traceability and supply chain management of seafood industry in chinese taipei

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TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI Dr. Ching-Ta (Ted) Chuang Institute of Marine Affairs and Resource Management National Taiwan Ocean University March 2, 2011

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TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI. Dr. Ching-Ta (Ted) Chuang Institute of Marine Affairs and Resource Management National Taiwan Ocean University March 2, 2011. The seafood supply of Chinese Taipei. 1,000 m.t. y = 5097.5x 1E+06. - PowerPoint PPT Presentation

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Page 1: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Dr. Ching-Ta (Ted) Chuang

Institute of Marine Affairs and Resource ManagementNational Taiwan Ocean University

March 2, 2011

Page 2: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

100

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Farseas fisheries

Aquaculture

Inshore fisheries

Coastal fisheries

1,000 m.t. y = 5097.5x 1E+06

y = 35778x + 199075

20年來四大類漁業生產趨勢圖

The seafood supply of Chinese Taipei

Page 3: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Orange-spotted Grouper 帶點石斑Epinephelus coioides

Giant grouper 龍膽石斑Epinephelus lanceolatus

Malabar Grouper 馬拉巴石斑

Epinephelus malabaricus

Tiger Grouper 虎斑 Epinephelus fuscoguttatus

Main Grouper Species

Page 4: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Annual Value and Production of Grouper in Chinese Taipei

(1998~2009)

4資料來源 : 本研究整理

Page 5: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

CostalCatching0.79%

OffshoreCatching2.09%

Aquaculture96.88%

Far SeasCatching0.24%

The Framework of Chinese Taipei Grouper Industry(2/2)

Resource: Taiwan Fisheries Yearbook (2005) 。

1.36% 2.01%

0.50%

96.13%

Page 6: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Penghu 5%

Pingtone 74%

Kaohsiung 8%

Tainan 7%

Chiayi 6%

The Production of Grouper in Chinese Taipei

Page 7: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Producers

producersAquaculture Coastalfisheries

Far seasfisheries

Live or freshproduct

Chilly or frozenproduct

Frozen product

Shipping TraderSeafood

manufacture

Inshorefisheries

Super markets

Consumer families

Restaurants

Exportfish markets

cold-chain system

emphasize more in this

area and frozen

processed aquacultural

products

Live fish transpo-rtation

GAP system

The Supply Chain of Chinese Taipei Seafood Industry

Page 8: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Material Supplies

Feed PollutionChemical use

Fry resourceChemical residueDisease controlRecords Pr

oduc

tTraceabilityTrade MarkMarketing

Marketing

Transportation controlCross-section pollutionRecords

Logistic HACCP SystemFood SafetyRecordsStorage/Labeling

Processing

Safetyseafood

The major issue of Chinese Taipei seafood industry

Page 9: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Flow of Track and Trace

Flow of ProductsFlow of Products

Flow for TraceabilityFlow for Traceability

Farm Shipping Processing Sale

Farm Shipping Processing Logistic Sale

Fisheries Traceability Data Base

EAN-128 EAN-128 EAN-128 EAN-13GLN+GTIN

Feed

Feed

EAN-13EAN-128 EAN-13

Page 10: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Strategy and Extension for GAP/HACCP

General Aqua-farm

Farm Guidance

GAP Farm

HACCP Farm

In General Farm

Aquaculture Producers Guided to Traceability System

GAP Certification and Traceability

Production Responsibilities, Food Safety, Industrial Image, Sales Expansion

HACCP Certification and Traceability

Guidance

Checking

Certification

Efficiency

Page 11: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI
Page 12: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Feedproduction

Culture production

LogisticProcessing/

PackSale/

consumeInspection

Analysis

Who produce feed

Who supply feed

Who supply larvae

What kind of feed used

Process record

Medicine management

Dispatch to whom

When, where sampling

Analysis report

Who transport

Logistic place

Logistic way

Who process/pack

How process/pack

Product Type

Delivery to Whom

Who sales

What kind of way

When to sale

Traceability in Seafood Supply Chain

Page 13: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Feed Factory Material Supplier

