Handout

Research Institute of Economy, Trade and Industry (RIETI)http://www.rieti.go.jp/en/index.html

RIETI Policy Seminar

Standards and Intellectual Property: Strategies Japan should adopt in

light of current global trends

FUKUOKA NorikoSenior Manager of Licensing Department,

Panasonic Intellectual Property Management Co., Ltd.

December 8, 2017

標準化と知財

－ ビジネスモデルと市場競争の観点から ー

Standards and IP

– from the viewpoint of business model and

market competitions－

パナソニックIPマネジメント（株）

ライセンス部 担当部長

福岡則子

Noriko Fukuoka

Senior Manager

Licensing Department,

Panasonic Intellectual Property

Management Co., Ltd

2017 Dec. 08 1

2017 RIETI Policy Seminar

– Standards and Intellectual Property – Strategies Japan should adopt in light of current global trends

Mobile Patent Suits as of 2011

2

This chart was created using the information described in Thomson Reuters ”Mobile Patent Suits – Graphic of the Day” https://blogs.thomsonreuters.com/answerson/mobile-patent-suits-graphic-day/

Nokia Apple

Samsung LG

ZTE Ericsson Huawei Barnes & Noble

Foxconn

Inventec

Motorola

Oracle

Amazon

HTC

Qualcomm RIM

Windows Phone 陣営 iPhone BlackBerry

Android陣営

買収

Google

Kodak

Sony

Microsoft

Litigation

Settle the litigation

License

Android 特許 Android 特許

ﾃﾞｼﾞﾀﾙｶﾒﾗ 特

許

Java 特許

GSM

/W

CDM

A 特

許

LTE/ﾃﾞｰﾀ通信ｶｰﾄﾞ

特許

通信技術

特許

３G 特許

WiF

i/H.2

64 特

許

2017 Dec. 08

3

Apple v Samsung EC委員会調査 ３G特許での差止請求

Brussels, 31 January 2012 – The EC has opened a formal investigation to assess whether Samsung has

abusively, and in contravention of a commitment it gave to the ETSI, used certain of its

SEPs to distort competition in European mobile device markets, in breach of EU antitrust

rules.

Apple, Microsoft v Motorola EC委員会調査 FRAND違反

Brussels, 03 April 2012 - The EC has opened two formal antitrust investigations against Motorola

Mobility Inc. to assess whether Motorola has abusively, and in contravention of

commitments it gave to SSOs, used certain of its SEPs to distort competition in the

Internal Market in breach of EU antitrust rules.

Apple v Motorola 米国訴訟 FRAND Royalty – Injunction

Northern District of Illinois by Judge Posner on June 22, 2012 The value conferred by the patent itself as distinct from the additional value— the

hold-up value—conferred by the patent’s being designated as standard-essential.

By committing to license its patents on FRAND terms, a royalty is adequate

compensation for a license to use that patent

Disputes on FRAND Declaration

2017 Dec. 08

Smart Phone War involving FRAND SEPs & SSO

Smart Phone War

Seeking compensation for WiFi & H.264 SEPs

Seeking Injunction by 3G SEPs Apple

Google

Microsoft

Is it the abuse of rights to seek an injunction based on FRAND SEPs?

How to calculate the reasonable royalty amount for FRAND SEPs?

Sumsong

Motorola

Standard Setting Organization

Contribution Idea Market

Adoption Adequate

Rewards

IPR

policy

FRAND

2017 Dec. 08 4

EC

USA

DOJ

5

Qualcomm Broadcom

Mediatek Intel

Apple

Microsoft

ZTE

Cisco

HP

Nokia/NSN Ericsson

Alcatel Lucent

Panasonic Blackberry

Dolby

Orange

Deutsche Telekom

NTT

Motorola

Samsung

KDDI

Inter Digital

Safe Harbor Approach セーフハーバー派

Prohibition of Injunction 差止請求権 禁止派

GE

Chip 半導体

Handset 端末 Base

Station 基地局

Career 通信事業者

ITU Patent Roundtable & IPR Adhoc Meeting 2012～

Verizon

Others 他

FHG

Huawei

2017 Dec. 08

Approved Contribution in 3GPP for LTE

0

50

100

150

200

250

300

This chart was created using the data described in

平成23年度 特許出願技術動向調査報告書 （概要） 携帯高速通信技術（LTE） 特許庁 平成24年4月

H. 23 year patent application technology trend survey report (summary)

Mobile High Speed Communication Technology (LTE) Japan Patent Office H.24

https://www.jpo.go.jp/shiryou/pdf/gidou-houkoku/23lte.pdf

2017 Dec. 08

6

The cumulative number of litigation filed by NPE from 2009 to 2013

0

20

40

60

80

100

120

140

160

180

200

This chart was created using the data described in

Ann Armstrong, Joseph J. Mueller, & Timothy D. Syrett,

The Smartphone Royalty Stack: Surveying Royalty Demands for the

Components Within Modern Smartphones (Working Paper, May 29, 2014)

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2443848.

2017 Dec. 08

7

-5%

5%

15%

25%

35%

45%

55%

GSM WCMA LTE

Qualcomm

Mediatek

Samsung

Intel

Broadcom

Motorola

-5%

5%

15%

25%

35%

45%

55%

GSM WCMA LTE

Ericsson

Huawei

Nokia/NN

Alcatel Lucent

ZTE

Samsung

Cisco

-5%

5%

15%

25%

35%

45%

55%

GSM WCMA LTE

Samsung

Nokia

Motorola

BlackBerry

Huawei

ZTE

Apple

Base Band Vendors Base Station Vendors Handset Vendors

Market Share of GSM, WCDMA and LTE

2017 Dec. 08 8

Situation of USA, EU and Japan

USA Obama

Administration

• Growth of CLOUD business : Apple, Google, Amazon, Facebook

• American Invents Act 2011 (Anti-NPE)

• President Obama vetoes Samsung patent ban on iPhone 2013

• IEEE IPR Policy change (Smallest Saleable Unites) 2015

• Case Law: Judge Robart’s RAND analysis, e-Bay case (Injunction)

EU

• Promoting “Industry 4.0”

• European Parliament:

– European Standards for the 21st Century Open Trade

• CJEU decision on injunction under FRAND SEPs (Huawei v ZTE)

• Case : Unwired Planet (UK),

• European Commission: Communication on SEP Licensing

Japan

• Promoting “Society 5.0”

• Tokyo IP High Court : Samsung v Apple

• Japan FTC SEP Guideline

• JPO SEP License Guideline (under study)

2017 Dec. 08 9

場

Consideration Factors of the FRAND Licensing

• Promote Innovations & Industries イノベーションと産業の促進

• Benefit balance between right

holders and implementers 権利者と実施者間の利益バランス

• Protect good-faith negotiators 誠実な交渉者を保護

• Establish Level Playing Field 市場競争環境の確立と維持

• Secure freedom of negotiation 交渉の自由度の確保

• Worldwide & Speedy 世界共通、迅速性

• A long-term & sustainable 長期的、持続可能

Innovation

Market

Society

2017 Dec. 08 10

The presentation content and remarks in today's presentation are

personal views, not representatives of affiliated organizations. Also, it

does not indicate any legal opinion.

本日の講演での発表内容及び発言は個人的見解であり、所属組織を代表するものではありません。また、何等かの法的見解を示したものでもありません。

Noriko Fukuoka (福岡 則子）

Panasonic IP Management

Thank you

ご清聴ありがとうございました

2017 Dec. 08 11

2017 RIETI Policy Seminar

– Standards and Intellectual Property – Strategies Japan should adopt in light of current global trends