videodistribution und neue geschäftsmodelle
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Dokumentarfilm 2.0 Gefangen im Netz oder völig neue Möglichkeiten? Videodistribution und neue Geschäftsmodelle Ulrike Reinhard, Whois Verlag, Neckarhausen Lutz Berger, edu-tainment, HeidelbergTRANSCRIPT
Neue Geschäftsmodelle
ulrike reinhard, 5. juni 2008
Film ist tot!
© ulrike reinhard
Lang lebe der Film!
© ulrike reinhard
Was verändert sich?
© ulrike reinhard
Wo liegen die Chancen?
© ulrike reinhard
Wertschöpfungskette
© ulrike reinhard
Content - Finanzierung - Produktion - TV-Sender - Publikum
© ulrike reinhard
Content
© ulrike reinhard
Finanzierung
© ulrike reinhard
Produktion
© ulrike reinhard
TV-Sender
© ulrike reinhard
Zuschauer/Publikum
© ulrike reinhard
Beispiele
© ulrike reinhard
World without Oilwww.worldwithoutoil.
org
© ulrike reinhard
“Play it before you live it.”
© ulrike reinhard
Zur Anzeige wird der QuickTime™ Dekompressor „H.264“
benötigt.
“Astonishing quality – the players got to the heart of a complex subject.”FRANÇOIS GUITÉ, RELIEFNo one today has a clear picture of oil availability or what will happen when demand inevitably outstrips supply. That will largely depend on how well people prepare, cooperate, and collectively create solutions, and before WWO, no one had ever thought to ask them what they might do.
By playing it out ‘for real’, WWO evoked collective intelligence and the wisdom of crowds in advance. Players worked together to gain grassroots insights into the forces that will rule at street level in a crisis. Their solutions – acts that mold communities, slash wasteful consumption and create more “elastic” lives – stand as vibrant antidotes to official paralysis.
“WWO is mythology: literally untrue but reflecting deep figurative truths.”CU SITH MYTHOLOGY
Oil has seeped into the very fabric of modern society, but there is not enough for everyone. Via a game, WWO makes this simple truth vividly real. This is why hundreds of people have written about it, thousands of sites worldwide in dozens of languages link to WWO, and Google lists 100,000 pages related to the game. It is the strong first step upon an entirely new and exciting terrain, one where we all play together to shape a better future.
http://aswarmofangels.com
Remixing Cinema
© ulrike reinhard
A project to create a £1 million film and give it away to over 1
million people using the Internet and a global community of
members.
Keine offline Medien.Reine Konzentration auf die Blogosphaere
und Web 2.0!
"The business of putting it together is revolutionary and fun" - The Guardian
"Revolutionaries ... People who could change the world" - Forbes.com
"Open source movies ... Wave of the future"Cinematical
Wurde im Mai 2006 fuer den "Next Big Web Thing Award” nominiert, den es dann auch gewonnen hat.
Wie muss ich mir das vorstellen?
Weitere Beispiele:
- Blender Foundation- Filmtrip: http://www.filmtrip.de
- Sustaining LA: http://www.kcet.org/explore-ca/web-stories/s
ustaining/- Infos: Film 3.0 http://www.film30.de
© ulrike reinhard