untalented but successful olivier gergaud univ. de reims – univ. paris 1 joint with vincenzo...

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Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

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Page 1: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Untalented but Successful

Olivier GERGAUDUniv. de Reims – Univ. Paris 1

Joint with

Vincenzo VERARDICRED, Namur

Page 2: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur
Page 3: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Réactions :

« On aimerait que Libé ouvre ses colonnes à des économistes qui bossent sur de vrais sujets, plutôt que de s'amuser dans la cour de récré », Victoria Beckham

« Laisser les économistes jouer dans la cour d'école c'est aussi leur permettre de repenser la théorie classique […] Il n'y a qu'en se posant des questions iconoclastes que la science économique avance », Captain Cavern

Page 4: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Rosen (1981) : talent basedSmall differences in talent can lead to large earnings differences and eventually to the emergence of superstars. Inferior talent is not a substitute for superior talent.

Adler (1985) : talent independentStars can even emerge among equally-talented individuals. Network effects.

Theory of Superstars: Fundamentals

Page 5: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Rosen (1981) : talent based

Inferior talent is not a substitute for superior talent.

Theory of Superstars: Fundamentals

Mother

Page 6: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Adler (1985): talent independent (network)

Theory of Superstars: Fundamentals

Mother

Page 7: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Adler (2005) p.3, “Superstars [...] are individuals who attain considerable prominence and success in their field and whose earnings as a result are significantly greater than the earnings of their competitors”.

Superstars phenomenon : Adler (2005)

Page 8: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Superstars phenomenon : Adler (2005)

"Superstars attain earnings significantly greater than their competitors"

Meaning: For a similar level of talent, some individuals will be valued more than others.

Page 9: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Talent: definition

Talent \Tal"ent\, n. [F., fr. L. talentum]

1. Among the ancient Greeks, a weight and a denomination of money equal to 60 min[ae] or 6,000 drachm[ae].

Webster's Revised Unabridged Dictionary (1913)

Page 10: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Talent: definition (cont.)

Webster's Revised Unabridged Dictionary (1913)

4. Intellectual ability, natural or acquired; mental endowment or capacity; skill in accomplishing; a special gift, particularly in business, art, or the like; faculty.

Page 11: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Are Rosen-MacDonald and Adler Theories of Superstars complementary?

Motivation

Page 12: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Emergence of superstars may be…

… The reward for a greater talent: à la Rosen (1981) Hamlen (1991) Hamlen (1994) Lucifora and Simmons (2003)

… Independent of talent: à la Adler (1985) Blass (1992) Chung and Cox (1994)

Empirical Evidence : Fuzzy

Page 13: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Emergence of superstars may be…

… The reward for a greater talent: à la Rosen (1981) Hamlen (1991) Hamlen (1994)

… Independent of talent: à la Adler Blass (1992) Chung and Cox (1994)

Empirical Evidence : Fuzzy

(Music) Link quality of voice and sales but find no evidence of Rosen’s effect

Page 14: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Emergence of superstars may be…

… The reward for a greater talent: à la Rosen (1981) Lucifora and Simmons (2003) :

Empirical Evidence : Fuzzy

(Soccer) convex structure of rewards but measure of talent questionable, endogenous (# of goals) : weak evidence of a Rosen effect

“If we think of the top three players as the best players in Italian football measured by our goals per season indicator, then […] our results are consistent with Rosen’s (1981) theory of superstars”, Lucifora and Simmons (03)

Page 15: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Emergence of superstars may be…

… The reward for a greater talent: à la Rosen (1981) Hamlen (1991); Hamlen (1994).

… Independent of talent: à la Adler (1985) Blass (1992)

Empirical Evidence : Fuzzy

(Baseball) finds evidence against Rosen: experience is more important than talent

Page 16: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Emergence of superstars may be…

… The reward for a greater talent: à la Rosen (1981) Hamlen (1991); Hamlen (1994).

… Independent of talent: à la Adler (1985) Chung and Cox (1994)

Empirical Evidence : Fuzzy

(Music) find evidence against Rosen, there is a snowball effect on CD sold, success is the result of a prob. mechanism which predicts that “artistic outputs will be concentrated among a few lucky individuals”

Page 17: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

How to test theories of superstars?

Use data where:

Talent is objectively measurable There is no unobserved heterogeneity Superstars exist Rarity can be separated from talent Earning is measured with precision Role of agents or managers is negligible

In other words, use quasi-experimental data

Page 18: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Solution: Quasi-experimental dataset

Pokemon TCG

Page 19: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Solution: Quasi-experimental dataset

Pokemon TCG All characteristics of monsters are available Talent is objectively summarized in a one-

dimensional indicator Superstars are present Trading prices are available Objective rarity is provided There are no agents …

(i.e. )

Page 20: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Supply of the cards First-hand market: 19 decks in 2000

Not included: 65% [1,4] times: 32% > 4 times: 3% No individual prices. Bad cards >>> Very good cards.

