strategic plan

56
Strategic Plan Creating Futures Together… 2003-2008 Registered Charity in UK - No. 282303 Triennial Conference Dubai, UAE 11 October 2003 “Allah never changes the grace He has bestowed on any people until they first change that which is in their hearts and that is because Allah is All-Hearing, All-Knowing” -Glorious Qur’an 8:53

Upload: elgin

Post on 05-Jan-2016

38 views

Category:

Documents


0 download

DESCRIPTION

Registered Charity in UK - No. 282303. Strategic Plan. Creating Futures Together… 2003-2008. “Allah never changes the grace He has bestowed on any people until they first change that which is in their hearts and that is because Allah is All-Hearing, All-Knowing” -Glorious Qur’an 8:53. - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Strategic Plan

Strategic Plan

Creating Futures Together…2003-2008

Registered Charity in UK - No. 282303

Triennial Conference

Dubai, UAE

11 October 2003

“Allah never changes the grace He has bestowed on any people until they first change that which is in their hearts

and that is because Allah is All-Hearing, All-Knowing”-Glorious Qur’an 8:53

Page 2: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

“I do not fear poverty amongst my Ummah more than I fear the consequences of poor planning”

-Prophet Muhammad (PBUH)

“Plan for the hereafter as though you will die tomorrow, plan for this world as though you will

live forever.”-Imam Ali ibn Abi Talib (AS)

“Raise your children differently from the way you were raised, for they are going to live in a

different time”-Imam Ali ibn Abi Talib (AS)

Page 3: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Page 4: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

Community Needs Analysis – “Where do we need to go?”

Strategic Plan – “How are we going to get there?”

Monitoring Process – “How will we know if we get there?”

Summary

Page 5: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

The strategic planning team has engaged a process never before undertaken by the World Federation

The strategic planning process will continue to measure and track its performance in meeting the community needs

“… Indeed I see the Strategic Planning exercise not as an event, but very much as a process. I envision a very lively discussion on the report and believe that this heeds to be a dynamic project as we chart own future strategies in this era where the pace of change has never been faster …”

--Dr. Hasnain Walji, President, World Federation

The participation of all members is critical to make sure the process is successful such that the World Federation can enhance its services to the community ``

“… I urge you all to engage yourselves and actively participate in this process to enable the World Federation to enhance its level of services to the community …”

--Dr. Hasnain Walji, President, World Federation

Page 6: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

To provide the World Federation with a strategic direction in order to better meet the needs of the community and carry out its work more effectively.

Survey the world-wide Khoja Shia Ithna-Asheri (KSI) community in an unbiased and scientific method to:

– Understand their current environment

– Understand their awareness and impressions of the World Federation

– Understand their needs and expectations from the World Federation

Analyse historical documents such as conference reports and board reports for key themes and trends

Examine external factors and world events and determine their impact on the KSI community

Share results of the above analysis with the World Federation Boards and Desks

Meet and work with WF Boards and Desks to set 5 year goals with annual interim targets

Introduce a rigorous management system that makes sure targets are met

Related Objectives

Primary Objective

Page 7: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

What community members have said about the strategic planning process

“Asking the community members about their views is something that really needed to be done. With this strategic plan I feel that the World Federation can carry out its mission more effectively…”

--Community Member, Tanzania

“I am very impressed with this project. The strategic planning process is comprehensive and well thought out. I pray that these efforts come to fruition.”

--Community Member, U.A.E.

“Wow! We are becoming objective and professional. To think that this was done with young and old professionals from within the community highlights our available resources within.”

--Community Member, U.S.A.

“Coming up with all of these responses is no easy accomplishment. This process clearly lays out where our community needs to go and puts in place some tools that will help us get there.”

--Community Member, Canada

Page 8: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

Creating the strategy

Educate the community in both Islamic and secular teachings leading to spiritual and economic upliftment

Design programmes and functions to involve all members of the community which will therefore increase the level of awareness of the World Federation among community members

Develop opportunities for the community to network and know one another

Promote a progressive and modern approach to community work and solving community problems

Ensure coordination among policies and share best practice across Jamaats and the World Federation

Goals of the World Federation:

Promotion of Shia Ithna-Asheri Faith Relief of Poverty in the Community

Education of Community Members

Page 9: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

Creating the strategy

A group of professionals with experience in strategic planning was assembled to manage the process

