us army corps of engineers building strong ® joyce mcdonald sandra hudson corporate communications...
TRANSCRIPT
US Army Corps of Engineers
BUILDING STRONG®
Joyce McDonald
Sandra Hudson
Corporate Communications Office
Savannah District
May 20, 2010
Web and Social Media Opportunities
South Atlantic Region Program Review
BUILDING STRONG®
SAS Social Media
Twitter http://twitter.com/SavannahCorps
Facebook http://www.facebook.com/savannahcorps
YouTube http://www.youtube.com/SavannahCorps
Blogspot http://savannahcorps.blogspot.com/
BUILDING STRONG®
What is Twitter?
Micro-blogging site► Messages with 140 characters or less
Like text-messaging► Super-charged
75 million users ► Study by RJMetrics – Jan 2010
Savannah District account► 401 followers
BUILDING STRONG®
How do people receive Twitter?
One Twitter message goes to all users at once “Followers” receive “tweets” via:
► Twitter e-mail account
► Blackberry
► Cell phones
► Signing up for RSS feeds
BUILDING STRONG®
Twitter Terminology Twitter
► service that enables its users to send and read messages known as tweets.
Tweet► tweets are a text-based posts of up to 140 characters displayed on the author's
profile page and delivered to the author's subscribers who are known as followers. The message itself is referred to as a "tweet;“ the user is said to have "tweeted.“
Follow► Choosing whose information you wish to receive. If you follow someone, you
automatically receive that person's Twitter updates. Each time that person posts an update on Twitter, it appears on your Twitter home page.
Retweet (RT)► A retweet is when you share the tweet of one user with all of your Twitter
followers. Sharing info from one audience to another. Message begins with (RT) to let people know you are passing along someone else’s tweet.
BUILDING STRONG®
Who follows @SavannahCorps
Twitter Lists►General Population – 187►Engineering Related Orgs – 165 ►Local Business/Military Orgs– 30►Other Corps Accounts – 26►Media - 30
BUILDING STRONG®
Why use Twitter?
Business Opportunities► Faster, delivered communication method ► Today’s business world expects modern communication like
Twitter ► Keeps us up-to-date since we are a technology-driven
organization ► Re-enforces transparency as part of our business process► Find and share resources► Connect with partners, stakeholders and citizens► Commander supported
BUILDING STRONG®
What do we Tweet?
Contracting Opportunities
Regulatory Announcements
Job Openings
News Releases
BUILDING STRONG®
Charleston District and Twitter
http://twitter.com/CharlestonCorps Post presolicitations, solicitations, sources sought and awards
BUILDING STRONG®
SAS Social Media
Twitter http://twitter.com/SavannahCorps
Facebook http://www.facebook.com/savannahcorps
YouTube http://www.youtube.com/SavannahCorps
Blogspot http://savannahcorps.blogspot.com/
BUILDING STRONG®
Corporate Communications Office
Joyce McDonaldCorporate Communications Officer
912.652.5777
Sandra HudsonBroadcast Journalist / Social Media
912.652.5760