va' dove ti porta la rete
TRANSCRIPT
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Va’ dove ti porta la Rete
Carola Frediani - #glocal14
@carolafrediani
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Il servizio della BBC su WhatsApp dedicato alle elezioni indiane
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La BBC ha provato anche a sollecitare risposte e reazioni dagli utenti
WhatsApp attraverso le “faccine”
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Giornalisti su Reddit
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Le domande che una testata dovrebbe farsi sui social media:
- come andare incontro alle esigenze reali dei miei utenti?
- come costruire, sula base di queste, una comunità?
- che cosa dovrebbe essere un social media editor? (un
manager? un community maker? un public editor?)
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Il social media editor oggi
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Che tipo di visitatori vogliamo?
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Grazie! @carolafrediani