The worldwide community was systematically and objectively surveyed to determine their current living situation and future aspirations

Internal community documents were analysed to understand how the community would like to move forward

A snap shot of global trends that will impact our community was taken to help understand the forces that will shape the community

The results of the analysis were shared with the Boards and Desks of the World Federation, who have a vast amount of experience in performing the community’s work, to help them devise objectives that they will accomplish over the next 5 years

Page 10: Strategic Plan

Executive Summary

Registered Charity in UK - No. 282303“We exist to serve”

Creating the strategy

The community expects the following

Islamic and secular education

Medical advice and support

Islamic centres and the dhakireen meet the community’s religious needs

Address the needs of the community’s youth, seniors and women

This needs further investment in

• Human resources development

• Further detailed planning with performance management

Page 11: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

– Living Conditions of Community Members

– Perception of World Federation

Community Needs Analysis – “Where do we need to go?”

Strategic Plan – “How are we going to get there?”

Monitoring Process – “How will we know if we get there?”

Summary

Page 12: Strategic Plan

Where are we today?

Registered Charity in UK - No. 282303“We exist to serve”

For the first time in its history, the World Federation asked community members to give their opinions about the organisation

0

40

80

120

160

200

19-2

4

25-3

4

35-4

4

45-5

4

55-6

4

65-7

475

+N/A

0

40

80

120

160

200

Sample by Region Sample by Age

Number of

Respondents

175

111

82

64 59

25

Number of

Respondents

Age

70

94103

117

65

22

5

Source: WF Strategic Planning Survey Data

2

42

Note: N/A indicates that respondent did not provide his/her age

Page 13: Strategic Plan

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Individuals were asked about these areas of their lives

Current Activities of the

World Federation of KSIMC

Islamic Education

Career Training

Medical Advice & Support

Youth Services

Women’s Services

Senior’s

Political Representation

Secular Education

Page 14: Strategic Plan

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

All community members agreed secular education is becoming prohibitively expensive. This sentiment is felt especially in the Africa, United States, and the Middle East and among the youth

0

20

40

60

80

100

0

20

40

60

80

100

75 74 7364

Le

ve

l o

f A

gre

em

en

t

Age

“Providing Secular Education is Expensive”By Region

Disagree

Agree

“Providing Secular Education is Expensive”By Age

Avg. = 6663

59

Avg. = 66

76

6569

65

56 5750

Neither Agree

or Disagree

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

57

“The World Federation should focus on one core cometency and at present education is one of the top priorities of our community” - Community Member,Oman

Page 15: Strategic Plan

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Additionally few respondents agreed that finding a decent job was easy. This was a particular problem for the women in our community

0

20

40

60

80

100

Male Female

0

20

40

60

80

100

5450

4540

Age

“It is Easy to Find a Decent Job”By Region

“It is Easy to Find a Decent Job”By Gender

Avg. = 42

34 35

45

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree

3331

Page 16: Strategic Plan

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Obtaining medical care appears to be more serious problem in Africa and Pakistan. Among age groups, there is relative uniformity in the responses

0

20

40

60

80

100

0

20

40

60

80

100

65 63 61 60

Age

“It is Easy to Obtain Medical Care”By Region

“It is Easy to Obtain Medical Care”By Age

Avg. = 50

37 36

Avg. = 505356 55

4451

60

50

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree40

Page 17: Strategic Plan

0

20

40

60

80

100

58

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Religious persecution is a major issue for our community. This is especially true in Pakistan.

0

20

40

60

80

100

76

66 66 62

Age

“Religious Persecution is a Major Issue”By Region

“Religious Persecution is a Major Issue”By Age

Avg. = 66

50

Avg. = 66

71

63 6357

71

83

99

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree

56

Page 18: Strategic Plan

0

20

40

60

80

100

15

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Individuals perceived that the dhakireen are not effective at communicating as they could be.

