social media template: social media branding
DESCRIPTION
In step three in Smart Idea Lane (http://smartidealane.com/social-media-template-social-media-branding) Social Media Template, the Social Media Branding aspects. For more information, check out the Smart Idea Lane (http://smartidealane.com).TRANSCRIPT
Social Media TemplatePart Three: Social Media Branding
It’s all about your brand
Your name is not a “.COM” onlyYour accounts can serve different mediaYour social media should be for your “crowd”Same LogosSame ImagesSame Brand Message
Account Names, All the Same
You want to choose similar account names...
Account Names, All the Same
You want to choose similar account names…
http://facebook.com/SmartIdeaLanehttp://twitter.com/SmartIdeaLnhttp://plus.google.com/Smartidealane
Account Names, All the Same
TheXXXXXXOnlineTheRealXXXMoreXXXYourXXX
Customize Your Accounts
1. Profile Pic
Customize Your Accounts
1. Profile Pic2. Cover Photo
Customize Your Accounts
1. Profile Pic2. Cover Photo3. Background Photo
Customize Your Accounts
1. Profile Pic2. Cover Photo3. Background Photo4. Descriptions
Customize Your Accounts
1. Profile Pic2. Cover Photo3. Background Photo4. Descriptions5. Links / Associations
Create icons and links
Make sure that your social media platforms, RSS feeds and contact forms are all linked on your site.
Create custom icons if neededMake them as visible as needed
Make the brand cohesive
They need to be separate, but be dead on for the brand…
Make the brand cohesive
They need to be separate, but be dead on for the brand…
- Social media platforms and site use same icons, logos and colors
Make the brand cohesive
They need to be separate, but be dead on for the brand…
- Social media platforms and site use same icons, logos and colors- use same fonts (if possible), and same fonts in your images / videos
Make the brand cohesive
They need to be separate, but be dead on for the brand…
- Social media platforms and site use same icons, logos and colors- use same fonts (if possible), and same fonts in your images / videos- all small icons need to be the exact same
Final questions to ask...
1. How are each type of media seen in social feeds?2. Can you keep the branding similar?3. Do you need help?4. Do you need to rebrand, or make new images for headers, backgrounds, etc?
For more information...
http://smartidealane.com