1. !"# $' !# !t n) cn Clean India "$ % {! + # + $} => @PMOIndia % & ' ( )* + , - . / 0 1 2 3 4 5 6 7 8 9 : ; < = > ? 2. Swachh Bharat - Clean India App SWACHHBHARATAPP.COM MAHEK MAHENDRA SHAH @mahekmshah B Tech (Mech) IIT Madras MBA (Design & Energy) Politecnico Di Milano 3. Agenda Problem Indian Overview Constraints Solution (App) What next ? 4. Problem Garbage/Litter at most public places No culture of picking trash and throwing in bins No bins or larger bins needed at most places 5. Indian Municipalities Very low staff to population ratio compared to west Not all are professionally trained Pressure to deliver with meagre resources 6. Constraints Huge lead time due to complex Indian bureaucracy Out-dated complaint & redressal systems, if any Out-dated & unskilled response mechanisms Use of technology is very limited 7. Solution A solution which can Categorize the problem (department involved) Understand the problem Record & locate the problem location 8. Aim / Vision Why an app ? Why map ? 9. App Swachh Bharat App helps us: Select Tag (Category of problem) Submit Picture (to understand the problem, visually) Take GPS, convert to Gmaps for each report Bonus: Each report mentions @PMOIndia (so they get a copy of the problem which you report) 10. Whys? Why Twitter ? What we collect ? What can I tweet about ? 11. Home Select a public area (your problem category) to begin. + Menu & Share buttons 12. Report in three easy steps 1) Login with twitter, select a category of your problem. 2) Take picture, in background we get location coordinates 3) Tweet it. Done. 13. Sample Report A sample report: Please x (Tag) @ goo.gl/ mapurl @PMOIndia #SwachhBharat (via @swachhbharatapp) pic.twitter.com/picurl 14. Menu Follow & share everything happening about #SwachhBharat Key Menu Item: REPORTS (Crows sourced reports) EVENTS (Public Swachh Bharat - Clean India Events happening around the country) 15. News Feed Follow happenings Chronologically! 16. Crowd Map Map of all crowd-sourced reports (after lter) 17. Events Browse events hosted by public with phone or Facebook/Website link to join in person! 18. Creativity A hell lot of inspiring & motivational videos, songs, poems of Swachh Bharat are already out there!! 19. Songs Browse Swachh Bharat - Clean India inspirational songs available for listening & download in public domain. 20. Facebook Social feed of Swachh Bharat- Clean India stuff for Social users 21. Share Share app through multiple social mediums including whatsapp 22. Website ~0.6 MB &