0

20

40

60

80

100

51 5045 45

Age

“Dhakireen are Good at Communicating to all Parts of the Community”

By Region

“Dhakireen are Good at Communicating to all Parts of the Community”

By Age

Avg. = 43 Avg. = 434145 42

4047

53 50

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree39

34

Page 19: Strategic Plan

0

20

40

60

80

100

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

There is concern regarding the perceived effectiveness of the programmes at Islamic centres especially among the youth and the seniors

0

20

40

60

80

100

64

53 53 51

Age

“The Programme of Events at my Islamic Centre is Relevant to my Needs”

By Region

“The Programme of Events at my Islamic Centre is Relevant to my Needs”

By Age

Avg. = 46 Avg. = 4644

51 5246

3942

30

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree42 40

36

Page 20: Strategic Plan

0

20

40

60

80

100

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Most communities feel that the needs of the youth are not being met

0

20

40

60

80

100

4844 43

Age

“My Community Understands and Meets the Needs of the Youth”

By Region

“My Community Understands and Meets the Needs of the Youth”

By Age

Avg. = 39

30

Avg. = 3941 42 40 3836

42

30

40

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

42

30

“Sadly the World Federation has not provided an extensive youth structure outside the UK” Community Member, USA

Page 21: Strategic Plan

0

20

40

60

80

100

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Seniors especially feel that the community is not meeting their needs

0

20

40

60

80

100

5753

47

Age

“My Community Understands and Meets the Needs of the Seniors”

By Region

“My Community Understands and Meets the Needs of the Seniors”

By Age

Avg. = 42

24

Avg. = 424651

46

38

3034

10

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree

47 47

40

Page 22: Strategic Plan

0

20

40

60

80

100

Where are we today? Living Conditions of Community Members

Registered Charity in UK - No. 282303“We exist to serve”

Meeting the needs of women received the lowest score of any group

0

20

40

60

80

100

47 46 4541

Age

“My Community Understands and Meets the Needs of the Women”

By Region

“My Community Understands and Meets the Needs of the Women”

By Age

Avg. = 37

24

Avg. = 3740 42 40

3528

29

10

40

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

Le

ve

l o

f A

gre

em

en

tDisagree

Agree

Neither Agree

or Disagree41

Page 23: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

While all of the previous issues are important in every region of the world, particular regions face unique challenges that need to be addressed

Where are we today? Regional Summary…

Source: WF Strategic Planning Survey Data

Australia:•Communication

of dhakireen•Meeting the

needs of women, youth and

seniors

Africa:•Access to

medical care•Providing

secular education

Canada:•Finding jobs

•Communication of dhakireen

United States:•Providing secular

education•Meeting the

needs of women, youth and seniors

Europe:•Finding jobs

•Meeting the needs of women, youth and seniors

Middle East:•Secular education, finding

jobs•Meeting the needs of

women, youth and seniors

Pakistan:•Religious persecution•Meeting the needs of

women, youth and seniors

Page 24: Strategic Plan

Where are we today? Perceptions of WF

Registered Charity in UK - No. 282303“We exist to serve”

Most respondents are aware of the World Federation’s existence, but not of its specific activities

0

10

20

30

40

50

60

70

80

90

100

Percent

Percent of Respondents Answering “Yes” to Awareness of WF and its Activities

5451

41 40 39 41

75

“The community just doesn’t know what the World Federation is beyond its name.”

--Community Member, U.S.A.

“We need to create more awareness of the World Federation especially amongst the youth of our community”

--Community Member, Tanzania

“The World Federation is weak in publicity about itself so the community doesn’t even know what services it has to offer”

--Community Member, Canada

Source: WF Strategic Planning Survey DataNote: Score for women’s needs was the same with & without Pakistan

73 73

5755 53

51

Worldwide results, including Pakistan

Worldwide results, excluding Pakistan

95

34

Page 25: Strategic Plan

Where are we today? Perceptions of WF…

Registered Charity in UK - No. 282303“We exist to serve”

Overall the community does not perceive the World Federation to be effective

0

20

40

60

80

100

Score

Perceived Effectiveness of WF and its Activities

3734

29 29 29 2823

39

Relatively Effective

Relatively Ineffective

Pe

rce

ive

d

Eff

ec

tiv

en

es

sScore = 50/100

Source: WF Strategic Planning Survey Data

4947

3938 38 38

31

50

World-wide results, including Pakistan

World-wide results, excluding Pakistan

Page 26: Strategic Plan

Where are we today? Perceptions of WF…

Registered Charity in UK - No. 282303“We exist to serve”

The World Federation has moderate to low credibility and influence across all regions

0

20

40

60

80

100

“How Credible is the WF in the Khoja Community?”

“How Influential is the WF in your Local Jamaat?”

