WELCOME UNLOCKING EMOTIONJULY 30, 2014 KYLIE TUOSTO, DESIGNER

DESIGNING FOR EMOTION EMOTION EASE BENEFIT

Preserving the human touch and showing ourselves in our work isnt optional. Its essential. - Aaron Walter, Designing for Emotion

Works great and efficient. I can run payroll while on the go! Love it! Makes it nearly impossible to miss payroll.

The reciprocation rule possesses awesome strengths, often producing a yes response to a request that, except for an existing feeling of indebtedness, would have surely been refused. - Robert Cialdini, Influence

SAMPLE CHALLENGE Pandora Music App _Goal: Double daily ratings _Partner up! _Ideate, finalize, sketch: 15 min

Simple isnt always better. 1

Constraints are your friend. 2

Oh, Cmon! Just when everythings going smoothly, this happens. Sorry about that. While we work to fix it, try going to our home page.

EMPATHETIC POLITE TIMELY GOOD-HUMORED

Language is key. 3

Timing is critical. 4

Timing is critical.4 Language is key. 3 Simple isnt always better.1 Constraints are your friend.2

Emotion isnt science.

UNLOCKING EMOTION THANKS!