ucsc 2012 ism mingchao seagate

7/31/2019 Ucsc 2012 Ism Mingchao Seagate

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Sales Operations and Supply ChainManagement at Seagate

Ming Chao, International Trade Americas ManagerMike Ruggiero, Senior Sales Operation Analyst


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Introduction

Seagate Overview

Industry Trends

Current Dynamics

Samsung Integration Thailand Flooding

Brazil / Latin America

Table of Contents

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Ming Chao UC Santa Cruz ISM 04

Santa Clara University MBA 10

Joined Seagate since 2005

Currently International Trade Manager responsible for Americas region

Mike Ruggiero

Introduction

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Seagate Global Presence

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Oklahoma City, OK Teparuk & Korat, Thailand

Paris, France

Longmont, CO

Dublin, Ireland

Wuxi, China

Marlow, UK

Munchen, Germany

Shanghai, China

Tokyo, JapanBeijing, China

Delhi, India

Shrewsbury, MA

Suzhou, China

Taiwan

Amsterdam, Netherlands

Shakopee, MNBloomington, MN

Fremont, CA

Cupertino, CA

Science Park, Singapore

Johor & Penang, Malaysia

Woodlands, Singapore

Sydney, Australia

Ang Mo Kio, Singapore

HQs, Admin and/or Sales

Design

Customer Support

Drive & Component Mfg

Springtown, N. Ireland

Scotts Valley, CA


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Total Industry Units Shipped*

7

Retail

Notebook

Enterprise

Desktop

Consumer Electronics

CY00 CY01 CY02 CY03 CY04 CY05 CY06 CY07 CY08 CY09 CY10

700

600

500

400

300

200

100

0

Millions

Source: Seagate Market & Competitive Intelligence

* represents HDD and SSD


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Industry Trends


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Opportunities Demand More Storage

Significant Architectural Change Cloud

Mobility

Hardware Integration

Open Source Componentsand Software

Direct Customer Purchases

Emerging Markets

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Overone billionweb pages

350,000iPhone apps

Over100,000Android apps

10,500radio stations5500magazines

More than 300TV networks

The Cloud... Today

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Brazilwill have worlds 3rd largestPC install base by 2015, up from 6thin 2010

Asia has halfthe worlds 2 billioninternet users, yet only 24%internet penetration

Asia storage market in 2020 will be 50%bigger than entire globalstorage marketin 2009

Emerging Markets

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Current Dynamics


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Samsung combining its hard disk drive (HDD) operationsinto Seagate

Extending and enhancing existing patent cross-license agreementbetween the companies

A disk drive supply agreement under which Seagate will supply diskdrives to Samsung for PCs, notebooks and consumer electronics

Samsung will provide Seagate with its market-leading semiconductorproducts for use in Seagates enterprise solid state drives (SSDs),

solid state hybrid drives and other products

Expanded cooperation between the companies to co-developenterprise storage solutions

Samsung receiving significant equity ownership in Seagate A shareholder agreement under which an executive of Samsung will

be nominated to join the Seagate Board of Directors

The European Commission has approved the transaction.

Seagate and Samsung Expand TheirStrategic Relationship

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Thailand Flooding

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The slow recovery here is having global consequences. Before the floods,Thailand produced about 40 percent to 45 percent of the worlds hard disk

drives, the invaluable and ubiquitous storage devices of the digital age.

The upshot for consumers worldwide is that they may face a prolongedperiod of higher prices for hard drives. In the United States, certain modelsare currently 40 percent to 50 percent more expensive than before the floods,levels that may remain for several months, analysts say.New York Times 1/21/2012


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Brazil Manaus Free Trade Zone

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Manaus Free Trade Zone Issues:

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Brazil Rankings (out of 183 countries 2011)

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ucsc 2012 ism mingchao seagate

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