5853 53

35 35

Score

Not Credible

Very Credible

11

Avg. = 36

0

20

40

60

80

100

47 45 43

28

19

Score

Not Influential

Very Influential

10

Avg. = 29

Source: WF Strategic Planning Survey Data

1 1

“Unfortunately, the World Federation is barely felt in our Jamaat!” Community Member, USA

Page 27: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

Community Needs Analysis – “Where do we need to go?”

– Desktop Research

– External Environment Analysis

– Survey Results

Strategic Plan – “How are we going to get there?”

Monitoring Process – “How will we know if we get there?”

Summary

Page 28: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Three techniques were utilised to assess the community’s needs

Where do we need to go?

DesktopResearch

External Analysis

Surveys“Where do we need

to go?”+ +

Page 29: Strategic Plan

Where do we need to go?

Registered Charity in UK - No. 282303“We exist to serve”

Five key themes emerged from the desktop research

Desktop Research

External Analysis

Survey Results

Where do we need to go?

1. Education must underpin all our activities

2. Centralisation is the key for coordination

3. Networking can bring together like-minded individuals for the good of the community

4. Community members are looking for a progressive and modern mindset

5. We need greater involvement from all segments of the community

Goals of the World Federation:

Promotion of Shia Ithna-Asheri Faith Relief of Poverty in the Community

Education of Community Members

EDUCATION

INCREASED INVOLVEMENT

NETWORKINGCENTRALISED

COORDINATION

FOCUS SHIFT: TRADITIONAL TO PROGRESSIVE

Page 30: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

The constituents of the World Federation are spread all over the world. In each region where the community has settled unique external factors need to be examined

Where do we need to go? External Analysis Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 31: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Given the unique characteristics of each region, it is critical to examine the forces that will be impacting these areas over the next decade

Where do we need to go? External Analysis

Population will swell to over 1.2 billion with a growing divide between rich and poor

Technology will drive improvements in all sectors including agriculture

India

Population will grow to 195 million by 2015 – weak economy and scarce resources will be further strained

Sectarian tensions and instability will increase

Pakistan

Ineffective regimes continue to be supported by oil revenues

Disgruntled youth create further pressure for more jobs and health services

The benefits associated with globalisation will not reach the closed societies within the Middle East

Middle East

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Africa will miss out on the social and economic benefits of globalisation

Populations explosion and rapid increases diseases will lead instability

Africa

Page 32: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Given the unique characteristics of each region, it is critical to examine the forces that will be impacting these areas over the next decade…continued

Where do we need to go?

Europe will enjoy continued stability and economic success

Ageing population and the growing immigrant community will require more resources

Europe

Skilled immigrants from East and South Asia will migrate to Canada

Canada will remain stable amidst constant, dynamic change

Canada

The U.S. will remain unparalleled in its economic and military power despite some shift to Asia

The EU and countries such as China and India will check the role of the U.S.

United States

Desktop Research

External Analysis

Survey Results

Where do we need to go?

67% of nonprofit activities will be involved in education, health and social services

Delivering development and humanitarian aid on behalf of governments

Codes of conduct imposed on nonprofit organizations

Nonprofit Sector

Page 33: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Impact on the World Federation

Where do we need to go?

Population and Demographic Trends

Greater urbanisation and overcrowding of cities increase price of land

Develop a real estate strategy to capitalise on the increasing scarcity of land

Better healthcare increases life expectancy

Seniors’ support strategy will be required

Health

Infectious diseases such as HIV/AIDS will spread in the community especially in areas with limited medical infrastructure

The Medical Advisory Board must take steps to curb growth in infectious diseases

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Science, Technology and Education

More education will be required to secure decent jobs

CETAB should provide more focused and relevant training

Creative thinking methodologies will need to be instilled in the community ethos

Page 34: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Global trends continued…

Where do we need to go?

Wild card eventsA Wild Card is a low probability high impact event such as the unfortunate

September 11th attacks in the United States

By 2015, natural and man made disasters will be on the increase

The World Federation needs to engage in disaster planning

Role of Nonprofit Organisations

Nonprofits will be working as partners with corporations, governments and international organisations

The World Federation needs to reconsider registering itself as an UN NGO

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 35: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

The strategic planning team surveyed a statistically significant number of community members for their input and advice

