSPIRATIONpreview summer16

Be inspired by TZB18, our new information bureau for this week.

In this report you will get instant visibility of the retail’s anatomy and all the super fresh trends that are happening

right now on the retail market.

The Preview Summer16 is blooming in loose cool silhouettes, cropped, cut-out and clever tailoring getting ready for a hot season.

Beautiful manufactured artisanal pieces inspired by India, Latin American, boho and 70s, a clever tailoring, cropped and cut-out garments are also major elements for all retailers this week.

Celebrating an impeccable work in visual merchandising, all shapes, colours and details in a fantastic presentation of their designs.

It’s June already and the pieces are starting to have slower releases. Ready for summertime, all resort collections are in the stores right now.

We observe that some fast retailers are starting to experiment a little in anticipation of next season, especially with colours.

Inspire-se com o TZB18, no nosso novo bureau dessa semana.

Nele, você terá acesso as tendências frescas que estão acontecendo no varejo do hemisfério norte nesse exato

momento.

Nas silhuetas a inspiração no artesanal manufaturado, Índia, América Latina, nos anos 70’ em uma boho vibe, peças cropped e cut-out .

Celebramos cores e formas em um trabalho impecável de apresentação de VM no varejo.

Estamos em Junho, onde novas criações Preview Summer16 começam a diminuir e o varejo inicia uma pequena antecipação especialmente em cores, preparando o mercado para a próxima estação.

tZB 18retail • preview summer16

PT.BREN.UK

#4

17-1563 TCX 16-0950 TCX 19-3955 TCX

18-5913 TCX 11-0605 TCX

pantoneretail • preview summer16

#5

pantone•harmonyretail • preview summer16

TOP COLOURS

#6

technicaldrawingretail • preview summer16

key-piece/ front

Playsuit + Grossgrain +

Colour Trend + Cut-out + Pleat +

Sportswear

Macaquinho + Gorgurão + Tendência Cor + Cut-out + Prega

+ Esportivo

#8

key-piece/ back

#9

technical drawing

Technical Note• Silhouette:playsuit‘V”-neck;• Fabric:grossgrain;angledarmhole• Trimming:invisiblemetalzipper55cm

• Detail:trianglecut-out;pleat• Finishing:acetatelining

Ficha Técnica• Silhueta: macaquinho decote “V”;cavaangular;

• Tecido:gorgurão• Aviamento:zíper55cmmetal• Detalhe:vazadotriangular;prega• Acabamento:forroacetato

#10

key-piece/ front

#11

key-piece/ back

#12

detailretail • preview summer16

#13

key-piece/ front

Arabesque Mix PrintEstampa Arabesco Mix

#14

key-piece/ front

#15

key-piece/ front

#16

key-piece/ front

#17

key-piece/ front

#18

key-piece/ back

#19

key-piece/ back

#20

key-piece/ back

#21

styleretail • preview summer16

Todos os direitos reservados a dB FORECASTING & CONSULTING LTD.

Nenhuma parte desta obra pode ser reproduzida, arquivada ou transmitida de nenhuma forma ou por nenhum meio, sem a permissão expressa e por escrito da dB - Forecasting & Consulting Ltd.

The content of this digital bureau is the exclusive property of dB FORECASTING & CONSULTING LTD. protected by copyright, and other intellectual property rights.

It is not to be otherwise reproduced, transmitted, made available on a network or used to create derivative works without our prior written consent. All rights reserved.

w w w . t r e n d z b u r e a u . c o m