Second-hand market: Retailers, specialized games shops or websites Individual cards Individual prices. SCRYE: Median price charged by retail outlets

across the US and Canada.

Page 21: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

A sample card

Number

NameHit Points

Type

Power

Level

Pokemon Data

Attack Cost

Weakness and

Resistance

12

Attack Damage

Page 22: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

A sample card

Number

NameHit Points

Type

Power

Level

Pokemon Data

Attack Cost

Weakness and

Resistance

76

Attack Damage

Page 23: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Advantages of our dataset

Talent (Level): fully observable, totally objective, explicitly provided in the cards.

Supply : exogenously controlled by a single firm.

Price : measure of success, proxy for consumers' preferences.

Page 24: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

13$

Rosen effect 20$

4152

Convexity: « Greater magnification of

the earnings-talent gradient increasing

sharply near the top of the scale. »

Page 25: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Adler effect?

12 20

1.5$

0.5$

Snowball effect: «Superstars may emerge

even among equally-talented individuals»

Page 26: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

The empirical procedure

First step: Estimate a Robust Hedonic Price Function for the

Pokémon TCG

Second step: Detect outliers via a simple (robust) analysis of the

residuals and determine the fair price for all individuals

Third step: Graph the overprized individuals

Fourth step: Estimate a Reweighted Hedonic Price Function for the

Pokémon TCG

Page 27: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Classical regression

Z

P

OLS

Masking effect

Superstar

Superstar

Superstar

Swamping effect

Page 28: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Robust regression

Z

P

Robust regression

Superstar

Superstar

Superstar

Page 29: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

LTS regression : Intuition

Decide a percentage of trimming (α%) that indicates the degree of resistance to outliers.

Run OLS on all samples having (1-α%) of the data

Choose the regression with the best fit

Page 30: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

LTS regression: example

N = 100 & trimming 25%

Number of sub samples:

Number of sub samples: 2.42 1023

100 100!

75 75!25!

Page 31: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

2.42 1023??

Fast-LTS algorithm:

based on the min # ofsub samples guaranteeingat least one non-corrupt sample

Page 32: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

The Specification

i 0 i 1 i 2 i 3 i 4 i iLog(p )= +Z +SET +SUP +RAR +f(LEVEL )+

Rosen effect

Creature's characteristics

Card's setting

Supply conditions

Rarity

Observed priceConvex

Page 33: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

The Specification

i 0 i 1 i 2 i 3 i 4 i iLog(p )= +Z +SET +SUP +RAR +f(LEVEL )+

Page 34: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

The Specification

Estimate robust residuals (ri ) by LTS

i 0 i 1 i 2 i 3 i 4 i iLog(p )= +Z +SET +SUP +RAR +f(LEVEL )+

Page 35: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

The Specification

Estimate robust residuals (ri ) by LTS

Overpricing can be estimated by:

2

-r -i 2

i

p-1=exp 1

i 0 i 1 i 2 i 3 i 4 i iLog(p )= +Z +SET +SUP +RAR +f(LEVEL )+

Page 36: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

How to test Rosen effect?

1. Run a reweighted least squares hedonic price function

2. Check if we observe a convexity

Page 37: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Results

… …

Page 38: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

10 20 30 40 50 60 70 80 90 100

15

20

25

30

35

40Graphically

Talent

Pri

ce

GyaradosCharizard

Predicted by Rosen

Blastoise

Predicted by Adler

Venusaur

Page 39: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Identifying Superstars (year 2000)• Who is sold at more than 25% of its fair price?

Pikachu

Squirtle

Charizard

Blastoise

Alakazam

-100

Fair Price

100

200

300

400

Und

erp

ricin

dg

& O

verp

ricin

g (

%)

0.0

1.0

2.0

3.0

4.0

5D

ensi

ty

0 20 40 60 80Talent

Page 40: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Evolution of Superstars

Alakazam

Blastoise

Charizard

Pikachu

Squirtle

25

50

75

Fair Price

100

125

200

300

150

175

225

250

275

-25

-50

-75

-100

Ove

rpric

ing

& U

nder

pric

ing

(%

)

03-

00

07-

00

09-

00

11-

00

01-

01

04-

02

10-

02

01-

03

Period

Page 41: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Conclusion: Innovations

Original Dataset: Collectible cards

Robust estimation methods

Original Results…

Page 42: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Conclusion: Original Results

Rosen (81) and Adler (85): complementary

Untalented but Successful: why not !!!

“We are all made of stars”

Page 43: Untalented but Successful Olivier GERGAUD Univ. de Reims – Univ. Paris 1 Joint with Vincenzo VERARDI CRED, Namur

Untalented but Successful

Olivier GERGAUDUniversité de Reims

Joint with

Vincenzo VERARDICRED - Namur

Electrode

Pikachu

Talented - Unsuccessful

Untalented - Successful

On the job market !