Where do we need to go? Surveys

Total Number of Surveys: 518

0

40

80

120

160

200

19-2

4

25-3

4

35-4

4

45-5

4

55-6

4

65-7

475

+N/A

0

40

80

120

160

200

Sample by Region Sample by Age

Number of

Respondents

175

111

82

64 59

25

Number of

Respondents

Age

70

94103

117

65

22

5

Source: WF Strategic Planning Survey Data

2

42

Note: N/A indicates that respondent did not provide his/her age

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 36: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Across most regions and all age groups, especially the youth, there is a strong demand for Islamic education, but perceived performance is below expectation

Demand for Islamic Education vs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Pakistan

USA

Canada

Middle East

Africa

Europe

Australia

Demand for Islamic Education Ratingvs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

47

31

45

53

27

25

Gap

41

34

37

29

32

No Response

41

Source: WF Strategic Planning Survey Data

NR43

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 37: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

The community overwhelmingly feels that the WF should work with ulema and dhakireen to make Islamic education more effective.

Where do we need to go?

0

20

40

60

80

100

75

6763 62

“Good Islamic Education and Guidance is Available where I live”

By Region

45

55

0

20

40

60

80

10088 87 86 85

Not Important

Very Important

8284

Score

“How important is it for the WF to work with the Ulama to make sure they understand the needs

of our community”By Region

Source: WF Strategic Planning Survey Data

Le

ve

l o

f A

gre

em

en

t

Disagree

Agree

Neither Agree

or Disagree

53

84

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 38: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Medical advice is also a major area where the WF needs to improve its effectiveness. This is especially true in Pakistan and among the seniors…

Demand for Medical Advice vs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Australia

Middle East

Canada

USA

Europe

Pakistan

Africa

Demand for Medical Advicevs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

36

71

22

29

16

36

Gap

37

31

44

50

68

No Response

35

Source: WF Strategic Planning Survey Data

NR10

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 39: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

There is also a large demand from the community for the WF to help them meet their secular education needs. Pakistan shows the highest demand for this service…

Demand for Provision of Secular Educationvs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Australia

Canada

Europe

USA

Middle East

Africa

Pakistan

Supply / Effectiveness by WF

Demand by Community

Key

Gap

78

50

51

32

35

23

Source: WF Strategic Planning Survey Data

30

Desktop Research

External Analysis

Survey Results

Where do we need to go?

“We need a scholarship and a loan programme so that any KSI that wants a university education can

get one”-Community Member, USA

“Our youth in East Africa sometimes cannot afford a university education or choose not to pursue

one. The WF needs to emphasize the importance of advanced degrees and help our youth obtain

them”-Community Member, Tanzania

Page 40: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Similar results are found when the community was asked about the need for assistance with career and professional advice on a regional level, but demand was higher for middle aged persons

Demand for Career Advicevs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Canada

USA

Middle East

Europe

Australia

Africa

Pakistan

Demand for Career Advicevs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

78

48

35

27

45

32

Gap

43

37

54

64

77

No Response

38

Source: WF Strategic Planning Survey Data

NR29

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 41: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

The community is also demanding a more effective focus on the youth. Demand in all regions and every age group scored over 80, indicating a very high priority

Demand for Focus on Youthvs. Current Perceived Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100 120

Canada

Middle East

USA

Europe

Pakistan

Africa

Australia

Demand for Focus on Youthvs. Current Perceived Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

59

51

79

44

44

52

Gap

51

48

62

69

82

NoResponse

49

Source: WF Strategic Planning Survey Data

NR45

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 42: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

There are also significant gaps between demand and current effectiveness on the World Federation's work with seniors. This gap is most pronounced among the seniors…

Demand for Focus on Seniorsvs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Middle East

USA

Africa

Europe

Canada

Pakistan

Australia

Demand for Focus on Seniorsvs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

25

77

33

34

42

25

Gap

43

43

52

71

78

NoResponse

32

Source: WF Strategic Planning Survey Data

NR40

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 43: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

There is also steady demand across all regions and age groups for a more effective focus on the women in our community

Demand for Focus on Womenvs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

Middle East

USA

Canada

Africa

Europe

Pakistan

Australia

Demand for Focus on Womenvs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

72

78

50

54

40

39

Gap

53

52

61

69

81

52

Source: WF Strategic Planning Survey Data

NR54

NoResponse

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 44: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

In order to meet the needs of the community, the WF needs financial support. Unfortunately, the community does not view the WF as financially transparent – an issue of great importance to all community members.

Demand for Financial Transparencyvs. Current Effectiveness Rating

By Region

Where do we need to go?

