swarajya press kit
TRANSCRIPT
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A 58-Year-Old Media Startup
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DALAI LAMA SIR CV RAMANMASANIDR S RADHAKRISHNAN
NANI PALKHIVALARK LAXMAN ACHARYA KRIPALANI GENERAL CARIAPPAKM MUNSHI
RAJAJI
Rich LegacyStarted in 1956 by C ‘Rajaji’ Rajagopalachari, India’s last Governor General, Statesman and Mahatma Gandhi’s ‘Conscience Keeper’
Renewed SpiritRe-launch in digital and print for the 21st century Indian. A ‘Big Tent’ of reasoned liberal centre-right views and discourse
WHO WROTE FOR SWARAJYASOME THOUGHT LEADERS
DALAI LAMA SIR CV RAMANMASANIDR S RADHAKRISHNAN
NANI PALKHIVALARK LAXMAN ACHARYA KRIPALANI GENERAL CARIAPPAKM MUNSHI
RAJAJI
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67 years of Socialist & Populist Discourse has created..
20% of world’s poor live in India
100m Indians will live in urban slums by 2017*
Ranks 135 in HDI**
Consumes 12% of govt revenue receipts
India ranks 142 out of 189 countries in “Ease of Doing Business”
Takes 7 years to close a business
1420 days to enforce a contract*
TO ALLOW AN OVERWHELMINGLY YOUNG NATION TO PUNCH IN ACCORDANCE WITH ITS TRUE SPEC Socially Politically Economically Culturally
Mind-Numbing Bureaucracy A Poor Country
Vote Bank & Identity based Crumbling Institutions: Legal, Health, Education…
Truncated Individual Liberties
Mistrust of Business
No cultural rootedness
Venal Politics That’s A Polity with
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AN INDEPENDENT MEDIA PRODUCT Daily Digital Platform
Monthly Print Magazine
TARGET GROUPYoung Indians invested in an Idea of India that is strong, confident and inclusive
ENGAGEMENT MODELDigitally native with strong social media footprint and
community engagement
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In 2009, some members of Team #Swarajya started Centreright.in (CRI), the only Indian centre-right digital commentarial promoting high quality discourse. CRI is now merged with #Swarajya
Swarajyamag.com
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Beta version of the Digital Platform swarajyamag.com launched in September 2014
✓ Daily commentary, insta-opinions, blogs
✓ Over 40,000 pages of archival material from Rajaji’s Swarajya
✓ Strong community engagement through quizzes, polls and contests
✓ Top contributors from around the world
✓ Inclusive platform: readers are part of the commentariat
..and growing.
In five months of operations
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#Swarajya - What They’re Saying
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Rajagopalachari’s ‘Swarajya’ to be relaunched soon
A New Swarajya
#Swarajya In Media
Re-launching Swarajya, a voice for India's new Right
Swarajya Editorial Director Sandipan Deb, in an interview with The Hindu, spoke on a wide range of issues that binds their hope of being a "big tent for liberal right-of-centre discourse" in India’s new millennium
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Bibek Debroy
SOME THOUGHT LEADERSWHO WRITE FOR NEW SWARAJYA
Swapan Dasgupta Ashok Malik Arvind Virmani Surjit Bhalla
Jerry Rao Sanjeev Sanyal Arnab Ray Ramachandra Guha
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The Board will guide, criticize and provide a strong intellectual bulwark for project
JERRY RAOFounder and formerCEO of IT giant MPhasis,former head of Citibank’sGlobal TechnologyDevelopment Division.Executive Chairmanof Value and BudgetHousing Corporation
SURJIT BHALLAPrinceton economist who has been associated withRand Corporation, theBrookings Institution, and the World Bank. He runs emerging markets asset management firm Oxus
BIBEK DEBROYCambridge economist, Indologist and NITI Ayog Permanent Member. His ongoing 10-volume translation of The Mahabharata isone of the most seminalworks in contemporaryIndology. Padma Shri Recipient.
SWAPAN DASGUPTAOxford historian,veteran journalist and anauthoritative voice fromthe Indian right. Padma Bhushan Recipient..
MANISH SABHARWALChairman of Teamlease Services, India’s largest staffing and training firm. A Wharton MBA, he serves on various state and central government committees on educationand employability
Our Editorial Advisory Board
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SANDIPAN DEBEDITORIAL DIRECTOR
An IIT-IIM graduate,Sandipan is apopular columnistwith Mint. He wasthe founding Editorof Open magazine,Editor of FinancialExpress andManaging Editor ofOutlook
PRASANNAVISWANATHANCEOAn Enterprise Application Architect forclose to 15 years with,Cognizant, Oracle and Honeywell. Former editor ofcentreright.in (CRI)
AMARNATH GOVINDARAJANPUBLISHER & CDOA Software Product Manager with ADITI, Symphony Teleca and others for 6 years. Former editor of centreright.in (CRI).Amar willhandle Swarajya’sdigital operations
N MUTHURAMANCFOAn IIM-B alumnus,Muthu runsRiver bridgeCapital, a boutiqueinvestmentbanking firm. Hewas formerly thedirector of ratingsat CRISIL, India’spremier ratings firm
PRANAB DUTTACREATIVE CONSULTANT
The founder of designfirm Great Latitude, Dutta is a pioneering graphic designer who has designed a host ofIndian newspapersand magazines suchas Outlook, Tehelka,Indian Express andIndia Today
The #Swarajya Team
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Rupa SubramanyaEditor-at-Large.
Rupa is a Mumbai-based economist, policy analyst, commentator and co-author of ‘Indianomix: Making Sense of Modern India’ (Random House India, 2012)
Surajit DasguptaNational Affairs Editor
A journalist who has worked with The Statesman, The Pioneer and Money Life.
Aravindan NeelakandanContributing Editor
Co-author of the acclaimed book "Breaking India" and a popular science writer in Tamil.
#Swarajya Editorial Team
Padma Rao SundarjiForeign Affairs Editor
A foreign correspondent since over two decades, she headed the South Asia bureau of Der Spiegel for 14 years till 2012
Seetha ParthasarathyContributing Editor.
A Senior Journalist with 25 years experience in reputed newspapers and business magazines. Author of "The Backroom Brigade”
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March 2015