TOMODACHI Summer 2012 BEYOND TomorrowU.S. Program

- Reconstruction and Planning -

Our Lessons in the U.S. for Tohoku rebuilding1

Ishinomaki

Kesennuma

Sendai

SakaeOnodera

Fukushima

Minori Endo

Anna Kumagai

Tsubasa Sugeno

Rikuzentakata

MasahiroKikuchi

OfunatoTomohiro Kamisawa

MasashideChiba

MoriokaKamaishi

AyakaGoto

Souma

HiromiMeguro

Ayaka Ogawa

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Our Program – Learning Reconstruction and Rebuilding -Orientation

June 29 – July 1 - Introduction to Urban Planning- Why go to the United States- Voicing from Tohoku in English

At the foot ofMt. Fuji

U.S. Program

August 7 - 10 - Visits to organizations and individuals who ledpost-Hurricane Katrina rebuilding

- Cultural exchange programs

New Orleans, LA

August 11 - 15 - Visits to organizations and individuals who led 9.11response

- “Meet-a-leader” sessions

New York, NY

August 16 - 18 - Academic program at Massachusetts Institute ofTechnology

- Cultural exchange programs

Boston, MA

August 19 - 20 - Session with Arlington Fire Department- Courtesy visit to Japanese Ambassador Ichiro

Fujisaki- Closing reception

Washington DC

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2 Presentations

1. What we want America to know about Tohoku

2. Our learning in the U.S.

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2 Presentations

1. What we want America to know about Tohoku

2. Our learning in the U.S.

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What happened on March 11?

Personal Stories

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Our Tohoku Favorites

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Fantastic Festivals

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Food

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Tourism

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Gratitude to America

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We are grateful to the United States

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2 Presentations

1. What we want America to know about Tohoku

2. Our learning in the U.S.

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Our Approach

1. Setting a goalWhat is our idealhometown?

2. First-handlearningWhat did we hearand see in the U.S.that would helpachieve our goals?

3. Lessons forTohokuWhat are thelessons we shouldand can take backto Tohoku andapply to ourhometowns?

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Our Approach

1. Setting a goal 2. First-hand learning 3. Lessons forTohoku

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1. Setting a Goal : Our Ideal Hometown

Safe & Secure

Sense ofCommunities

EconomicViability

- Lack of systematic plansto prepare for anotherdisaster

- Lack of leadership toprovide a sense of security

Current Situations

- People had to evacuatefrom their hometowns,leaving their neighborhood

- Fishing industries areseverely damaged andmany jobs were lost

We want to makeTohoku a placeeveryone wantsto return to

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Our Approach

1. Setting a goal 2. First-hand learning 3. Lessons forTohoku

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2. First-hand learning in the U.S. – New Orleans

- Strong leaders to take actionse.g. Father Vien, Flozell Daniels

- Drill programs: best practicesharing with other disaster areasaround the world

- Information sharing: brochures forpeople not literate in English

- Platform for interaction: Market,church, etc.

- Community-based industriese.g. Market Umbrellae.g. Aquaponics

“We have regular Skype meetings withother disaster communities to improvedrill programs”University of New Orleans

“We make sure people who don’tread English are integrated”University of New Orleans

“We helped each other bydeveloping aquaponics together”Tap Bui, Mary Queen VietnameseCorporation

Safe &Secure

Sense ofCommunities

EconomicViability

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AQUAPONICS

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2. First-hand learning in the U.S. – New York

- Abilities to take decisionbased on both facts andintuition

- Information sharingamong differentorganizations

- 9.11 Memorial and WTCTribute brings peopletogether in an effort toprevent people fromforgetting

- Large companies and smallcompanies help each other toensure the economy grows as awhole

- Attractive cultures such as fashionand music make the economy inNY viable

“Firefighters were trying to save people in theTower, but I quickly decided to order myresources to evacuate from the tower as myintuition was telling me that”Joseph W. Pfeifer, New York Fire Department

Survivors andvictims’ familieswere working asdocents in the WTCTribute Center

“Because of NY’s great work infashion and music, people loved NYand did not leave even after 9.11”New York City EconomicDevelopment Corporation

Safe &Secure

Sense ofCommunities

EconomicViability

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Our Approach

1. Setting a goal 2. First-hand learning 3. Lessons forTohoku

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We have 3 action plans to propose:

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3. Lessons for Tohoku – Action Proposal 1

To Build a Mobile Tribute Visitor Center

We should create a Tribute Visitor Center to commemorate the tragic event andthe loss of many lives

• To build a Tribute Visitor Center in Tohoku with an exhibit of theearthquake and tsunami experiences

• Survivors and victims’ families and friends play roles as docents

• The Center will be mobile and rotate from one city to anotherannually

• We will actively promote the Center to American people so theycan visit Tohoku to learn about the disaster

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3. Lessons for Tohoku – Action Proposal 2

To Leverage Tohoku Culture for Economic Revitalization

We should make Tohoku a tourist destination with creative festival plans

• Festivals that introduce Tohoku’s local food and language

• A place for people to meet and interact – not only for locals butalso for people from outside Tohoku and Japan

• Active partnerships with both large and small companies tomake the festival dynamic

• A way to bring people from 3 affected prefectures together andprovide a platform for various information sharing

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“Ask not what your country can do for you -ask what you can do for your country“

Our new slogan:“Ask not what Tohoku can do for you -ask what you can do for Tohoku“

3. Lessons for Tohoku – Action Proposal 3

To Build Strong LeadershipWe were impressed by American people taking initiatives on agrassroots level:We should make ourselves primary actors of Tohoku rebuilding

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Thank you!

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