0 20 40 60 80 100

USA

Middle East

Australia

Europe

Pakistan

Africa

Canada

Demand for Financial Transparencyvs. Current Effectiveness Rating

By Age Group

0 20 40 60 80 100

75+

65-74

55-64

45-54

35-44

25-34

19-24

Supply / Effectiveness by WF

Demand by Community

Key

Gap

76

40

67

43

No Response

44

Gap

51

57

61

63

71

55

Source: WF Strategic Planning Survey Data

NR

NR

54 NoResponse

Desktop Research

External Analysis

Survey Results

Where do we need to go?

Page 45: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

Community Needs Analysis – “Where do we need to go?”

Strategic Plan – “How are we going to get there?”

– 5 Year Annual Planning

– Human Resources and Infrastructure Investment

Monitoring Process – “How will we know if we get there?”

Summary

Page 46: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

How are we going to get there?

Where are we today? Concerns…

Where do we want to go? Aspirations…

Strategic Direction Formulation

Religious persecution, especially in Pakistan

Rising cost of education in U.S., Africa

Access to medical care in Africa & Middle East

Ineffective communication between dhakireen and all parts of the community

Meeting the needs of youth, women and seniors

+

Have a visible strategy to address the needs of the youth

Work with ulama to make sure they understand the needs of our community

Ensure that the unique needs of our women are met and that they have an voice in our activities

Have the community believe the WF is a financially credible and transparent organisation

Survey data shared with Boards and Desks.

They have developed objectives based on ongoing work and experience

Objectives include annual targets

Page 47: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

By implementing a systematic planning process, the World Federation will be able to carry out its current activities more effectively and efficiently

How are we going to get there? Five year planning…

Note :Relative rankings of future data is illustrative to show that all activities of the WF should be in the upper-right quadrantSource: WF Strategic Planning Survey Data

Perceived Performance Score

50

75

100

Imp

ort

an

ce S

co

re

MedicalAdvice

CareerTraining

IslamicEducationSeniors

TransparentFinances

SecularEducation

Women’sNeeds

YouthNeeds

0 50 1007525

Working with Ulama to understand

community needsThe Work of the World Federation is currently regarded as important, but

perceived as ineffective

The WF needs to improve its performance in the activities it is already involved in

By fulfilling the objectives set forth in the strategic planning document and with the

continued hard work of staff and volunteers, all of the World Federation’s activities will be

highly essential and effective for the community, inshallah

Very important, but ineffective

Not important and ineffective Not important, but very effective

Very important & very effective

Page 48: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

WF needs to invest in its own infrastructure and human resources in order to empower the boards & desks to meet the needs of the community

How are we going to get there? Human resources and infrastructure…

What are human

resources?

What is infrastructure?

Human resources is the fuel that runs the organisation. This includes full-time workers and volunteers.

Human resources addresses issues such as attracting top talent and retaining staff and continue to create job fulfillment.

Why must we spend money on these

things?

Infrastructure includes all the physical tools that an organisation uses to function.

The World Federation spends on average 5.6% of its total income on staff costs. Charities in the UK who also rely on volunteers spend between 10-15% on staff cost.

Investment in human resources brings in and retains the smartest, hardest working people who are the key to the WF’s activities.

Investment in infrastructure will allow the WF to carry out its work more efficiently.

– For example, investment into IT systems will allow the WF to set up youth databases, communication systems linking maraje with our community, and improved systems to collect funds more efficiently.

Page 49: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Attract and retain volunteers - the lifeblood of the World Federation

How are we going to get there? Human resources and infrastructure…

How do we get more

volunteers?

How do we retain our

volunteers?

Determine how many people they need, what their qualifications are and what is expected from them

Each position should have a job description, an easy to understand list deliverables, and clear reporting structure.

The WF should create incentives for potential volunteers that will “incentivize” them to join and stay at the WF:

– WF volunteer positions can be accredited so that volunteers receive “credit” with their university or employers if they meet all the objectives of their position

– Recipients of education loans can “work off” their debt through effective service at the WF

– Design volunteer positions that will give volunteers the opportunity to network with professionals in fields they are interested in

– Appoint a volunteer coordinator who makes sure that the volunteers are happy with their work, gets feedback on how to make their experience better, and is in charge of recruiting additional volunteers

Page 50: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

Community Needs Analysis – “Where do we need to go?”

