tvs motor company_sudeep(2)

8/7/2019 TVS Motor Company_Sudeep(2)

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Introductiony The TVS group was established in 1911 by Shri. T. V.

Sundaram Iyengar

y The TVS group is today a leading player in automobileand automotive industry

y The group has 30 companies and employs more than40,000 people

y TVS motor company is the largest among the groupcompanies in terms of size and turnover


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TVS Motor Companyy It is Indias third largest two-wheeler manufacturer

and one among the top ten in the world

y It has 4 manufacturing plants in countryy It has 15 percent market share in the two-wheeler

industry in India

y More than 15 million customer

y Product offerings in all segment of the two-wheelerindustry in India

y Product offerings in three-wheeler industry in India


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Continued..y Products exported to more than 50 countries

y The company entered into a technical know-how and

assistance agreement with Suzuki Motor Co Ltd ofJapan in the year 1982

y The TVS group and Suzuki Motor Corporation partedways from their 15-year-old joint venture on September

27, 2001


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Productsy Two Wheeler

y Scooterette - Scooty Pep, Scooty Teenz, Scooty Streak

y Scooter- Wegoy Motorcycles- Sport, City, Jive, Flame, Apache

y Three Wheeler

y TVS King


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Continued..


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MarketPosition


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Continued


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Performancey Growth of 13.1 % in sales ( 15.2 lakhs units )

y Impressive growth of 19.4% in scooters

y Profit of Rs. 88.01 Cr against 31.08 of 2009y Launched two new products catering entirely new

segments of the market

y Doubled it share in domestic three wheeler market

with extensive sales of TVS King


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MyProjectAnalysis and improvement of weekly servicing of model

colours for both domestic & export markets

Learnings Expected How painting of products is finalized ? ( Market Research)

How is it implemented ? ( Demand Variability )

Difference between Domestic and Export markets

Improve Upon

Significant reduction in generation of paint sludge has beenachieved through process improvement, use of textured plastics andpigmented plastics. ( Annual Report 2010)


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Expectationsy How and Why it won the Deming Application Award in Quality Management

y To learn how the company has achieved TQM (Total Quality Management ) for100 % participation of employees

y Understand how the company completed 1300 projects in one fiscal year

through QC teams

y How is it dealing with rising input material costs through global sourcing ofproducts ?

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Any new product upgrades and strategy behind it ?

y Company is renowned for its R&D : Scope for Blue Ocean Strategy

y Environmental Management System (ISO14001:2004) and Occupational Healthand Safety Management System(OHSAS 18001:2007)


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Projecttitle.Develop a model for 'production plan smoothening'

based on annual sales data.

LE

ARNING PATH.Analyze the sales pattern and forecasting of the company.

Study the levels of capacity, inventory and subcontracting of thecompany/facility.

Study the various constraints of production like capacity, stock

outs, problems in supply chain and subcontracting.

Study the production plan strategy followed in the company.


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Expectations.To have an overview of 100% automated assembly line.

To have an overview of various production processes andstrategies followed at the TVS motor company, Hosur facility.

To get an exposure to various ITpackages used in industry forvarious purpose like inventory management, PPC and MRP.

To learn how the company is coping up with sudden rise andslump in demand.

To have an idea of the contingency plan of the company.


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tvs motor company_sudeep(2)

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