simplicity - design thinkings and methodologies behind dailycost

41
CSDN Go Mobile in Hangzhou, 2013.06.22 Simplicity - Design Thinkings and Methodologies behind DailyCost DAILYCOST 产品设计背后的“简单”思考 梁国鹏 Guopeng Liang

Upload: guopeng-liang

Post on 12-Jun-2015

1.994 views

Category:

Design


4 download

TRANSCRIPT

Page 1: Simplicity - Design Thinkings and Methodologies behind DailyCost

CSDN Go Mobile in Hangzhou, 2013.06.22

Simplicity - Design Thinkings and Methodologies behind DailyCostDAILYCOST 产品设计背后的“简单”思考

梁国鹏 Guopeng Liang

Page 2: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

梁国鹏

Page 3: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

iBasketAlienhome Tikk-Tekk Rainbow

Page 4: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

INNOVATEFORHAPPINESS.为幸福而创。

Page 5: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

A simple, elegant and intuitive expense trackerto organize your daily finance.

Page 6: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

VIDEO

Page 7: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

HTML5跨平台特性

ONE独立设计开发者

350,000+总下载量

TOP RANK排行榜名列前茅

4.5+用户评分

12+多国语言面向全球用户

Page 8: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Why DailyCost, anotherexpense tracking app?!

Page 9: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Page 10: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customer Services

Page 11: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customer Services

Page 12: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customer Services

Page 13: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customer Services

Page 14: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customer Services

Page 15: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

But hey!! How did you ALONEmanage to do ALL these?!

Page 16: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Design is not the narrow application of formal skills,it is a way of thinking.

— Chris PullmanVice President of Design and Branding for WGBH

设计不是狭隘的应用技巧,而是一种思考方式。

Page 17: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

简 单to simplify to focus

Page 18: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

找寻机会快速验证迭代成长

Page 19: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

找寻机会Finding out the real opportunity.

Page 20: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

10 11

Page 21: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

One form to rule them all.

Page 22: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Socks by MUJI.

Page 23: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

B A

D C

功能性Functionality

易用性Ease of use

DailyCost OpportunitiesWith all due respect to all apps presented in this chart;-)

Page 24: Simplicity - Design Thinkings and Methodologies behind DailyCost
Page 25: Simplicity - Design Thinkings and Methodologies behind DailyCost

1 下拉 / Pull down

Page 26: Simplicity - Design Thinkings and Methodologies behind DailyCost

3

2 选分类 / Category

填金额 / Number

Page 27: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

让记帐变成一种享受It’s all about your experience.

Page 28: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

快速验证Test your idea real fast.

Page 29: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

?

Week #1Idea turned into pixels, April 2012

Page 30: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Week #6First alpha version, June 2012

Page 31: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

Week #20Submitted to the App Store, September 2012

Page 32: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

PresentAfter 6 upgrades.

Page 33: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

¿Cuál es el factor más influyente?Co je nejvlivnější faktor?

Ποιος είναι ο πιο σηµαντικός παράγοντας?Qual é o fator mais influente?

最も影響力のある要因は何ですか?什么才是最重要的?

What’s the most influential factor?Was ist der einflussreichste Faktor?

Hva er den mest innflytelsesrike faktoren?Какой самый влиятельный фактор?

En etkili faktör nedir? — Google Translate

Page 34: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

产品设计 开发实现 推广营销 客户服务Product Design Development Promotion Customers

Page 35: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

迭代成长Grow with user feedback.

Page 36: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

倾听用户之声月度统计

密码保护

多币种记帐备份

多个设备间同步

iPad版

网页版

清空所有数据

更多的分类用自己的图片做背景

支持更多的货币

支持更多国家的语言

拍照记帐

语音记帐

可以修改记帐时间

记帐提醒

自动备份

自定义类别银行卡帐单导入

支付宝交易导入

LCP支持

Listen to users.报销

多个帐本

和亲人一起记帐

邮件寄送帐单

支持记录收入

导出Excel文件

区分现金和刷卡

Page 37: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

聚焦Plans and focus.

月度统计密码保护

多币种记帐备份

多个设备间同步

iPad版

网页版

清空所有数据

更多的分类用自己的图片做背景

支持更多的货币

支持更多国家的语言

拍照记帐

语音记帐

可以修改记帐时间

记帐提醒

自动备份

自定义类别银行卡帐单导入

支付宝交易导入

LCP支持

报销

多个帐本

和亲人一起记帐

邮件寄送帐单

支持记录收入

导出Excel文件

区分现金和刷卡

Page 38: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

新的机会New opportunities.

月度统计密码保护

多币种记帐备份

多个设备间同步

iPad版

网页版

清空所有数据

更多的分类用自己的图片做背景

支持更多的货币

支持更多国家的语言

拍照记帐

语音记帐

可以修改记帐时间

记帐提醒

自动备份

自定义类别银行卡帐单导入

支付宝交易导入

LCP支持

报销

多个帐本

和亲人一起记帐

邮件寄送帐单

支持记录收入

导出Excel文件

区分现金和刷卡

Page 39: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

经验收获Lessons learned.

Page 40: Simplicity - Design Thinkings and Methodologies behind DailyCost

DailyCost by Guopeng Liang | CSDN Go Mobile in Hangzhou

突破 聚焦 借力人的角色定位市场的突破口

巧排优先抓重点集中力量做精品

借助集体的智慧与用户一同成长