Strategic Plan – “How are we going to get there?”

Monitoring Process – “How will we know if we get there?”

– Performance Metrics

– Internal Reporting

Summary

Page 51: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

Performance management will help monitor the activities of the World Federation and make sure the organisation is performing at its optimal levels…

How will we know when we get there? Performance Management

What is performance measurement?

Performance management utilises measurable and objective indicators that are used to evaluate the performance of an organisation

For example, an objective, measurable performance indicator for CETAB would be to track the number of job search training seminars given per year

Why should the WF use these performance

metrics?

While the World Federation is run by passionate volunteers, even these passionate need motivation and a target to work towards

To evaluate the performance of the World Federation in an objective and unbiased way

Who decides what performance metrics to

use?

Based on their long-term objectives and annual targets, the Boards and Desks should be able to devise their performance targets which are approved by the Secretary General

Page 52: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

For performance management to be effective, a reporting structure must be in place to ensure accountability

How will we know when we get there? Reporting Structure…

EXECUTIVE COUNCIL

BODY RESPONSIBILITY

The Executive Council meetings will have a standing agenda item where they will listen to the performance of the Boards & Desks and progress on the strategic plan

Based on this report, the Executive Council can evaluate the performance of the office bearers, Boards and Desks

The Executive Council is tasked to monitor the delivery of objectives

OFFICE BEARERS

SECRETARY GENERAL

BOARDS AND DESKS

The office bearers are responsible for providing the Executive Council (EC) with the targets they plan on meeting at each councilor meeting

Supplying targets to the EC in advance allows the EC to evaluate the WF’s performance by determining whether the targets provided to the EC at the prior meeting were met

The Secretary General (SG) is the main contact between the Boards & Desks and the office bearers.

The SG work with the Boards & Desks to determine their goals and convey these to the office bearers

The Boards and Desks carry out the work of the WF. Based on their objectives and goals, they will communicate their progress and plans regularly to the SG

Page 53: Strategic Plan

Agenda

Registered Charity in UK - No. 282303“We exist to serve”

Executive Summary

Current Situation – “Where are we today?”

Community Needs Analysis – “Where do we need to go?”

Strategic Plan – “How are we going to get there?”

Monitoring Process – “How will we know if we get there?”

Summary

Page 54: Strategic Plan

Summary

Registered Charity in UK - No. 282303“We exist to serve”

The strategic planning process has one overriding objective and has achieved several related objectives

To provide the World Federation with a strategic direction in order to better meet the needs of the community and carry out its work more effectively

Survey the world-wide Khoja Shia Ithna-Asheri (KSI) community in an unbiased and scientific method to:

– Understand their current environment

– Understand their awareness and impressions of the World Federation

– Understand their needs and expectations from the World Federation

Analyse historical documents such as conference reports and board reports for key themes and trends

Examine external factors and world events and determine their impact on the KSI community

Share results of the above analysis with the World Federation Boards and Desks

Meet and work with WF Boards and Desks to set 5 year goals with annual interim targets

Introduce a rigorous management system that makes sure targets are met

Related Objectives

Primary Objective

Page 55: Strategic Plan

Summary

Registered Charity in UK - No. 282303“We exist to serve”

Based on the responses of community members, examination of global trends, and the input of involved community members along with the Boards and Desks of the World Federation, a strategic vision was created

As the World Federation accelerates into the future, its strategy is to remain firm to its Shia Ithna-Asheri values and act as a central body to coordinate with its member Jamaats, regional federations and grass-root community members to:

Educate the community in both Islamic and secular teachings leading to spiritual and economic upliftment

Design programmes and functions to involve all members of the community which will therefore increase the level of awareness of the World Federation among community members

Develop opportunities for the community to network and know one another

Promote a progressive and modern approach to community work and solving community problems

Goals of the World Federation:

Promotion of Shia Ithna-Asheri Faith Relief of Poverty in the Community

Education of Community Members

Page 56: Strategic Plan

Registered Charity in UK - No. 282303

“We exist to serve”

“I do not fear poverty amongst my Ummah more than I fear the consequences of poor planning”

-Prophet Muhammad (PBUH)

“Plan for the hereafter as though you will die tomorrow, plan for this world as though you will

live forever.”-Imam Ali ibn Abi Talib (AS)

“Raise your children differently from the way you were raised, for they are going to live in a

different time”-Imam Ali ibn Abi Talib (AS)