Broodstock Farm

Breeding Farm

Grow-up Farm

Shipping

Fishery market

Processing Factory

Agency

RetailersConsumer Export

Restaurant

Material Supplies

Product

Logistic

Processing

Marketing

Supply Chain Model of Aquaculture

Page 14: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Internet

Traceability system / Data Base

for Aquaculture Supply Chain

Aquaculture Farm

Statistic ReportEconomic Analysis

Government

Feed/materials Chemical usedProduction and saleAccountingReport 、 Analysis

Field Management RecordAquatic Disease announcement

Inspection management system

Inspection Center

Product information inquire system

Consumers

Disease and Examination Announcement management

Academic /Research Centers

Fishery products saleFishery products wholesaleFisheries product supply chain managementFishery Market

Structure of Traceability System

Page 15: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

TAFT(Central Database)

AgricultureAgricultureCrops databaseCrops database

FisheryFisherydatabasedatabase

PoultryPoultrydatabasedatabase

LivestockLivestockdatabasedatabase

Trace codeTrace codeMain items of this codeMain items of this codeFurther relation/info with other codesFurther relation/info with other codes

Page 16: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Bar code Label for Individual Fish

Page 17: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Bar code Label for Logistics

EAN No. 4711244901744

(01)4711244029004(3101)000258(30)04

GTIN Date Batch number Serial number

Net weight

Quantity

GLN

Page 18: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Flow of Track and Trace

Flow of ProductsFlow of Products

Flow for TraceabilityFlow for Traceability

Aquaculture Frozen Manufacture

Logistic

Aquaculture

Frozen Manufacture

Logistic

Wholesale

Information System / Database

EAN-128 EAN-128 EAN-128 EAN-13GLN+GTIN

Feed

Feed

EAN-13EAN-128 EAN-13

Page 19: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Event Happening

Inquire

TRACk

Use barcode/QR code label to track batch number, serial number

Track

AgencyTaipei 101 Mart

T.P. MARTOBIC

Carfare

Series0015

0001

0002

0003

Track the defect products by Traceability database Track the defect products by Traceability database SystemSystem

Date Serial Number

050429 0015

0001

0002

0003

050430

050430

050430

Batch Number

A0102030025

A0102040001

A0102040001

A0102040001

Trace /Track of Aquaculture Product

Page 20: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

GAP Protocols Farmers of Chinese TaipeiGAP Protocols Farmers of Chinese Taipei

+800 GAP protocols for various rice, +800 GAP protocols for various rice, fruit, vegetable, fishery, poultry and fruit, vegetable, fishery, poultry and livestock products were constructed and livestock products were constructed and reviewed, which were named reviewed, which were named TAP TAP (Traceable Agricultural Practice)(Traceable Agricultural Practice)..

+600 pilot Aquaculture farms covering +600 pilot Aquaculture farms covering these items were implemented.these items were implemented.

TAP books for different agriculture products

Resouece: Sheu, Fuu(2007) 。

Page 21: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Resource:TAFT , 2010 。

Seafood GAP Protocols of Chinese TaipeiSeafood GAP Protocols of Chinese Taipei

Shrimp

Tilapia

GrouperClamSeabass

Eel

MilkfishOyster

Mullet

Page 22: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Trace No.

http://www.coa.gov.tw http://www.tracefish.org.tw

Trace No.

Traceability Information on Internet

Page 23: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Trace by customers

Trace Code

Page 24: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Farmer’s Information

Inspection Result

Page 25: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Feeding Records Water Testing Records

Disease Records Medicine Use Records

Page 26: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

Event Happening

Inquire

TRACk

Use barcode/QR code label to track batch number, serial number

Track

AgencyTaipei 101 Market

T.P. MARTOBIC

Carefore

Series0015

0001

0002

0003

Track the defect products by Traceability database Track the defect products by Traceability database SystemSystem

Date Serial Number

050429 0015

0001

0002

0003

050430

050430

050430

Batch Number

A0102030025

A0102040001

A0102040001

A0102040001

Trace /Track of Product

Page 27: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

GAP Product (1)

Page 28: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

GAP Product (2)

Page 29: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

GAP Product (3)

Page 30: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

GAP Product (4)

Page 31: TRACEABILITY AND SUPPLY CHAIN MANAGEMENT OF SEAFOOD INDUSTRY IN CHINESE TAIPEI

地址: 88049 澎湖縣馬公市新營路 477號

總機: 06-9262620 http://www.phhg.gov.tw

澎 湖 優 鮮水產品證明標章

Cage Culture

Cleaness

Safe Feed

Training

圖片來源:臺灣休閒漁業發展協會

Example of safety seafood DM